Hungary - Telecoms, Mobile and Broadband

Hungary’s MNOs Prepare for Imminent Multi-Spectrum Auction for 5G Services

This report provides a comprehensive overview of trends and developments in Hungary’s telecommunications market. The report analyses the fixed-line, mobile and broadband sectors.

Subjects include:

Market and industry analyses, trends and developments
Facts, figures and statistics
Industry and regulatory issues
Infrastructure developments
Major Players, Revenues, Subscribers, ARPU, MoU
Mobile Voice and Data Markets
Broadband (FttP, DSL, cable, wireless)
Mobile subscribers and ARPU
Broadband market forecasts
Government policies affecting the telecoms industry
Market liberalisation and industry issues
Telecoms operators - privatisation, IPOs, acquisitions, new licences
Mobile technologies (GSM; 3G, HSPA, LTE, 5G)

As in many other markets in the region, in Hungary the number of fixed-lines, as also fixed-line revenue, has been affected by the changing consumer use of such services and by the trend for fixed-to-mobile substitution. Operators have thus looked to bundled services to boost revenue, a strategy which encouraged Vodafone Group to acquire UPC Hungary in mid-2019.

Hungary benefits from one of the most developed telecom infrastructures in the region. Services based on 5G are anticipated shortly after the multi-spectrum auction to be held in November 2019, while the incumbent telco Maygar Telecom, which already provides a gigabit service to over a third of premises, is fast replacing its legacy copper networks with fibre.

The broadband market has effective infrastructure-based competition, with an extensive cable network competing against DSL services and a vibrant and rapidly expanding fibre sector. The regulator has also introduced a number of measures aimed at promoting market competition, which is pushing the drive for higher speed platforms and encouraging operators to invest in technology upgrades with a focus on fibre deployments. As a result, Hungary now has the highest fixed broadband penetration in Eastern Europe, and by mid-2019 superfast networks accounted for about 72% of all fixed broadband connections.

The dynamic mobile market is served by three mobile network operators and a small number of MVNOs. Mobile penetration is relatively high for the region, and there remains considerable growth in mobile broadband services delivered via upgraded networks. Revenue growth is focused on mobile data as operators struggle with competition and regulated tariff reductions, as well as reduced MTRs.

Maygar Telekom is at the forefront of 5G developments, supported by the government, universities, other telcos and vendors forming the Hungarian 5G Coalition. 5G services from all three network operators are expected in 2020.

This report provides an overview of Hungary’s telecoms market, highlighting regulatory developments, the major operators, fixed-line network infrastructure and a range of statistics. The report also covers the mobile voice and data sectors, including a review of regulations and operator strategies for adopting new technologies. In addition, the report reviews the fixed and wireless broadband market, including market analyses, statistics and subscriber forecasts to 2024.

Key Developments:

Vodafone Group acquires UPC Hungary from Liberty Global
Telcos strike deal with the government to extend broadband to underserved areas
Utility Tax amendments favouring superfast broadband network roll-outs
FttX subscriber base reaches 800,000
Maygar Telecom steps up e-health initiatives
Regulator preps for multi-spectrum auction disallow Digi Telecom from bidding
DIGIMobil launches an LTE service
Amended access regulations incorporate fibre and cable infrastructure sharing
Maygar Telekom launches NB-IoT platform
Magyar Telekom and Telenor Hungary expand LTE coverage through joint network
Report update includes the regulator's market data to June 2019, telcos' financial and operating data to Q2 2019, Telecom Maturity Index charts and analyses, recent market developments

1 Key statistics

1.1 Country overview

2 Telecommunications market

2.1 Telecom tax
2.2 Internet tax
2.3 Utility Tax
2.4 Regional European market comparison

3 Regulatory environment

3.1 Historical overview
3.2 Unified Telecommunications Act 2001
3.3 Electronic Communications Act 2003
3.4 Regulatory authority

4 Fixed network operators

4.1 Introduction
4.2 Magyar Telekom
4.3 Digi Telecom/Invitel
4.4 Monor
4.5 B2B Europe
4.6 Antenna Hungária

5 Telecommunications infrastructure

5.1 National telecom network
5.2 International infrastructure
5.3 Wholesaling

6 Broadband market

6.1 Introduction and statistical overview
6.2 Hybrid Fibre Coax (HFC) Networks
6.3 Digital Subscriber Line (DSL) Networks
6.4 Fibre-To-The-Premises (FTTP)
6.5 Other fixed broadband services

7 Digital economy

7.1 e-Government
7.2 e-health
7.3 e-commerce
7.4 e-education

8 Mobile communications

8.1 Market analysis
8.2 Mobile statistics
8.3 Regulatory issues
8.4 Mobile infrastructure
8.5 Major mobile operators
8.6 Mobile content and applications

