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Sheds & Other Residential Outdoor Storage

  • ID: 4846432
  • Report
  • 169 Pages
  • The Freedonia Group
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Sheds & Other Residential Outdoor Storage

US demand for outdoor storage products is expected to increase 3.8% per year through 2023, with gains spurred by continued consumer spending on home repairs and renovations, corresponding with an increasing need for storage products outside of the home. In addition, consumer trends favoring home organization and outdoor living – as well as increasingly active consumer lifestyles and the prevalence of gardening as a hobby – should lend support to demand for outdoor storage going forward.

This report covers outdoor shed and storage product demand by Product and Market in US dollar value.

Outdoor storage products covered in this study include:

Sheds

Deck boxes

Bins and totes

Outdoor shelves

Outdoor storage benches

Cabinets

Demand for sheds is broken out by material, including:

Wood

Resin/Plastic

Metal

Demand is also broken out by distribution channel, which includes:

Direct sales & dealers

Discount stores

Hardware stores

E-commerce

Home Centers

Consumer insights on outdoor storage covered in the report include:

Consumer Attitudes

Consumer Purchasing Patterns

Product Innovations

Marketing Trends

Scope of the Report

This Freedonia industry study examines the US market for sheds and other outdoor storage products. It presents historical demand data (2008, 2013, and 2018) and forecasts for 2023 for outdoor sheds by material (wood, resin/plastic, metal, other) and for other products (e.g., deck boxes, bins, and totes; outdoor shelves; outdoor storage benches and cabinets). The report also breaks out retail level sales for each product type, and discloses retail level sales by type of retail outlet (e.g., direct sales and dealers, discount stores, e-commerce, hardware stores, home centers). Additionally, analysis includes a look at consumer insight trends. Furthermore, the study evaluates company market share and competitive strategies, analyzing key industry competitors including Backyard Products, Keter Group, ShelterLogic, and Tuff Shed.
Note: Product cover images may vary from those shown
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1. EXECUTIVE SUMMARY
2. OVERVIEW
Key Findings
Factors that Impact Sales of Outdoor Storage
Home Ownership Trends
Home Ownership vs. Rental Rates
Household Annual Income
Age Groups
Consumer Spending Trends
Size of Outdoor Lots
Home Improvement Trends
Prevalence of Outdoor Areas Among Housing Stock
Outdoor Living Trend Helps Shed & Storage Box Sales
Active Lifestyle Requires Gear
Rent-to-Own (RTO)
Site-Built Sheds
Local Building Codes & Homeowners’ Associations Regulations
Self-Storage Market
Regional Sales Trends
Key Material Suppliers to Outdoor Storage Firms
3. CONSUMER INSIGHTS
Key Findings
Gardening as a Hobby
Alternative Uses for Sheds
She Sheds & Other Retreats
Pool Houses
Garden Preparation
Children’s Playhouses
Outdoor Storage Needs Beyond the Garage
DIY vs. DIFM
Consumers’ Efficiency & Organization
Millennials Moving Into Their First Homes
Consumer Purchase of Outdoor Storage
6% of Adults Bought Outdoor Storage in Last 12 Months
Storage Sheds & Deck Boxes Purchased Most Frequently
Storage Sheds, Deck Boxes, & Shelves Most Widely Purchased Products
Type of Outdoor Storage Purchased by Home Type
About 2% of Households Buy Sheds
Highest Percentage of Households Spend $1,000 or More on Sheds
4. PRODUCT TRENDS & FORECASTS
Key Findings
Outdoor Storage Products
Scope & Product Characteristics
Demand by Product
Outdoor Storage Sheds
Other Outdoor Storage Products
Outdoor Storage Products
Demand by Product
Wood Storage Sheds
Resin/Plastic Storage Sheds
Metal Storage Sheds
