Global Rapid Application Development Market, By Type, By Component (Tools and Services), By Business Function, By Deployment, By Organization Size, By Vertical, By Region, Competition, Forecast & Opportunities, 2024

The Global Rapid Application Development (RAD) Market is expected to grow at a CAGR of around 40% during the forecast period, on account of increasing demand for faster customer programming. Rapid application development or rapid application building is a highly interactive application development approach that helps building software applications rapidly. In RAD, coders as well as non-coders can create applications with the help of simple drag and drop functionality, thereby propelling market growth. Now a days, enterprises are focusing on optimizing performances and processes, which in turn is promoting the rapid application development market. Moreover, trend of bring our own device (BYOD) is expected to positively influence the market during forecast period.

Rapid application development market can be segmented based on type, component, business function, deployment, organization size and vertical. In terms of type, rapid application development (RAD) market can be classified into low-code development platform and no-code development platform. No-code development platform is expected to be the fastest growing type as it allows both tech-savvy as well as non-coders to develop applications using the drag and drop method. Moreover, no-code development platform is easy to deploy and does not require any expertise in any programming language. Rapid application development market can be deployed on-premise and cloud. Cloud deployment mode is the leading segment and is also expected to be the fastest growing deployment type due to higher flexibility, scalability and reliability. In 2018, North America dominated the market and is expected to maintain its leading position in the coming years, as countries, such as US and the Canada are increasingly adopting advanced technologies, backed by the presence of leading players in the region.

Some of the major players operating in the Global Rapid Application Development (RAD) Market are Salesforce.com, Inc., Outsystems Inc., Mendix Tech BV, Servicenow Inc., Microsoft Corporation, Appian Corporation and Pegasystems Inc. Major companies are developing advanced technologies and launching new products in order to stay competitive in the market. Other competitive strategies include mergers & acquisitions and new product developments. In 2018, Zoho Corp. launched two new products, Zoho PageSense and Zoho Flow, to simplify operations for the organizations.

Years considered for this report:

• Historical Years: 2014-2017
• Base Year: 2018
• Estimated Year: 2019
• Forecast Period: 2020-2024

Objective of the Study:

• To analyze and forecast the Global Rapid Application Development (RAD) Market size.
• To classify and forecast the Global Rapid Application Development (RAD) Market based on type, component, business function, deployment, organization size, vertical and regional distribution.
• To identify drivers and challenges for the Global Rapid Application Development (RAD) Market.
• To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in the Global Rapid Application Development (RAD) Market.
• To identify and analyze the profile of leading players operating in the Global Rapid Application Development (RAD) Market.

The author performed both primary as well as exhaustive secondary research for this study. Initially, researchers sourced a list of service providers across the globe. Subsequently, conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, the author could include the service providers which could not be identified due to the limitations of secondary research. The author analyzed the service offerings, distribution channels and presence of all major service providers across the globe.

The author calculated the Global Rapid Application Development (RAD) Market by using a bottom-up approach, where data for various verticals was recorded and forecast for the future years. researchers sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and applications for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied.

Key Target Audience:

• Rapid application development service providers and end-users
• Government bodies such as regulating authorities and policy makers
• Organizations, forums and alliances related to rapid application development
• Market research and consulting firms

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as service providers and partners, verticals, etc., besides allowing them in strategizing investments and capitalizing on the market opportunities.

Report Scope:

In this report, the Global Rapid Application Development (RAD) Market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

Market, by Type:

• Low-code development platform
• No-code development platform

Market, by Component:

• Tools
• Services

Market, by Business Function:

• Sales & Marketing
• HR & Operations
• Finance
• IT

Market, by Deployment:

• Cloud
• On-premise

Market, by Organization Size:

• SMEs
• Large Enterprise

Market, by Vertical:

• BFSI
• Automotive
• Retail
• IT & Telecom
• Government
• Healthcare
• Others

Market, by Region:

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Spain
• Asia Pacific
• China
• Japan
• South Korea
• Australia
• India
• Middle East & Africa
• UAE
• South Africa
• Saudi Arabia
• Qatar
• South America
• Brazil
• Argentina
• Colombia

Competitive Landscape

• Company Profiles: Detailed analysis of the major companies present in the Global Rapid Application Development (RAD) Market.

Available Customizations:
With the given market data, the author offers customizations according to a customer's specific needs.