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Adult Diapers Market By Type, By End-User, By Distribution channel: Global Opportunity Analysis and Industry Forecast, 2023-2032

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    Report

  • 410 Pages
  • May 2023
  • Region: Global
  • Allied Market Research
  • ID: 4990105
The adult diapers market size was valued at $17.55 Billion in 2022 and is estimated to reach $38.15 Billion by 2032, registering a CAGR of 8.2% from 2023 to 2032.

Adult diapers are designed to mainly support adult Incontinence. These kinds of diapers are majorly worn by customers suffering from abnormal health conditions such as diarrhea, Incontinence, mobility impairment, or dementia. Increase in rate of urbanization, rise in number of aged populations with urinary Incontinence, and rapid development of healthcare sector, are some of the key factors that drive the growth of the global adult diapers market terms of value sales.

According to target customer requirements, there are different types of adult diapers available in the market such as briefs, disposable underwear, liners, under pads, and bariatric. Over the years, the global diapers market has witnessed continuous improvisation in its product offerings where some of the key manufacturers have Included specific type of fabric materials that not only assures higher absorbency rate but also makes sure the user feels comfortable while wearing it.

The global market for feminine hygiene products is growing as a result of rising personal hygiene knowledge and literacy. Both the younger and older population are now more aware of the necessity of maintaining proper personal hygiene owing to many government efforts and social media campaigns. The demand for sanitary products like adult diapers rises because of these programs and marketing efforts that improve consumer understanding and acceptance of sanitary products.

Adult diapers are one of those things that both older people and younger people need, especially if they have bladder leakage or other similar issues. Manufacturers have planned enhancements to their product offerings in terms of features and specifications in response to the significance of such hygienic items to consumers. Higher absorbency rates, smell control, and the use of premium fabric materials that Increase user comfort are just a few of the critical factors that these manufacturers have been aiming to improve. Adult diapers fuel demand within the target market owing to their significant attributes, which helps the market expand in terms of value sales.

Premiumization is the process through which manufacturers draw attention to a product's superior quality and exclusivity to boost consumer appeal. It is driven by a taste for high-quality goods and services rather than a requirement for affordable pricing. The rise in per capita Income has Increased consumers' propensity to choose high-quality products and services. Most branded adult nappies are under the premium category, which ensures Increased efficacy.

The hygiene market can be significantly impacted by consumer preferences. This is particularly valid for diapers for babies and adults. Like other consumer goods, consumers demand the design of disposable hygiene products to be more streamlined, secure, and intelligent. These trends are forcing diaper manufacturers to reconsider both baby and adult diapers. Diaper users from companies like Hello Bello and The Honest Company now Include complex, one-of-a-kind patterns. In addition to the traditional patterns featuring animals, food, and other things, there are seasonal and limited-edition patterns. Diapers can even be made in accordance with consumer preferences. The Internet of Things (IoT) has made it possible to connect everyday items use, and hygiene products are no different. Smart diapers have been launched by companies such as Pampers. For instance, Prevail, one of the key brands in the global adult diapers market, promotes its products with features such as a silky, soft outer fabric that provides a softer and comfortable fit. The product is being designed for both urinary and fecal Incontinence.

The adult diapers market is segmented on the basis of product type, end user, distribution channel and region. By product type, the adult diaper market is classified into pant type, pad type, tape type and others. Depending on end user, the market is categorized into women, men and unisex. By distribution channel, it is categorized into e-commerce and offline channel. By region, the market is analyzed in North America, Europe, Asia-Pacific and LAMEA.

Some of the major players analyzed in this report are Tykables, Drylock Technologies NV, Linette, Nobel Hygiene Pvt. Ltd., Abena A/S, Attends Healthcare Products Inc., Rearz Inc., Kimberly-Clark Corporation, P Inciple Business Enterprises, Inc. and The Procter & Gamble Company.

Key Benefits For Stakeholders

  • This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the adult diapers market analysis from 2022 to 2032 to identify the prevailing adult diapers market opportunities.
  • The market research is offered along with information related to key drivers, restraints, and opportunities.
  • Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
  • In-depth analysis of the adult diapers market segmentation assists to determine the prevailing market opportunities.
  • Major countries in each region are mapped according to their revenue contribution to the global market.
  • Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
  • The report Includes the analysis of the regional as well as global adult diapers market trends, key players, market segments, application areas, and market growth strategies.

