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Competitor Strategies in Luxury Goods

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    Report

  • 36 Pages
  • December 2025
  • Region: Global
  • Euromonitor International
  • ID: 4895373
Amid sluggish growth, inflation, and geopolitical uncertainty in 2025, luxury demand has softened. This report analyses how leading luxury groups are building resilience by strengthening regional strategies, investing in experiential retail, diversifying portfolios, and targeting growth in emerging markets. These strategic shifts are enabling brands to adapt to market pressures and capture new opportunities in a rapidly evolving competitive landscape.

This global briefing offers an insight into the size and shape of the luxury goods industry, highlights buzz topics, emerging trends as well as pressing industry issues, their effects on luxury goods retailing in markets around the world and on the development of consumers’ shopping patterns. Forecasts illustrate how the market is set to change and criteria for success. In short, it identifies the opportunity zones within luxury goods industry

Product coverage: Experiential Luxury, Fine Wines/Champagne and Spirits, Personal Luxury, Premium and Luxury Cars.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Luxury Goods market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

  • Introduction
  • State of play
  • The experience economy in luxury goods
  • Value creation in luxury amidst shifting mindsets
  • Lifestyle-centric luxury
  • Strategic shifts in luxury goods
  • Appendix