+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Opportunities in the Western Europe Bakery and Cereals Sector

  • PDF Icon

    Report

  • 153 Pages
  • December 2021
  • Region: Europe
  • GlobalData
  • ID: 5550169
Western Europe accounted for a value share of 25.8% in the global bakery & cereals sector in 2020. It is forecast to record a value CAGR growth of 4.4% during 2020-2025. The region also posted a volume of sales of 33,341.8 million units in 2020. The bread & rolls category was the largest accounting for 39.4% of the Western Europe bakery & cereals sector. Mulino Bianco (Barilla), Kellogg`s (The Kellogg Company), and Lu (Mondelez International, Inc) were the leading brands. The food & drinks specialists were the dominant distribution channel while flexible packaging was the most used pack material in the Western Europe bakery & cereals sector.

This report brings together multiple data sources to provide a comprehensive overview of the Western Europe bakery & cereals sector. It includes market overview, high growth country analysis, top companies, key distribution channels, packaging formats and case studies.

Scope


This report brings together multiple data sources to provide a comprehensive overview of the Western Europe bakery & cereals sector, analyzing data from 21 countries in the region. It includes analysis on the following:

  • Market Environment: Includes sector size, market size, and growth analysis by category.
  • High-potential Countries’ Analysis: Indicates changing share of value consumption in the various bakery & cereals categories across high-potential countries in the Western Europe region. It also provides Risk-Reward analysis of four countries across the Western Europe region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.
  • Country Deep Dive: Provides the overview, demographic analysis, and key trends across high-potential countries.
  • Success Stories: Provides some of the most compelling bakery & cereals manufacturers, brands, products, and marketing campaigns in the Asia-Pacific region. It also provides a better understanding of how a certain manufacturer achieved success in the sector and insights.
  • Competitive Environment: Provides an overview of leading companies in the Asia-Pacific region, besides analyzing the growth of private labels in the region.
  • Distribution Analysis: Provides analysis on the leading distribution channels in the Asia-Pacific bakery & cereals sector in 2020. It covers distribution channels: hypermarkets & supermarkets, convenience stores, food & drinks specialists, drug stores & pharmacies, e-retailers, cash & carries & warehouse clubs, vending machines, “dollar stores”, variety stores & general merchandise retailers, department stores and other retailers.

Reasons to Buy


  • Manufacturing and retailers seek the latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities for growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape, and demographic analysis, that can help companies gain insight into the country-specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, then can help companies in revenue expansion
  • To gain competitive intelligence about leading companies in the sector in the region with information about their market share and growth rates

Table of Contents

Executive summary
Part 1: Market Environment
  • Market size analysis - Western Europe compared with other regions
  • Value and volume growth analysis by region
  • Western Europe market growth analysis by country
  • Western Europe market growth analysis by category

Part 2: High-Potential Countries’ Analysis
  • Methodology - Identifying high-potential countries
  • Top four high-potential countries in Western Europe
  • Overview of high-potential countries in Western Europe
  • Growth contribution analysis by country
  • Value share analysis of bakery & cereals sector compared with other food sectors
  • Change in consumption levels by country and category
  • Per capita consumption analysis
  • Per capita expenditure analysis

Part 3: Country Deep Dive
  • Overview of Swedish bakery & cereals sector
  • Demographic analysis - Sweden
  • Key trends in Swedish bakery & cereals sector
  • Overview of Spanish bakery & cereals sector
  • Demographic analysis - Spain
  • Key trends in Spanish bakery & cereals sector
  • Overview of the Swiss bakery & cereals sector
  • Key trends in the Swiss bakery & cereals sector
  • Overview of Irish bakery & cereals sector
  • Demographic analysis - Ireland
  • Key trends in Irish bakery & cereals sector

Part 4: Success Stories
  • About case studies
  • Case study: Pastel De Nata
  • Case study: Baguette Campasine
  • Case study: Protein bars by Grenade Limited