Key Market Segments

By Type

  • Pad Type
  • Tape Type
  • Others
  • Pant Type

By End-User

  • Women
  • Men
  • Unisex

By Distribution channel

  • E-Commerce
  • Offline channel
  • Sub type
  • Hypermarket/Supermarket
  • Drug Stores and Pharmacies
  • Others

By Region

  • North America
  • U.S.
  • Canada
  • Mexico
  • Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Switzerland
  • Rest of Europe
  • Asia-Pacific
  • China
  • India
  • Japan
  • South Korea
  • Australia
  • Rest of Asia-Pacific
  • LAMEA
  • Brazil
  • South Africa
  • UAE
  • Rest of LAMEA

Key Market Players

  • Abena A/S
  • Tykables
  • Rearz Inc.
  • Kimberly-Clark Corporation
  • P Inciple Business Enterprises, Inc.
  • The Procter & Gamble Company
  • Linette
  • Attends Healthcare Products Inc.
  • Drylock Technologies NV
  • Nobel Hygiene Pvt. Ltd.
Frequently Asked Questions about the Adult Diapers Market

What is the estimated value of the Adult Diapers Market?

The Adult Diapers Market was estimated to be valued at $17.55 Billion in 2022.

What is the growth rate of the Adult Diapers Market?

The growth rate of the Adult Diapers Market is 8.1%, with an estimated value of $38.15 Billion by 2032.

What is the forecasted size of the Adult Diapers Market?

The Adult Diapers Market is estimated to be worth $38.15 Billion by 2032.

Who are the key companies in the Adult Diapers Market?

Key companies in the Adult Diapers Market include Abena A/S, Tykables, Rearz Inc., Kimberly, Clark Corporation, Principle Business Enterprises, Inc., The Procter & Gamble Company, Linette, Attends Healthcare Products Inc. and Drylock Technologies NV.

