Summary
The Argentine haircare sector was led by shampoo in both value and volume terms terms. However, the hair colorants category is forecast to register fastest value and volume growth during 2020-2025. Hypermarkets & supermarkets is the leading channel for distribution of haircare in the country. Rigid plastics was the most commonly used pack material in Argentina. Procter & Gamble, Unilever and Henkel AG & Co. KGaA are the leading players in the Argentine haircare sector.
This report on the haircare sector in Argentina provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.
What else is contained?
Scope
Reasons to Buy
The Argentine haircare sector was led by shampoo in both value and volume terms terms. However, the hair colorants category is forecast to register fastest value and volume growth during 2020-2025. Hypermarkets & supermarkets is the leading channel for distribution of haircare in the country. Rigid plastics was the most commonly used pack material in Argentina. Procter & Gamble, Unilever and Henkel AG & Co. KGaA are the leading players in the Argentine haircare sector.
This report on the haircare sector in Argentina provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and companies market shares.
What else is contained?
- Sector data: Overall sector value and volume data with growth analysis for 2015-2025
- Category coverage: Value and growth analysis for conditioner, hair colorants, hair loss treatments, perms & relaxers, salon hair care, shampoo and styling agents with inputs on individual segment share within each category and the change in their market share forecast for 2020-2025
- Leading players: Market share of compaines (in value terms) and private labels (in value terms) in 2020
- Distribution data: Percentage of sales within each category through distribution channels such as cash & carries & warehouse clubs, chemists/pharmacies, convenience stores, department stores, direct sellers, health & beauty stores, hypermarkets & supermarkets, parapharmacies/drugstores, “dollar stores”, variety stores & general merchandise retailers, e-retailers other general retailers.
- Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for glass, flexible packaging, paper & board, rigid plastics, and rigid metal; pack type for: tube, jar, bottle, bag/sachet, tub, aerosol, carton-folding, stand up pouch and other pack type, closure type for: flip/snap top, dispenser, screw top, cap, prize off, twist off, sports cap and other closure types, primary outer types for: carton - folding, blister pack, sleeve and shrink wrap.
Scope
- The per capita consumption of haircare in Argentina were higher than both the global and regional levels in 2020
- The per capita consumption of shampoo was higher than other haircare categories in 2020
- In 2021, the Argentine economy is forecast to rebound from the lows in 2020, buoyed by increasing household consumption
- Argentina’s population growth rate will continue to ease over 2020-2025
- The spike in the national unemployment rate in 2020 is poised to ease and return to pre-pandemic levels by 2025
- Argentina’s economy plunged into a deep recession in 2020 with inflation skyrocketing and the labor market in turmoil
- Argentina‘s overall risk score is higher than the Latin America and the world average in GCRI Q4 2020
Reasons to Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed company share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rural-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
Table of Contents
Report Scope
Part 1: Market Environment
Part 2: Sector Deep Dive
Part 3: Category Deep Dive
Part 4: Distribution Analysis
Part 5: Competitive Environment
Part 6: Packaging Analysis
Part 7: Macroeconomic Analysis
List of Tables
List of Figures
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Procter & Gamble
- Unilever
- Henkel AG & Co. KGaA
- L'Oreal S.A.
- Coty Inc.
- Godrej Group
- Mundial
- Capilatis S.A.