+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

Soft Drinks in Ghana

  • PDF Icon

    Report

  • 53 Pages
  • January 2024
  • Region: Ghana
  • Euromonitor International
  • ID: 4988872
Soft drinks consumption is growing despite demand being confined to carbonates, bottled water, juice and energy drinks. 2023 saw new entrants and rising local production, driven by rising demand for affordable brands at a time of high inflation and a return to regular socialising. While PET packaging remains dominant, a shift is being seen towards metal beverage cans among premium brands. Flavour innovation is another key trend, with consumers seeking unique flavours across various categories.

The Soft Drinks in Ghana report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Energy Drinks, Juice, RTD Coffee, RTD Tea, Sports Drinks.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Soft Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

SOFT DRINKS IN GHANA
EXECUTIVE SUMMARY
  • Soft drinks in 2023: The big picture
  • Country background
  • Socioeconomic trends
  • Logistics/infrastructure
  • What next for soft drinks?
MARKET DATA
  • Table 1 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
  • Table 2 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
  • Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
  • Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
  • Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2023
  • Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2023
  • Table 7 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2023
  • Table 8 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2023
  • Table 9 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
  • Table 10 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
  • Table 11 Off-trade Sales of Soft Drinks by Category: Value 2018-2023
  • Table 12 Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
  • Table 13 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2019-2023
  • Table 14 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2023
  • Table 15 NBO Company Shares of Off-trade Soft Drinks: % Value 2019-2023
  • Table 16 LBN Brand Shares of Off-trade Soft Drinks: % Value 2020-2023
  • Table 17 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2018-2023
  • Table 18 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2023
  • Table 19 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2023-2028
  • Table 20 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2023-2028
  • Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2023-2028
  • Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2023-2028
  • Table 23 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2023-2028
  • Table 24 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2023-2028
  • Table 25 Forecast Off-trade Sales of Soft Drinks by Category: Value 2023-2028
  • Table 26 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2023-2028
DISCLAIMER
CARBONATES
  • 2023 Developments
  • Prospects and Opportunities
  • Category Data
  • Table 27 Off-trade vs On-trade Sales of Carbonates: Volume 2018-2023
  • Table 28 Off-trade vs On-trade Sales of Carbonates: Value 2018-2023
  • Table 29 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2018-2023
  • Table 30 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2018-2023
  • Table 31 Off-trade Sales of Carbonates by Category: Volume 2018-2023
  • Table 32 Off-trade Sales of Carbonates by Category: Value 2018-2023
  • Table 33 Off-trade Sales of Carbonates by Category: % Volume Growth 2018-2023
  • Table 34 Off-trade Sales of Carbonates by Category: % Value Growth 2018-2023
  • Table 35 NBO Company Shares of Off-trade Carbonates: % Volume 2019-2023
  • Table 36 LBN Brand Shares of Off-trade Carbonates: % Volume 2020-2023
  • Table 37 NBO Company Shares of Off-trade Carbonates: % Value 2019-2023
  • Table 38 LBN Brand Shares of Off-trade Carbonates: % Value 2020-2023
