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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Denmark

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    Report

  • 30 Pages
  • June 2023
  • Region: Denmark
  • Euromonitor International
  • ID: 4829457
Nicotine pouches experienced remarkable growth in 2022, particularly among younger consumers. As attitudes towards smoking turn increasingly negative, nicotine pouches capitalise on these sentiments by offering a discreet source of nicotine consumption. Their convenience and stigma-free nature make them appealing, allowing for usage anywhere. Many brands in the lower price range specifically target young consumers, with Pablo and Killa proving particularly attractive to this demographic.

The analyst's Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage:
E-Vapour Products, Heated Tobacco Products, Smokeless Tobacco, Tobacco Free Oral Nicotine.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Smokeless Tobacco, E-Vapour Products and Heated Tobacco market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN DENMARKKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Surging popularity of nicotine pouches among young consumers
  • E-cigarettes face challenges due to flavour ban
  • Competitive landscape shift in heated tobacco
  • PROSPECTS AND OPPORTUNITIES
  • Dynamic growth of nicotine pouches with potential limitations ahead
  • Promising growth of heated tobacco
  • Moderate growth of e-vapour products amidst intense competition
CATEGORY INDICATORS
  • Table 1 Number of Adult Vapers 2017-2022
CATEGORY DATA
  • Table 2 Sales of Smokeless Tobacco by Category: Volume 2017-2022
  • Table 3 Sales of Smokeless Tobacco by Category: % Volume Growth 2017-2022
  • Table 4 Sales of Tobacco Heating Devices: Volume 2017-2022
  • Table 5 Sales of Tobacco Heating Devices: % Volume Growth 2017-2022
  • Table 6 Sales of Heated Tobacco: Volume 2017-2022
  • Table 7 Sales of Heated Tobacco: % Volume Growth 2017-2022
  • Table 8 Sales of Tobacco Free Oral Nicotine: Volume 2017-2022
  • Table 9 Sales of Tobacco Free Oral Nicotine: % Volume Growth 2017-2022
  • Table 10 Sales of Tobacco Free Oral Nicotine by Category: Value 2017-2022
  • Table 11 Sales of Tobacco Free Oral Nicotine: % Value Growth 2017-2022
  • Table 12 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2017-2022
  • Table 13 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2017-2022
  • Table 14 Sales of E-Liquids by Nicotine Strength: % Value 2019-2022
  • Table 15 NBO Company Shares of Smokeless Tobacco: % Volume 2018-2022
  • Table 16 LBN Brand Shares of Smokeless Tobacco: % Volume 2019-2022
  • Table 17 NBO Company Shares of E-Vapour Products: % Value 2018-2022
  • Table 18 LBN Brand Shares of E-Vapour Products: % Value 2019-2022
  • Table 19 NBO Company Shares of Tobacco Heating Devices: % Volume 2018-2022
  • Table 20 LBN Brand Shares of Tobacco Heating Devices: % Volume 2019-2022
  • Table 21 NBO Company Shares of Heated Tobacco: % Volume 2018-2022
  • Table 22 LBN Brand Shares of Heated Tobacco: % Volume 2019-2022
  • Table 23 NBO Company Shares of Tobacco Free Oral Nicotine: % Volume 2018-2022
  • Table 24 LBN Brand Shares of Tobacco Free Oral Nicotine: % Volume 2019-2022
  • Table 25 Distribution of Smokeless Tobacco by Format: % Volume 2017-2022
  • Table 26 Distribution of E-Vapour Products by Format: % Value 2017-2022
  • Table 27 Forecast Sales of Smokeless Tobacco by Category: Volume 2022-2027
  • Table 28 Forecast Sales of Smokeless Tobacco by Category: % Volume Growth 2022-2027
  • Table 29 Forecast Sales of Tobacco Heating Devices: Volume 2022-2027
  • Table 30 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2022-2027
  • Table 31 Forecast Sales of Heated Tobacco: Volume 2022-2027
  • Table 32 Forecast Sales of Heated Tobacco: % Volume Growth 2022-2027
  • Table 33 Forecast Sales of Tobacco Free Oral Nicotine: Volume 2022-2027
  • Table 34 Forecast Sales of Tobacco Free Oral Nicotine: % Volume Growth 2022-2027
  • Table 35 Forecast Sales of Tobacco Free Oral Nicotine by Category: Value 2022-2027
  • Table 36 Forecast Sales of Tobacco Free Oral Nicotine by Category: % Value Growth 2022-2027
  • Table 37 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2022-2027
  • Table 38 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2022-2027
TOBACCO IN DENMARK
EXECUTIVE SUMMARY
  • Tobacco in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for tobacco?
OPERATING ENVIRONMENT
  • Legislation
  • Legislative overview
  • Summary 1 Legislation Summary at a Glance
  • Minimum legal smoking age
  • Smoking prevalence
  • Tar levels
  • Health warnings
  • Plain packaging
  • Advertising and sponsorship
  • Point-of-sale display bans
  • Smoking in public places
  • Low ignition propensity (LIP) cigarette regulation
  • Flavoured tobacco product ban
  • Reduced harm
  • Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
  • Table 39 Number of Adult Smokers by Gender 2017-2022
MARKET DATA
  • Table 40 Sales of Tobacco by Category: Volume 2017-2022
  • Table 41 Sales of Tobacco by Category: Value 2017-2022
  • Table 42 Sales of Tobacco by Category: % Volume Growth 2017-2022
  • Table 43 Sales of Tobacco by Category: % Value Growth 2017-2022
  • Table 44 Forecast Sales of Tobacco by Category: Volume 2022-2027
  • Table 45 Forecast Sales of Tobacco by Category: Value 2022-2027
  • Table 46 Forecast Sales of Tobacco by Category: % Volume Growth 2022-2027
  • Table 47 Forecast Sales of Tobacco by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 2 Research Sources