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Global Action Camera Market (2019-2025)

  • ID: 4900437
  • Report
  • December 2019
  • Region: Global
  • 230 pages
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
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FEATURED COMPANIES

  • Drift Innovation Ltd.
  • Garmin Ltd.
  • GoPro, Inc.
  • Olympus Corporation
  • Panasonic Corporation
  • SJCAM Limited
  • MORE
The Global Action Camera Market size is expected to reach $8.9 billion by 2025, rising at a market growth of 18.3% CAGR during the forecast period. The action camera market has been estimated to experience significant growth in terms of extensive application in recording action sports and activities. The development of travel industry and a growing number of travelers and adventure sports enthusiasts will fuel market growth in the years to come. Action cameras are capable of withstanding harsher climates during adventures, like climbing, bicycling, snowboarding, trekking, and skiing. Advances in film-making and increased need for special effects are anticipated in the coming years to fuel product demand.

An action camera is more portable than a point and shoot or DSLR model. They can be placed anywhere, from a dash board to underwater, and can also be used to capture high quality videos and photos. Many action cameras are capable of recording high-quality 4k videos without any difficulty. They can also take excellent photos, due to their large sensors, which can be instantly transferred to a smartphone through WiFi. To record a comparable quality of videos, people usually carry a large sized camera, which is at least twice or thrice as expensive.

Based on Resolution Type, the market is segmented into Full HD, HD, Ultra HD and Others. Based on Distribution Channel, the market is segmented into Retail and Online. Due to changes in consumer trends and high reliability of aftermarket sales service, retail outlets accounted for the largest market share in 2018. The action cameras are increasingly being used to capture the actions and adventures of surfing, skateboarding, skiing, climbing, skydiving, bicycle racing, biking, and other sports, thereby, supporting the growth of the sports segment. Based on Application, the market is segmented into Sports, Recreational Activities, Emergency Services and Others.

Based on Regions, the market is segmented into North America, Europe, Asia Pacific, and Latin America, Middle East & Africa. Asia Pacific is likely to see steady growth as the demand for an action camera with advanced lens and resolution features increases. Increasing spending on leisure, rising disposable incomes, adventure and sports activities, and the vast popularity of social media channels are major factors that trigger the demand for these devices. In addition, the commercial availability of cameras varieties along with the increasing presence of retail channels and e-commerce also boosts regional demand over the forecast period.

The major strategies followed by the market participants are Product launches and Partnerships & Collaborations. Based on the Analysis presented in the Cardinal matrix, Panasonic Corporation and Sony Corporation are some of the forerunners in the Action Camera Market. The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Xiaomi Corporation, Garmin Ltd., GoPro, Inc., Nikon Metrology NV (Nikon Corporation), Olympus Corporation, Panasonic Corporation, Sony Corporation, TomTom N.V., Drift Innovation Ltd., SJCAM Limited.

Recent strategies deployed in the Action Camera Market

Acquisition and Mergers:

Oct-2016: Nikon acquired Mark Roberts Motion Control Ltd., a specialist in motion control equipment for commercials and films. The acquisition enhances its position into new fields of imaging product solutions. The company is aimed at developing the new market further through using MRMC’s robotic motion control solution together with Nikon’s imaging-related technologies.

Product Launches and Product Expansions:

Oct-2019: GoPro unveiled new version of both its Hero line and its newer 360-degree ruggedized action cameras. The GoPro Hero8 Black records video at the resolutions between 1080p and 4K and also gained HyperSmooth 2.0, GoPro’s proprietary digital stabilization technology belongs to second generation. GoPro MAX, a new version of GoPro Fusion; it delivers 360 degree capture and has HyperSmooth stabilization called Max HyperSmooth technology.

Oct-2019: Olympus introduced OM-D E-M5 Mark III, a new Micro Four Thirds digital camera, a mirrorless camera. It has the features of 2.36 million dot electronic viewfinder, an OLED and has 5-axis image stabilization. It also captures UHD 4K video at 30 fps and also has mechanical shutter for achieving 10 fps for up to 150 consecutive raw files.

Oct-2019: Panasonic India introduced Lumix S1H, a latest digital single-lens full frame mirrorless camera. The camera has the capability to record 6K video and capable of excelling in any situation. It has 24.2 megapixel full-frame CMOS sensor that features the dual native ISO technology for capturing extremely clean footage.

Aug-2019: Drift released Ghost XL, a new battery-efficient and wallet friendly action camera. Its lens can be rotated 300 degrees as compared to the other cameras. The users can mount the camera in whatever orientation works best and twice the lens for straighten out the shot.