Part 5: Competitive Environment
  • Leading companies’ share in the Western Europe bakery & cereals sector
  • Brand share analysis of top five companies
  • Leading companies in the Western Europe bakery & cereals sector
  • Leading brands in the Western Europe bakery & cereals sector
  • Private label penetration in the Western Europe bakery & cereals sector

Part 6: Health & Wellness Analysis
  • Value share analysis of health & wellness market
  • Health & wellness market growth analysis by country
  • Key product attributes and consumer benefits
  • Leading health & wellness companies by category

Part 7: Distribution Analysis
  • Leading distribution channels by country
  • Leading distribution channels by category

Part 8: Packaging Analysis
  • Growth analysis by key pack material and pack type
  • Growth analysis by closure type and primary outer type

Part 9: Challenges and Future Outlook
  • Key challenges in the Western Europe bakery & cereals sector
  • Future outlook in the Western Europe bakery & cereals sector

Appendix
  • Definitions
  • About Us

List of Tables
  • Regional comparison: Market size, growth, and per capita analysis, 2020-2025
  • Overview of high-potential countries in Western Europe
  • Value share of bakery & cereals sector as a proportion of overall food by country, 2020
  • Change in consumption of category within bakery & cereals sector (value terms), by country, 2020-2025
  • Top five companies’ share by brand (in value terms) in bakery & cereals sector, 2020
  • Private label penetration (in value terms) in bakery & cereals sector, 2020
  • Health & wellness value and its share in overall sales, 2015-2020
  • Share of product attributes in high-potential countries in Western Europe, 2020
  • Leading distribution channels in Western Europe by country, 2020
  • Leading distribution channels in Western Europe by category, 2020

List of Figures
  • Annual value growth analysis by region, 2020-2025
  • Annual volume growth analysis by region, 2020-2025
  • Category volume growth analysis of countries compared with regional average growth
  • Country value size and CAGR analysis grid based on regional average
  • Value and volume growth analysis by category in Western Europe, 2020-2025
  • Country-level contribution to the growth of baking ingredients category in Western Europe, 2020-2025
  • Country-level contribution to the growth of baking mixes category in Western Europe, 2020-2025
  • Country-level contribution to the growth of bread & rolls category in Western Europe, 2020-2025
  • Country-level contribution to the growth of breakfast cereals category in Western Europe, 2020-2025
  • Country-level contribution to the growth of cakes, pastries & sweet pies category in Western Europe, 2020-2025
  • Country-level contribution to the growth of cereal bars category in Western Europe, 2020-2025
  • Country-level contribution to the growth of cookies (sweet biscuits) category in Western Europe, 2020-2025
  • Country-level contribution to the growth of dough products category in Western Europe, 2020-2025
  • Country-level contribution to the growth of energy bars category in Western Europe, 2020-2025
  • Country-level contribution to the growth of morning goods category in Western Europe, 2020-2025
  • Country-level contribution to the growth of savory biscuits category in Western Europe, 2020-2025
  • Per capita consumption by category in Western Europe by country, 2020
  • Per capita expenditure by category in Western Europe by country, 2020
  • Sweden: category share, 2020
  • Demographic analysis - Sweden
  • Spain: category share, 2020
  • Demographic analysis - Spain
  • Switzerland: category share, 2020
  • Ireland: category share, 2020
  • Demographic analysis - Ireland
  • Leading companies in Western Europe bakery & cereals sector by value sales (% share), 2020
  • Leading companies in Western Europe bakery & cereals sector by value sales ($ million), 2020
  • Leading brands (including private label) in Western Europe bakery & cereals sector by value sales ($ million), 2020
  • Country-level contribution to the growth of H&W market in Western Europe, 2015-2020
  • Growth analysis by key pack material and pack type
  • Growth analysis by closure type and primary outer type

Companies Mentioned

A selection of companies mentioned in this report includes:

  • Mondelez International Inc
  • Barilla
  • The Kellogg Company
  • Yildiz Holding AS
  • Grupo Bimbo S.A.B. de C.V.
  • Agrofert a.s.
  • Cereal Partners Worldwide S.A.
  • Associated British Foods Plc
  • Bauli S.P.A.
  • Bahlsen Gmbh & Co. Kg