9 Appendix Historic data

List of Tables

Table 1 Top Level Country Statistics and Telco Authorities - Hungary 2019 (e)
Table 2 Change in telecom services revenue by sector 2009 2019
Table 3 Maygar Telecom's telecom tax contributions 2010 2019
Table 4 Change in the number of fixed-numbers ported 2009 2019
Table 5 Fixed-voice market share of subscribers by major operator 2011 - 2019
Table 6 Fixed-voice market share by minor operator 2011 2019
Table 7 Change in the market share of fixed telephony connections: PSTN, VoIP, VoCATV 2012 2019
Table 8 Development of Magyar Telekom Group's revenue by sector 2006 2019
Table 9 Development of Magyar Telekom's financial data 2010 2019
Table 10 Change in the number of Magyar Telekom's wireline subscriber base by sector 2008 2019
Table 11 Change in Digi Telecom's subscriber base by type 2016 2019
Table 12 Change in Digi Telecom's financial data 2016 2019
Table 13 Change in the number of fixed lines in service and teledensity 2009 2024
Table 14 Decline in fixed-line voice traffic 2009 2019
Table 15 Development of international internet bandwidth 2009 2016
Table 16 Change in fixed broadband revenue by platform 2009 2019
Table 17 Internet access revenue by wireless and wired platform 2009 2019
Table 18 Growth in fixed-line broadband traffic 2015 2019
Table 19 Growth in the number of fixed broadband subscribers and penetration 2009 2024
Table 20 Fixed broadband market share of subscribers by major operator 2011 2019
Table 21 Fixed broadband market share of subscribers by minor operator 2011 2019
Table 22 Fixed broadband lines above 30Mb/s, by platform 2011 2019
Table 23 Proportion of household internet connections by type 2006 2018
Table 24 Change in the proportion of fixed broadband subscriptions by data rate 2015 2019
Table 25 Increase in the number of cable broadband subscribers 2009 2019
Table 26 Growth in the number of UPC Hungary's cable broadband subscriber base 2003 2019
Table 27 Increase in the number of Magyar Telekom's cable broadband subscribers 2004 2019
Table 28 Decline in the number of DSL broadband subscribers 2009 2019
Table 29 Decline in the number of Magyar Telekom' retail DSL subscribers 2004 2019
Table 30 Growth in the number of FttX broadband subscribers 2010 2019
Table 31 Growth in the number of Magyar Telekom's FttX subscribers 2010 2019
Table 32 Growth in the number of wireless broadband subscribers 2009 2019
Table 33 Growth in the number of mobile subscribers and penetration 2009 2024
Table 34 Change in the share of mobile subscribers by MNO 2006 2019
Table 35 Change in the ratio of prepaid to postpaid subscribers 2007 2019
Table 36 Change in mobile sector revenue 2009 2019
Table 37 Growth in mobile data traffic 2014 2019
Table 38 Change in the volume of SMS and MMS traffic 2009 2019
Table 39 Increase in the number of active mobile broadband subscribers and penetration 2009 2024
Table 40 Mobile broadband subscribers 2011 2019
Table 41 Increase in mobile voice traffic 2009 2019
Table 42 Increase in the number of T-Mobile Hungary's mobile broadband subscriber base 2008 2019
Table 43 Mobile broadband revenue 2006 2018
Table 44 Growth in the number of T-Mobile Hungary's mobile subscriber base 2009 2019
Table 45 Development of T-Mobile Hungary's revenue 2009 2019
Table 46 T-Mobile Hungary's quarterly revenue (HUF) by type 2016 2019
Table 47 T-Mobile blended ARPU () 2004 2019
Table 48 Change in T-Mobile Hungary's mobile ARPU (HUF) 2004 2019
Table 49 Decline in Telenor Hungary's mobile subscriber base 2004 2018
Table 50 Development of Telenor Hungary's financial data 2006 2018
Table 51 Decline in Telenor Hungary's monthly ARPU 2006 2018
Table 52 Decline in Telenor Hungary's monthly ARPU 2006 2018
Table 53 Growth in the number of Vodafone Hungary's mobile subscriber base 2007 2019
Table 54 Growth in the number of Digi Telecom's mobile subscribers 2016 2019
Table 55 Historic - Fixed lines in service and teledensity 2000 2009
Table 56 Historic - Fixed-line voice traffic 2002 2009
Table 57 Historic - Development of international internet bandwidth 2000 2009
Table 58 Historic - Fixed broadband subscribers and penetration rate 2000 2009
Table 59 Historic - Internet access revenue by platform 2002 2009
Table 60 Historic - Dial-up internet traffic 2002 2015
Table 61 Historic - Cable broadband subscribers 2009 2009
Table 62 Historic - DSL broadband subscribers 2003 2009
Table 63 Historic - Wireless broadband subscribers 2003 2009
Table 64 Historic - Use of e-government services (proportion of internet users) 2010 2017
Table 65 Historic - Mobile subscribers and penetration rate 1998 2009
Table 66 Historic Mobile voice traffic 2001 2098
Table 67 Historic - Total SMS and MMS messages sent 2002 2009