Jul-2019: Panasonic India launched Lumix G95, latest digital single lens mirrorless camera. The Lumix G95 can capture the video in 4K resolution at 9fps burst shooting speeds. It fulfills the demand of those users who are looking for high operating performance, advanced picture quality, and video functions for YouTube, filming and still photography.

Jul-2019: Sony extended the line of its compact camera with the launch of RX0 II, world's smallest and lightest premium compact camera. This camera measures 59mm x 40.5mm x 35mm and has weight about 132 grams. The camera has 15.3-megapixel1 Exmor RS CMOS image sensor and an advanced BIONZ X image processing engine; it records movie with 4K resolution.

Jun-2019: Olympus launched Tough TG-6 camera, a waterproof camera upto 15 meters as well as dustproof, crushproof to 100 kgf, shockproof to 2.1 meters, freezeproof to -10 degree Celsius. This new camera will be offered in red and black color and has the feature of dual-pane protective glass construction that delivers excellent anti-fogging performance and anti-reflective (AR) coatings.

May-2019: SJCAM extended its SJ9 series of action cameras with the launch of SJ9 Strike and SJ9 Max, two new models. SJ9 Strike arrives with a Sony IMX377 image sensor and Amabarella H22S85 chipset, which enables it to record 240fps video and 4K 60p video at full HD. SJ9 Max, has the capability to record 4K footage to a maximum 24p.

Jan-2019: SJCAM launched new ION-series that features impressive specifications and techniques perfect for the thrill-seekers and adventure lovers so that they can capture their journey. Each camera built-in Wi-Fi for connecting to a tablet or a smartphone in order to view recorder files through SJCAM zone app.

Jan-2019: Olympus unveiled Tough TG-5, embedded with sensor and improved processor. This has the capability to record 4K; all these capabilities has been packed into a body that is freezeproof, waterproof, crushproof, shockproof, and dustproof. It has 12MP CMOS sensor and a 25-100mm f/2.0 lens, which enhances the image quality irrespective of the condition.

Jan-2019: Panasonic released HX-A1 action camera for capturing the video in total darkness with the help of an infrared torch. This camera is expected to be used in capturing the behavior of nocturnal animals. It camera is a waterproof to 1.5 meters, shockproof, and dustproof.

Dec-2018: SJCAM introduced Krypton, Carbon or Totem, three action cameras in order to extend its ION range. These action cameras feature 4K shooting, waterproofing, and WiFi connectivity to the depths of 30m.

Sep-2018: GoPro released new HERO7 lineup, which has three cameras, HERO7 Silver, HERO7 Black, and HERO7 White. These cameras captures 12MP photos upto 30 fps, records 4K60, 2.7K120, and 1080p240 video, hypersmooth video stabilization, voice control, live streaming, etc.

Scope of the Study

Market Segmentation:

By Resolution Type
  • Full HD
  • HD
  • Ultra HD
  • Others
By Distribution Channel
  • Retail
  • Online
By Application
  • Sports
  • Recreational Activities
  • Emergency Services
  • Others
By Geography

North America
  • US
  • Canada
  • Mexico
  • Rest of North America
Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA
Companies Profiled
  • Xiaomi Corporation
  • Garmin Ltd.
  • GoPro, Inc.
  • Nikon Metrology NV (Nikon Corporation)
  • Olympus Corporation
  • Panasonic Corporation
  • Sony Corporation
  • TomTom N.V.
  • Drift Innovation Ltd.
  • SJCAM Limited
Unique Offerings from the Publisher
  • Exhaustive coverage
  • Highest number of market tables and figures
  • Subscription based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Drift Innovation Ltd.
  • Garmin Ltd.
  • GoPro, Inc.
  • Olympus Corporation
  • Panasonic Corporation
  • SJCAM Limited
  • MORE
Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Action Camera Market, by Resolution Type
1.4.2 Global Action Camera Market, by Distribution Channel
1.4.3 Global Action Camera Market, by Application
1.4.4 Global Action Camera Market, by Geography
1.5 Methodology for the research

Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Executive Summary
2.1.3 Market Composition and Scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints

Chapter 3. Competition Analysis - Global
3.1 Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches and Product Expansions
3.2.3 Mergers & Acquisitions
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2015-2019)
3.3.2 Key Strategic Move: (Product Launches and Product Expansions : 2019-Oct - 2015-Jan) Leading Players

Chapter 4. Global Action Camera Market by Resolution
4.1 Global Full HD Action Camera Market by Region
4.2 Global HD Action Camera Market by Region
4.3 Global Ultra HD Action Camera Market by Region
4.4 Global Other Resolution Action Camera Market by Region