  • Table 39 Forecast Off-trade Sales of Carbonates by Category: Volume 2023-2028
  • Table 40 Forecast Off-trade Sales of Carbonates by Category: Value 2023-2028
  • Table 41 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2023-2028
  • Table 42 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2023-2028
JUICE
  • Table 43 Off-trade Sales of Juice by Category: Volume 2018-2023
  • Table 44 Off-trade Sales of Juice by Category: Value 2018-2023
  • Table 45 Off-trade Sales of Juice by Category: % Volume Growth 2018-2023
  • Table 46 Off-trade Sales of Juice by Category: % Value Growth 2018-2023
  • Table 47 NBO Company Shares of Off-trade Juice: % Volume 2019-2023
  • Table 48 LBN Brand Shares of Off-trade Juice: % Volume 2020-2023
  • Table 49 NBO Company Shares of Off-trade Juice: % Value 2019-2023
  • Table 50 LBN Brand Shares of Off-trade Juice: % Value 2020-2023
  • Table 51 Forecast Off-trade Sales of Juice by Category: Volume 2023-2028
  • Table 52 Forecast Off-trade Sales of Juice by Category: Value 2023-2028
  • Table 53 Forecast Off-trade Sales of Juice by Category: % Volume Growth 2023-2028
  • Table 54 Forecast Off-trade Sales of Juice by Category: % Value Growth 2023-2028
BOTTLED WATER
  • Table 55 Off-trade Sales of Bottled Water by Category: Volume 2018-2023
  • Table 56 Off-trade Sales of Bottled Water by Category: Value 2018-2023
  • Table 57 Off-trade Sales of Bottled Water by Category: % Volume Growth 2018-2023
  • Table 58 Off-trade Sales of Bottled Water by Category: % Value Growth 2018-2023
  • Table 59 NBO Company Shares of Off-trade Bottled Water: % Volume 2019-2023
  • Table 60 LBN Brand Shares of Off-trade Bottled Water: % Volume 2020-2023
  • Table 61 NBO Company Shares of Off-trade Bottled Water: % Value 2019-2023
  • Table 62 LBN Brand Shares of Off-trade Bottled Water: % Value 2020-2023
  • Table 63 Forecast Off-trade Sales of Bottled Water by Category: Volume 2023-2028
  • Table 64 Forecast Off-trade Sales of Bottled Water by Category: Value 2023-2028
  • Table 65 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2023-2028
  • Table 66 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2023-2028
SPORTS DRINKS
ENERGY DRINKS
  • Table 67 Off-trade Sales of Energy Drinks: Volume 2018-2023
  • Table 68 Off-trade Sales of Energy Drinks: Value 2018-2023
  • Table 69 Off-trade Sales of Energy Drinks: % Volume Growth 2018-2023
  • Table 70 Off-trade Sales of Energy Drinks: % Value Growth 2018-2023
  • Table 71 NBO Company Shares of Off-trade Energy Drinks: % Volume 2019-2023
  • Table 72 LBN Brand Shares of Off-trade Energy Drinks: % Volume 2020-2023
  • Table 73 NBO Company Shares of Off-trade Energy Drinks: % Value 2019-2023
  • Table 74 LBN Brand Shares of Off-trade Energy Drinks: % Value 2020-2023
  • Table 75 Forecast Off-trade Sales of Energy Drinks: Volume 2023-2028
  • Table 76 Forecast Off-trade Sales of Energy Drinks: Value 2023-2028
  • Table 77 Forecast Off-trade Sales of Energy Drinks: % Volume Growth 2023-2028
  • Table 78 Forecast Off-trade Sales of Energy Drinks: % Value Growth 2023-2028
CONCENTRATESRTD TEA
RTD COFFEE
  • Table 79 Off-trade Sales of RTD Coffee: Volume 2018-2023
  • Table 80 Off-trade Sales of RTD Coffee: Value 2018-2023
  • Table 81 Off-trade Sales of RTD Coffee: % Volume Growth 2018-2023
  • Table 82 Off-trade Sales of RTD Coffee: % Value Growth 2018-2023
  • Table 83 NBO Company Shares of Off-trade RTD Coffee: % Volume 2019-2023
  • Table 84 LBN Brand Shares of Off-trade RTD Coffee: % Volume 2020-2023
  • Table 85 NBO Company Shares of Off-trade RTD Coffee: % Value 2019-2023
  • Table 86 LBN Brand Shares of Off-trade RTD Coffee: % Value 2020-2023
  • Table 87 Forecast Off-trade Sales of RTD Coffee: Volume 2023-2028
  • Table 88 Forecast Off-trade Sales of RTD Coffee: Value 2023-2028
  • Table 89 Forecast Off-trade Sales of RTD Coffee: % Volume Growth 2023-2028
  • Table 90 Forecast Off-trade Sales of RTD Coffee: % Value Growth 2023-2028