Table of Contents

CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key market segments
1.3. Key benefits to the stakeholders
1.4. Research Methodology
1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. CXO Perspective
CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top impacting factors
3.2.2. Top investment pockets
3.3. Porter’s five forces analysis
3.3.1. Bargaining power of suppliers
3.3.2. Bargaining power of buyers
3.3.3. Threat of substitutes
3.3.4. Threat of new entrants
3.3.5. Intensity of rivalry
3.4. Market dynamics
3.4.1. Drivers
3.4.1.1. Product Innovation
3.4.1.2. Rise in number of aged geriatric population
3.4.1.3. Increase in awareness toward personal hygiene
3.4.2. Restraints
3.4.2.1. Surge in demand for private labelled products
3.4.3. Opportunities
3.4.3.1. Premiumization trend provides a immense huge opportunity
3.4.3.2. Rise in demand for wearable consumer good products
3.5. COVID-19 Impact Analysis on the market
CHAPTER 4: ADULT DIAPERS MARKET, BY TYPE
4.1. Overview
4.1.1. Market size and forecast
4.2. Pant Type
4.2.1. Key market trends, growth factors and opportunities
4.2.2. Market size and forecast, by region
4.2.3. Market share analysis by country
4.3. Pad Type
4.3.1. Key market trends, growth factors and opportunities
4.3.2. Market size and forecast, by region
4.3.3. Market share analysis by country
4.4. Tape Type
4.4.1. Key market trends, growth factors and opportunities
4.4.2. Market size and forecast, by region
4.4.3. Market share analysis by country
4.5. Others
4.5.1. Key market trends, growth factors and opportunities
4.5.2. Market size and forecast, by region
4.5.3. Market share analysis by country
CHAPTER 5: ADULT DIAPERS MARKET, BY END-USER
5.1. Overview
5.1.1. Market size and forecast
5.2. Women
5.2.1. Key market trends, growth factors and opportunities
5.2.2. Market size and forecast, by region
5.2.3. Market share analysis by country
5.3. Men
5.3.1. Key market trends, growth factors and opportunities
5.3.2. Market size and forecast, by region
5.3.3. Market share analysis by country
5.4. Unisex
5.4.1. Key market trends, growth factors and opportunities
5.4.2. Market size and forecast, by region
5.4.3. Market share analysis by country
CHAPTER 6: ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL
6.1. Overview
6.1.1. Market size and forecast
6.2. E-Commerce
6.2.1. Key market trends, growth factors and opportunities
6.2.2. Market size and forecast, by region
6.2.3. Market share analysis by country
6.3. Offline channel
6.3.1. Key market trends, growth factors and opportunities
6.3.2. Market size and forecast, by region
6.3.3. Market share analysis by country
6.3.4. Offline channel Adult Diapers Market by Sub type
6.3.4.1. Hypermarket/Supermarket Market size and forecast, by region
6.3.4.2. Drug Stores and Pharmacies Market size and forecast, by region
6.3.4.3. Others Market size and forecast, by region
CHAPTER 7: ADULT DIAPERS MARKET, BY REGION
7.1. Overview
7.1.1. Market size and forecast By Region
7.2. North America
7.2.1. Key trends and opportunities
7.2.2. Market size and forecast, by Type
7.2.3. Market size and forecast, by End-User
7.2.4. Market size and forecast, by Distribution channel
7.2.4.1. North America Offline channel Adult Diapers Market by Sub type
7.2.5. Market size and forecast, by country
7.2.5.1. U.S.
7.2.5.1.1. Key market trends, growth factors and opportunities
7.2.5.1.2. Market size and forecast, by Type
7.2.5.1.3. Market size and forecast, by End-User
7.2.5.1.4. Market size and forecast, by Distribution channel
7.2.5.2. Canada
7.2.5.2.1. Key market trends, growth factors and opportunities
7.2.5.2.2. Market size and forecast, by Type
7.2.5.2.3. Market size and forecast, by End-User
7.2.5.2.4. Market size and forecast, by Distribution channel
7.2.5.3. Mexico
7.2.5.3.1. Key market trends, growth factors and opportunities
7.2.5.3.2. Market size and forecast, by Type
7.2.5.3.3. Market size and forecast, by End-User
7.2.5.3.4. Market size and forecast, by Distribution channel
7.3. Europe
7.3.1. Key trends and opportunities
7.3.2. Market size and forecast, by Type
7.3.3. Market size and forecast, by End-User
7.3.4. Market size and forecast, by Distribution channel
7.3.4.1. Europe Offline channel Adult Diapers Market by Sub type
7.3.5. Market size and forecast, by country
7.3.5.1. Germany
7.3.5.1.1. Key market trends, growth factors and opportunities
7.3.5.1.2. Market size and forecast, by Type
7.3.5.1.3. Market size and forecast, by End-User
7.3.5.1.4. Market size and forecast, by Distribution channel
7.3.5.2. UK
7.3.5.2.1. Key market trends, growth factors and opportunities
7.3.5.2.2. Market size and forecast, by Type
7.3.5.2.3. Market size and forecast, by End-User