Chapter 5. Global Action Camera Market by Distribution Channel
5.1 Global Retail Action Camera Market by Region
5.2 Global Online Action Camera Market by Region

Chapter 6. Global Action Camera Market by Application
6.1 Global Sports Action Camera Market by Region
6.2 Global Recreational Activities Action Camera Market by Region
6.3 Global Emergency Services Action Camera Market by Region
6.4 Global Others Action Camera Market by Region

Chapter 7. Global Action Camera Market by Region
7.1 North America Action Camera Market
7.1.1 North America Action Camera Market by Resolution
7.1.1.1 North America Full HD Action Camera Market by Country
7.1.1.2 North America HD Action Camera Market by Country
7.1.1.3 North America Ultra HD Action Camera Market by Country
7.1.1.4 North America Other Resolution Action Camera Market by Country
7.1.2 North America Action Camera Market by Distribution Channel
7.1.2.1 North America Retail Action Camera Market by Country
7.1.2.2 North America Online Action Camera Market by Country
7.1.3 North America Action Camera Market by Application
7.1.3.1 North America Sports Action Camera Market by Country
7.1.3.2 North America Recreational Activities Action Camera Market by Country
7.1.3.3 North America Emergency Services Action Camera Market by Country
7.1.3.4 North America Others Action Camera Market by Country
7.1.4 North America Action Camera Market by Country
7.1.4.1 US Action Camera Market
7.1.4.1.1 US Action Camera Market by Resolution
7.1.4.1.2 US Action Camera Market by Distribution Channel
7.1.4.1.3 US Action Camera Market by Application
7.1.4.2 Canada Action Camera Market
7.1.4.2.1 Canada Action Camera Market by Resolution
7.1.4.2.2 Canada Action Camera Market by Distribution Channel
7.1.4.2.3 Canada Action Camera Market by Application
7.1.4.3 Mexico Action Camera Market
7.1.4.3.1 Mexico Action Camera Market by Resolution
7.1.4.3.2 Mexico Action Camera Market by Distribution Channel
7.1.4.3.3 Mexico Action Camera Market by Application
7.1.4.4 Rest of North America Action Camera Market
7.1.4.4.1 Rest of North America Action Camera Market by Resolution
7.1.4.4.2 Rest of North America Action Camera Market by Distribution Channel
7.1.4.4.3 Rest of North America Action Camera Market by Application
7.2 Europe Action Camera Market
7.2.1 Europe Action Camera Market by Resolution
7.2.1.1 Europe Full HD Action Camera Market by Country
7.2.1.2 Europe HD Action Camera Market by Country
7.2.1.3 Europe Ultra HD Action Camera Market by Country
7.2.1.4 Europe Other Resolution Action Camera Market by Country
7.2.2 Europe Action Camera Market by Distribution Channel
7.2.2.1 Europe Retail Action Camera Market by Country
7.2.2.2 Europe Online Action Camera Market by Country
7.2.3 Europe Action Camera Market by Application
7.2.3.1 Europe Sports Action Camera Market by Country
7.2.3.2 Europe Recreational Activities Action Camera Market by Country
7.2.3.3 Europe Emergency Services Action Camera Market by Country
7.2.3.4 Europe Others Action Camera Market by Country
7.2.4 Europe Action Camera Market by Country
7.2.4.1 Germany Action Camera Market
7.2.4.1.1 Germany Action Camera Market by Resolution
7.2.4.1.2 Germany Action Camera Market by Distribution Channel
7.2.4.1.3 Germany Action Camera Market by Application
7.2.4.2 UK Action Camera Market
7.2.4.2.1 UK Action Camera Market by Resolution
7.2.4.2.2 UK Action Camera Market by Distribution Channel
7.2.4.2.3 UK Action Camera Market by Application
7.2.4.3 France Action Camera Market
7.2.4.3.1 France Action Camera Market by Resolution
7.2.4.3.2 France Action Camera Market by Distribution Channel
7.2.4.3.3 France Action Camera Market by Application
7.2.4.4 Russia Action Camera Market
7.2.4.4.1 Russia Action Camera Market by Resolution
7.2.4.4.2 Russia Action Camera Market by Distribution Channel
7.2.4.4.3 Russia Action Camera Market by Application
7.2.4.5 Spain Action Camera Market
7.2.4.5.1 Spain Action Camera Market by Resolution
7.2.4.5.2 Spain Action Camera Market by Distribution Channel
7.2.4.5.3 Spain Action Camera Market by Application
7.2.4.6 Italy Action Camera Market
7.2.4.6.1 Italy Action Camera Market by Resolution
7.2.4.6.2 Italy Action Camera Market by Distribution Channel
7.2.4.6.3 Italy Action Camera Market by Application
7.2.4.7 Rest of Europe Action Camera Market
7.2.4.7.1 Rest of Europe Action Camera Market by Resolution
7.2.4.7.2 Rest of Europe Action Camera Market by Distribution Channel
7.2.4.7.3 Rest of Europe Action Camera Market by Application
7.3 Asia Pacific Action Camera Market
7.3.1 Asia Pacific Action Camera Market by Resolution
