Why Should You Attend:
Understanding the essential Information on the requirements for labeling is a gold key for your approval process in the Brazilian regulatory system, Anvisa. Labeling cannot be false or misleading. The claim must be clear and true. Do you know that a mistake in your claim can transform, for instance, a cosmetic in a pharmaceutical product? The same principle is applicable for food and probiotic. So, to launch a product in Brazil it is fundamental have complete understand of claim's regulation in order to avoid pitfall in your marketing. Keep up-to-date knowledge of relevant regulations and guidelines and contribute to ensuring company level awareness and compliance with the local legislation.
At the end you will have opportunity to think about theoretic cases with examples how to adapt your food, cosmetic and probiotics claim according with the local legislation.
Understanding the essential Information on the requirements for labeling is a gold key for your approval process in the Brazilian regulatory system, Anvisa. Labeling cannot be false or misleading. The claim must be clear and true. Do you know that a mistake in your claim can transform, for instance, a cosmetic in a pharmaceutical product? The same principle is applicable for food and probiotic. So, to launch a product in Brazil it is fundamental have complete understand of claim's regulation in order to avoid pitfall in your marketing. Keep up-to-date knowledge of relevant regulations and guidelines and contribute to ensuring company level awareness and compliance with the local legislation.
At the end you will have opportunity to think about theoretic cases with examples how to adapt your food, cosmetic and probiotics claim according with the local legislation.
Speakers
Eliana Silva de Moraes is a Lawyer, specializing in Public Health Law (1992), graduated in Public Health Law, by Public Health School - University of Sao Paulo (1995); master degree (II) in Biomedical Law University of Coimbra, Portugal (2005), Ph.D. in European Regulatory on Public Health Law by Paris VIII University. 26 years’ experience in Pharmaceutical law, Food law, Cosmetic law, Medical Device and Equipment law, Pharmaceutical and Veterinary product for Brazil and Latin America countries, for administrative, litigation and facilitator process.Played an active role in setting up Brazil’s Public Health Regulator (ANVISA), organizing the agenda of its first President in USA in order to explore the US System established through the Food and Drug Administration (FDA) in December 1998 as well as in the global harmonization process.