Other Storage Sheds (Vinyl & Fabric)
Deck Boxes, Bins, & Totes
Outdoor Shelves
Outdoor Storage Benches & Cabinets
Other Outdoor Storage
Key Product Trends
Durability & Functionality
Made in USA
Ease & Convenience
Small Space Storage
Aesthetics
Customization
Specialization
5. DISTRIBUTION & RETAILING
Key Findings
Retail Sales by Product
Distribution Outlets & Competitive Strategies
Demand by Outlet
Direct Sales & Dealers
Home Centers
E-Commerce
Discount Stores
Mass Merchandisers & Wholesale Clubs
Hardware Stores
Other Outlets
Marketing Trends
6. INDUSTRY STRUCTURE
Key Findings
Industry Composition
Market Share
Competitive Strategies of Suppliers
Cooperative Agreements
Mergers & Acquisitions
List of Industry Participants
7. APPENDIX
Scope
Definitions
Abbreviations
Freedonia Methodology
Study-Specific Methodology
Sources
Associations & Agencies
Related Studies & Reports
Macroeconomic Assumptions
Economic Environment
Demographics
Consumer Spending
Consumer Financing
Residential Building Construction
Residential Improvements & Repairs
LIST OF TABLES
1. EXECUTIVE SUMMARY
2. OVERVIEW
Table 2-1 - Home Ownership & Rental of Residences, 2008 – 2018
(percent of population)
Table 2-2 - Home Ownership & Rental of Residences by Annual Household Income
Bracket, 2010 – 2018 (percent of population)
Table 2-3 - Landowners That Bought a Shed in Last 12 Months by Size of Land, 2018
(percent of households)
Table 2-4 - Remodeling Done in Last 12 Months vs. Planned in Next 12 Months, 2010
– 2018 (percent of households)
Table 2-5 - Who Completed Home Remodeling in the Last 12 Months, 2010 – 2018
(percent of households)
Table 2-6 - Characteristics of US Housing Stock, 2008 – 2023 (millions)
Table 2-7 - Outdoor Features in New Single-Family Houses Completed, 1997 – 2017
(percent of houses)
Table 2-8 - Adults Who Participated in Selected Sports Activities in the Last 12
Months, 2008/09 – 2018/19 (percent of adults)
3. CONSUMER INSIGHTS
Table 3-1 - Adults Who Gardened in the Last 12 Months by Gender, Age Bracket, &
Ownership of Residence, 2008/09 – 2018/19 (percent of adults)
Table 3-2 - Type of Parking Facility of New Single-Family Houses Completed, 2007 –
2017 (percent of houses)
Table 3-3 - Demographics of Home Buyers, 2018/2019 (percent of adults)
Table 3-4 - Outdoor Storage Products Purchased by Age Group, 2019
(percent of respondents)
4. PRODUCT TRENDS & FORECASTS
Table 4-1 - Characteristics of Storage Sheds
Table 4-2 - Outdoor Storage Demand by Product, 2008 – 2023 (million dollars)
Table 4-3 - Selected Storage Shed Suppliers
Table 4-4 - Outdoor Storage Demand by Product, 2008 – 2023 (million dollars)
Table 4-5 - Selected Other Outdoor Storage Suppliers
5. DISTRIBUTION & RETAILING
Table 5-1 - Retail Outdoor Storage Demand by Product, 2008 – 2023 (million dollars)
Table 5-2 - Retail Outdoor Storage Demand by Outlet, 2008 – 2023 (million dollars)
6. INDUSTRY STRUCTURE
Table 6-1 - Outdoor Storage Sales by Company, 2018 (million dollars)
Table 6-2 - Competitive Strategies in the US Outdoor Storage Market
Table 6-3 - Selected Cooperative Agreements
Table 6-4 - Selected Mergers & Acquisitions
7. APPENDIX
Table 7-1 - Relevant Industry Codes
Table 7-2 - Abbreviations & Acronyms Used in Study
Table 7-3 - Macroeconomic Indicators, 2008 – 2023 (billion 2012 dollars)
Table 7-4 - Population & Households, 2008 – 2023 (million persons)
Table 7-5 - Personal Consumption Expenditures, 2008 – 2023 (billion dollars)
Table 7-6 - Consumer Financing Environment, 2008 – 2018
Table 7-7 - Residential Building Construction Expenditures, 2008 – 2023
(billion dollars)
Table 7-8 - Residential Improvement & Repair Expenditures, 2008 – 2023
(billion dollars)
LIST OF FIGURES
1. EXECUTIVE SUMMARY
Figure 1-1 - US Outdoor Storage Market
2. OVERVIEW
Figure 2-1 - Key Trends in the US Outdoor Storage Market