7.3.1.1 Asia Pacific Full HD Action Camera Market by Country
7.3.1.2 Asia Pacific HD Action Camera Market by Country
7.3.1.3 Asia Pacific Ultra HD Action Camera Market by Country
7.3.1.4 Asia Pacific Other Resolution Action Camera Market by Country
7.3.2 Asia Pacific Action Camera Market by Distribution Channel
7.3.2.1 Asia Pacific Retail Action Camera Market by Country
7.3.2.1.1 Asia Pacific Online Action Camera Market by Country
7.3.3 Asia Pacific Action Camera Market by Application
7.3.3.1 Asia Pacific Sports Action Camera Market by Country
7.3.3.2 Asia Pacific Recreational Activities Action Camera Market by Country
7.3.3.3 Asia Pacific Emergency Services Action Camera Market by Country
7.3.3.4 Asia Pacific Others Action Camera Market by Country
7.3.4 Asia Pacific Action Camera Market by Country
7.3.4.1 China Action Camera Market
7.3.4.1.1 China Action Camera Market by Resolution
7.3.4.1.2 China Action Camera Market by Distribution Channel
7.3.4.1.3 China Action Camera Market by Application
7.3.4.2 Japan Action Camera Market
7.3.4.2.1 Japan Action Camera Market by Resolution
7.3.4.2.2 Japan Action Camera Market by Distribution Channel
7.3.4.2.3 Japan Action Camera Market by Application
7.3.4.3 India Action Camera Market
7.3.4.3.1 India Action Camera Market by Resolution
7.3.4.3.2 India Action Camera Market by Distribution Channel
7.3.4.3.3 India Action Camera Market by Application
7.3.4.4 South Korea Action Camera Market
7.3.4.4.1 South Korea Action Camera Market by Resolution
7.3.4.4.2 South Korea Action Camera Market by Distribution Channel
7.3.4.4.3 South Korea Action Camera Market by Application
7.3.4.5 Singapore Action Camera Market
7.3.4.5.1 Singapore Action Camera Market by Resolution
7.3.4.5.2 Singapore Action Camera Market by Distribution Channel
7.3.4.5.3 Singapore Action Camera Market by Application
7.3.4.6 Malaysia Action Camera Market
7.3.4.6.1 Malaysia Action Camera Market by Resolution
7.3.4.6.2 Malaysia Action Camera Market by Distribution Channel
7.3.4.6.3 Malaysia Action Camera Market by Application
7.3.4.7 Rest of Asia Pacific Action Camera Market
7.3.4.7.1 Rest of Asia Pacific Action Camera Market by Resolution
7.3.4.7.2 Rest of Asia Pacific Action Camera Market by Distribution Channel
7.3.4.7.3 Rest of Asia Pacific Action Camera Market by Application
7.4 LAMEA Action Camera Market
7.4.1 LAMEA Action Camera Market by Resolution
7.4.1.1 LAMEA Full HD Action Camera Market by Country
7.4.1.2 LAMEA HD Action Camera Market by Country
7.4.1.3 LAMEA Ultra HD Action Camera Market by Country
7.4.1.4 LAMEA Other Resolution Action Camera Market by Country
7.4.2 LAMEA Action Camera Market by Distribution Channel
7.4.2.1 LAMEA Retail Action Camera Market by Country
7.4.2.2 LAMEA Online Action Camera Market by Country
7.4.3 LAMEA Action Camera Market by Application
7.4.3.1 LAMEA Sports Action Camera Market by Country
7.4.3.2 LAMEA Recreational Activities Action Camera Market by Country
7.4.3.3 LAMEA Emergency Services Action Camera Market by Country
7.4.3.4 LAMEA Others Action Camera Market by Country
7.4.4 LAMEA Action Camera Market by Country
7.4.4.1 Brazil Action Camera Market
7.4.4.1.1 Brazil Action Camera Market by Resolution
7.4.4.1.2 Brazil Action Camera Market by Distribution Channel
7.4.4.1.3 Brazil Action Camera Market by Application
7.4.4.2 Argentina Action Camera Market
7.4.4.2.1 Argentina Action Camera Market by Resolution
7.4.4.2.2 Argentina Action Camera Market by Distribution Channel
7.4.4.2.3 Argentina Action Camera Market by Application
7.4.4.3 UAE Action Camera Market
7.4.4.3.1 UAE Action Camera Market by Resolution
7.4.4.3.2 UAE Action Camera Market by Distribution Channel
7.4.4.3.3 UAE Action Camera Market by Application
7.4.4.4 Saudi Arabia Action Camera Market
7.4.4.4.1 Saudi Arabia Action Camera Market by Resolution
7.4.4.4.2 Saudi Arabia Action Camera Market by Distribution Channel
7.4.4.4.3 Saudi Arabia Action Camera Market by Application
7.4.4.5 South Africa Action Camera Market
7.4.4.5.1 South Africa Action Camera Market by Resolution
7.4.4.5.2 South Africa Action Camera Market by Distribution Channel
7.4.4.5.3 South Africa Action Camera Market by Application
7.4.4.6 Nigeria Action Camera Market
7.4.4.6.1 Nigeria Action Camera Market by Resolution
7.4.4.6.2 Nigeria Action Camera Market by Distribution Channel
7.4.4.6.3 Nigeria Action Camera Market by Application
7.4.4.7 Rest of LAMEA Action Camera Market
7.4.4.7.1 Rest of LAMEA Action Camera Market by Resolution
7.4.4.7.2 Rest of LAMEA Action Camera Market by Distribution Channel
7.4.4.7.3 Rest of LAMEA Action Camera Market by Application

