Poland: Food & Grocery - Market Shares, Summary & Forecasts to 2023

Poland: Food & Grocery - Market Shares, Summary & Forecasts to 2023

Summary

“Poland:Food & Grocery - Market Shares Summary Forecasts to 2023” provides data for historic and forecast retail sales, and also includes information on the business environment and country risk related to Poland retail environment. In addition, it analyzes the key consumer trends influencing Poland food & grocery industry

In 2018, food & grocery sales in Poland stood at Zl320.6 billion in 2018 - 4.6% up on 2017 and are forecast to rise 4.5% in 2019. The sector is dominated by hyper, supermarkets, and hard discounters

What else does this report offer?

• In-depth analysis of the latest trends in consumer shopping, covering the factors driving shopping, consumer insights, market dynamics
• The report also details major retailers in food & grocery category group with their product proposition analysis and market positioning in 2017 along with recent key developments
• Market insights based on consumer trends, changing economic and demographic factors, technology innovations, and other macroeconomic factors
• Retail sales and the fastest-growing product categories in food & grocery sector
• Qualitative and quantitative insights of changing retail dynamics in food and grocery sector

Scope

• Consumer shift towards premium and fresh product choices drives growth
• Hyper/supermarkets and convenience stores together account for 87% of the sales due to huge store networks
• Despite being the fastest growing channel, online’s share remains low due to slow adoption of digital platforms by retailers in this sector
• The top five companies accounted for a third of the overall market in 2018

Reasons to buy

• Gain a comprehensive knowledge on food and grocery sector in the Poland retail market and develop a competitive advantage from the start of your supply chain
• Investigate current and forecast behavior trends in food and grocery category to identify the best opportunities to exploit
• Analysis of key international and domestic players operating in the food and grocery market
• Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the food and grocery market
• Analyze the recommended actions to align your marketing strategies with the crucial trends influencing consumer behavior
• Analysis of key international and domestic players operating in Poland retail market - including store counts and revenues that give you a competitive edge and identify opportunities to improve your market share