Figure 2-2 - Home Ownership & Rental of Residences by Age Bracket, 2010 & 2018
(percent of population)
Figure 2-3 - Consumer Financing & Credit Trends, 2008 – 2018
Figure 2-4 - Leonard Buildings & Truck Accessories RTO Website Promotion
Figure 2-5 - Self-Storage Establishments in the US, 2008 – 2023 (thousands)
Figure 2-6 - Full or Partial Basements in New Single-Family Houses by Region, 2007 &
2017 (percent of houses)
Figure 2-7 - Louisiana-Pacific’s Outdoor Building Solutions Website
Figure 2-8 - Roseburg’s DuraTemp Sweepstakes for Shed Dealers
3. CONSUMER INSIGHTS
Figure 3-1 - Outdoor Storage Consumer Trends
Figure 3-2 - Promotion of She Sheds
Figure 3-3 - Solid Build Promotion of Shed as Retreat
Figure 3-4 - Heartland Promotion of Pool Shed
Figure 3-5 - Handy Home Products Phoenix Solar Shed
Figure 3-6 - Leonard Building & Truck Accessories Bungalow Playhouse Shed
Figure 3-7 - Who Installed Shed in Last 12 months, 2008/09 – 2018/19
(percent of households that purchased a shed)
Figure 3-8 - Percentage of Population Who Consider Themselves Efficient &
Organized, 2010 – 2018
Figure 3-9 - Purchase of Outdoor Storage Products in Last 12 Months by Adults, 2019
(percent of respondents)
Figure 3-10 - Outdoor Storage Products Purchased by Gender, 2019
(percent of respondents)
Figure 3-11 - Outdoor Storage Products Purchased by Home Type, 2019
(percent of respondents)
Figure 3-12 - Storage Sheds Bought in Last 12 Months, 2008 – 2019
(percent of households that purchased a shed)
Figure 3-13 - Amount Spent on Storage Sheds, 2008/2009 – 2018/2019
(percent of households that purchased a shed)
4. PRODUCT TRENDS & FORECASTS
Figure 4-1 - Key Trends in US Outdoor Storage
Figure 4-2 - Examples of Wood Storage Sheds
Figure 4-3 - Examples of Resin/Plastic Storage Sheds
Figure 4-4 - Examples of Metal Storage Sheds
Figure 4-5 - Examples of Other Storage Sheds
Figure 4-6 - Examples of Deck Boxes, Bins, & Totes
Figure 4-7 - Examples of Outdoor Shelves
Figure 4-8 - Examples of Outdoor Storage Benches & Cabinets
Figure 4-9 - Examples of Other Outdoor Storage Products
Figure 4-10 - Heartland Functional & Durable Features
Figure 4-11 - Lapp Structures Shed Materials
Figure 4-12 - Absco Sheds SNAPTITE Assembly System
Figure 4-13 - Rubbermaid Split-Lid Shed
Figure 4-14 - Suncast Glidetop Shed
Figure 4-15 - Lifetime Products Vertical Storage Shed
Figure 4-16 - YardStash Outdoor Storage
Figure 4-17 - YardLine Stonecroft Wood Shed
Figure 4-18 - Tuff Shed’s Premier PRO Studio Pent-Style Sheds
Figure 4-19 - ShelterLogic’s Arrow Woodridge Steel Storage Shed
Figure 4-20 - Keter Fusion Plastic Shed with Wood-Like Appearance
Figure 4-21 - Suncast Deck Box with Scroll Design
Figure 4-22 - Custom Shed Design Tool Examples
Figure 4-23 - Arrow Ironwood Shed Frame Kit
Figure 4-24 - Specific Use Sheds
5. DISTRIBUTION & RETAILING
Figure 5-1 - Key Trends in US Outdoor Storage Distribution Channels
Figure 5-2 - Suncast Shed Exclusively at Home Depot
Figure 5-3 - Home Depot Online Ordering Options
Figure 5-4 - Selected Internet Shed Retailers
Figure 5-5 - YardLine Shed Exclusively at Costco
Figure 5-6 - Build-Well Sheds
Figure 5-7 - Retailers’ Use of Pinterest & YouTube
Figure 5-8 - Houzz’s Website Shed Section
Figure 5-9 - Home Depot & Lowe’s Online Shed Offerings
6. INDUSTRY STRUCTURE
Figure 6-1 - Outdoor Storage Market Share by Company, 2018 (billion dollars)
Figure 6-2 - Outdoor Storage Market: Leading Supplier
Figure 6-3 - Outdoor Storage Market: Second Leading Supplier
Figure 6-4 - Outdoor Storage Market: Third Leading Supplier
Figure 6-5 - Outdoor Storage Market: Fourth Leading Supplier
7. APPENDIX
Figure 7-1 - Annual Growth in Real GDP, 2000 – 2018, Compared to 1980 – 2005
Average (percent)
Figure 7-2 - Annual Population Growth, 2003 – 2018 (percent)
Note: Product cover images may vary from those shown
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