Chapter 8. Company Profiles
8.1 Xiaomi Corporation
8.1.1 Company Overview
8.1.1 Financial Analysis
8.1.2 Segmental and Regional Analysis
8.1.3 Research & Development Expense
8.1.4 Recent strategies and developments:
8.1.4.1 Product Launches and Product Expansions:
8.1.5 SWOT Analysis
8.2 Garmin Ltd.
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Segmental and Regional Analysis
8.2.4 Research & Development Expenses
8.2.5 Recent strategies and developments:
8.2.5.1 Partnerships, Collaborations, and Agreements:
8.2.5.2 Product Launches and Product Expansions:
8.2.6 SWOT Analysis
8.3 GoPro, Inc.
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Regional Analysis
8.3.4 Research & Development Expenses
8.3.5 Recent strategies and developments:
8.3.5.1 Partnerships, Collaborations, and Agreements:
8.3.5.2 Product Launches and Product Expansions:
8.4 Nikon Metrology NV (Nikon Corporation)
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Segment and Regional Analysis
8.4.4 Research & Development Expense
8.4.5 Recent strategies and developments:
8.4.5.1 Acquisition and Mergers:
8.4.5.2 Product Launches and Product Expansions:
8.4.6 SWOT Analysis:
8.5 Olympus Corporation
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Segmental and Regional Analysis
8.5.4 Research & Development Expense
8.5.5 Recent strategies and developments:
8.5.5.1 Product Launches and Product Expansions:
8.6 Panasonic Corporation
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Segmental Analysis
8.6.4 Research & Development Expense
8.6.5 Recent strategies and developments:
8.6.5.1 Product Launches and Product Expansions:
8.6.6 SWOT Analysis
8.7 Sony Corporation
8.7.1 Company Overview
8.7.2 Financial Analysis
8.7.3 Segmental and Regional Analysis
8.7.4 Research and Development Expense
8.7.5 Recent strategies and developments:
8.7.5.1 Product Launches and Product Expansions:
8.7.6 SWOT Analysis
8.8 TomTom N.V.
8.8.1 Company Overview
8.8.2 Financial Analysis
8.8.3 Segmental and Regional Analysis
8.8.4 Research & Development Expense
8.8.5 Recent strategies and developments:
8.8.5.1 Product Launches and Product Expansions:
8.8.6 SWOT Analysis
8.9 Drift Innovation Ltd.
8.9.1 Company Overview
8.9.2 Recent strategies and developments:
8.9.2.1 Product Launches and Product Expansions:
8.1 SJCAM Limited
8.10.1 Company Overview
8.10.2 Recent strategies and developments:
8.10.2.1 Product Launches and Product Expansions:
Note: Product cover images may vary from those shown
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  • Xiaomi Corporation
  • Garmin Ltd.
  • GoPro, Inc.
  • Nikon Metrology NV (Nikon Corporation)
  • Olympus Corporation
  • Panasonic Corporation
  • Sony Corporation
  • TomTom N.V.
  • Drift Innovation Ltd.
  • SJCAM Limited
Note: Product cover images may vary from those shown
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