List of Charts

Chart 1 Change in telecom services revenue by sector 2009 2019
Chart 2 Maygar Telecom's telecom tax contributions 2010 2019
Chart 3 Europe Telecoms Maturity Index Market Leaders (top tier)
Chart 4 Europe Telecoms Maturity Index Market Challengers (middle tier)
Chart 5 Europe Telecoms Maturity Index Market Emergents (bottom tier)
Chart 6 Overall view - Telecoms Maturity Index vs GDP per Capita
Chart 7 Europe - mobile subscriber penetration vs mobile broadband penetration
Chart 8 Scandinavia and Baltics: mobile subscriber penetration vs mobile broadband penetration
Chart 9 Northern Europe mobile subscriber penetration vs mobile broadband penetration
Chart 10 Southern Europe mobile subscriber penetration vs mobile broadband penetration
Chart 11 Eastern Europe mobile subscriber penetration vs mobile broadband penetration
Chart 12 Scandinavia and Baltics fixed and mobile broadband penetration
Chart 13 Northern Europe fixed and mobile broadband penetration
Chart 14 Southern Europe fixed and mobile broadband penetration
Chart 15 Eastern Europe fixed and mobile broadband penetration
Chart 16 Change in the number of fixed-numbers ported 2009 2019
Chart 17 Change in the market share of fixed telephony connections: PSTN, VoIP, VoCATV 2012 2019
Chart 18 Development of Magyar Telekom Group's revenue by sector 2006 2019
Chart 19 Development of Magyar Telekom's domestic revenue by type 2010 2019
Chart 20 Change in the number of Magyar Telekom's wireline subscriber base by sector 2008 2019
Chart 21 Change in Digi Telecom's subscriber base by type 2016 2019
Chart 22 Change in Digi Telecom's financial data 2016 2019
Chart 23 Change in the number of fixed lines in service and teledensity 2009 2024
Chart 24 Decline in fixed-line voice traffic 2009 2019
Chart 25 Development of international internet bandwidth 2000 2016
Chart 26 Change in fixed broadband revenue by platform 2009 2019
Chart 27 Internet access revenue by wireless and wired platform 2009 2019
Chart 28 Growth in fixed-line broadband traffic 2015 2019
Chart 29 Growth in the number of fixed broadband subscribers and penetration 2009 2024
Chart 30 Fixed broadband lines above 30Mb/s, by platform 2011 2019
Chart 31 Change in the proportion of fixed broadband subscriptions by data rate 2015 2019
Chart 32 Increase in the number of cable broadband subscribers 2009 2019
Chart 33 Growth in the number of UPC Hungary's cable broadband subscriber base 2003 2019
Chart 34 Increase in the number of Magyar Telekom's cable broadband subscribers 2004 2019
Chart 35 Decline in the number of DSL broadband subscribers 2009 2019
Chart 36 Decline in the number of Magyar Telekom' retail DSL subscribers 2004 2019
Chart 37 Growth in the number of FttX broadband subscribers 2010 2019
Chart 38 Growth in the number of Magyar Telekom's FttX subscribers 2010 2019
Chart 39 Growth in the number of wireless broadband subscribers 2009 2019
Chart 40 Growth in the number of mobile subscribers and penetration 2009 2024
Chart 41 Change in the share of mobile subscribers by MNO 2009 2019
Chart 42 Change in the ratio of prepaid to postpaid subscribers 2007 2019
Chart 43 Change in mobile sector revenue 2009 2019
Chart 44 Growth in mobile data traffic 2014 2019
Chart 45 Change in the volume of SMS traffic 2009 2019
Chart 46 Increase in the number of active mobile broadband subscribers and penetration 2009 2024
Chart 47 Increase in mobile voice traffic 2009 2019
Chart 48 Increase in the number of T-Mobile Hungary's mobile broadband subscriber base 2008 2019
Chart 49 Growth in the number of T-Mobile Hungary's mobile subscriber base 2003 2019
Chart 50 Development of T-Mobile Hungary's revenue 2009 2019
Chart 51 T-Mobile Hungary's quarterly revenue (HUF) by type 2016 2019
Chart 52 Change in T-Mobile Hungary's mobile ARPU (HUF) 2004 2019
Chart 53 Decline in Telenor Hungary's mobile subscriber base 2004 2018
Chart 54 Development of Telenor Hungary's financial data 2006 2018
Chart 55 Growth in the number of Vodafone Hungary's mobile subscriber base 2007 2019

List of Exhibits

Exhibit 1 Generalised Market Characteristics by Market Segment
Exhibit 2 Access, the local loop and unbundling an overview
Exhibit 3 Number portability defined
Exhibit 4 Carrier selection and carrier preselection overview
Exhibit 5 2G spectrum awards
Exhibit 6 Spectrum auction results 2014

Companies Mentioned

Antenna Hungaria
B2B Europe
GTS Datanet
Hungarotel
Invitel
Maygar Telecom
Telenor Hungary
T-Mobile Hungary
UPC Hungary
Vodafone Hungary

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Hungary - Telecoms, Mobile and Broadband - Statistics and Analyses

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Companies Mentioned

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Companies Mentioned

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