7.3.5.2.4. Market size and forecast, by Distribution channel
7.3.5.3. France
7.3.5.3.1. Key market trends, growth factors and opportunities
7.3.5.3.2. Market size and forecast, by Type
7.3.5.3.3. Market size and forecast, by End-User
7.3.5.3.4. Market size and forecast, by Distribution channel
7.3.5.4. Italy
7.3.5.4.1. Key market trends, growth factors and opportunities
7.3.5.4.2. Market size and forecast, by Type
7.3.5.4.3. Market size and forecast, by End-User
7.3.5.4.4. Market size and forecast, by Distribution channel
7.3.5.5. Spain
7.3.5.5.1. Key market trends, growth factors and opportunities
7.3.5.5.2. Market size and forecast, by Type
7.3.5.5.3. Market size and forecast, by End-User
7.3.5.5.4. Market size and forecast, by Distribution channel
7.3.5.6. Switzerland
7.3.5.6.1. Key market trends, growth factors and opportunities
7.3.5.6.2. Market size and forecast, by Type
7.3.5.6.3. Market size and forecast, by End-User
7.3.5.6.4. Market size and forecast, by Distribution channel
7.3.5.7. Rest of Europe
7.3.5.7.1. Key market trends, growth factors and opportunities
7.3.5.7.2. Market size and forecast, by Type
7.3.5.7.3. Market size and forecast, by End-User
7.3.5.7.4. Market size and forecast, by Distribution channel
7.4. Asia-Pacific
7.4.1. Key trends and opportunities
7.4.2. Market size and forecast, by Type
7.4.3. Market size and forecast, by End-User
7.4.4. Market size and forecast, by Distribution channel
7.4.4.1. Asia-Pacific Offline channel Adult Diapers Market by Sub type
7.4.5. Market size and forecast, by country
7.4.5.1. China
7.4.5.1.1. Key market trends, growth factors and opportunities
7.4.5.1.2. Market size and forecast, by Type
7.4.5.1.3. Market size and forecast, by End-User
7.4.5.1.4. Market size and forecast, by Distribution channel
7.4.5.2. India
7.4.5.2.1. Key market trends, growth factors and opportunities
7.4.5.2.2. Market size and forecast, by Type
7.4.5.2.3. Market size and forecast, by End-User
7.4.5.2.4. Market size and forecast, by Distribution channel
7.4.5.3. Japan
7.4.5.3.1. Key market trends, growth factors and opportunities
7.4.5.3.2. Market size and forecast, by Type
7.4.5.3.3. Market size and forecast, by End-User
7.4.5.3.4. Market size and forecast, by Distribution channel
7.4.5.4. South Korea
7.4.5.4.1. Key market trends, growth factors and opportunities
7.4.5.4.2. Market size and forecast, by Type
7.4.5.4.3. Market size and forecast, by End-User
7.4.5.4.4. Market size and forecast, by Distribution channel
7.4.5.5. Australia
7.4.5.5.1. Key market trends, growth factors and opportunities
7.4.5.5.2. Market size and forecast, by Type
7.4.5.5.3. Market size and forecast, by End-User
7.4.5.5.4. Market size and forecast, by Distribution channel
7.4.5.6. Rest of Asia-Pacific
7.4.5.6.1. Key market trends, growth factors and opportunities
7.4.5.6.2. Market size and forecast, by Type
7.4.5.6.3. Market size and forecast, by End-User
7.4.5.6.4. Market size and forecast, by Distribution channel
7.5. LAMEA
7.5.1. Key trends and opportunities
7.5.2. Market size and forecast, by Type
7.5.3. Market size and forecast, by End-User
7.5.4. Market size and forecast, by Distribution channel
7.5.4.1. LAMEA Offline channel Adult Diapers Market by Sub type
7.5.5. Market size and forecast, by country
7.5.5.1. Brazil
7.5.5.1.1. Key market trends, growth factors and opportunities
7.5.5.1.2. Market size and forecast, by Type
7.5.5.1.3. Market size and forecast, by End-User
7.5.5.1.4. Market size and forecast, by Distribution channel
7.5.5.2. South Africa
7.5.5.2.1. Key market trends, growth factors and opportunities
7.5.5.2.2. Market size and forecast, by Type
7.5.5.2.3. Market size and forecast, by End-User
7.5.5.2.4. Market size and forecast, by Distribution channel
7.5.5.3. UAE
7.5.5.3.1. Key market trends, growth factors and opportunities
7.5.5.3.2. Market size and forecast, by Type
7.5.5.3.3. Market size and forecast, by End-User
7.5.5.3.4. Market size and forecast, by Distribution channel
7.5.5.4. Rest of LAMEA
7.5.5.4.1. Key market trends, growth factors and opportunities
7.5.5.4.2. Market size and forecast, by Type
7.5.5.4.3. Market size and forecast, by End-User
7.5.5.4.4. Market size and forecast, by Distribution channel
CHAPTER 8: COMPETITIVE LANDSCAPE
8.1. Introduction
8.2. Top winning strategies
8.3. Product Mapping of Top 10 Player
8.4. Competitive Dashboard
8.5. Competitive Heatmap
8.6. Top player positioning, 2022
CHAPTER 9: COMPANY PROFILES
9.1. Abena A/S
9.1.1. Company overview
9.1.2. Key Executives
9.1.3. Company snapshot
9.1.4. Operating business segments
9.1.5. Product portfolio
9.1.6. Business performance
9.2. Attends Healthcare Products Inc.
9.2.1. Company overview
9.2.2. Key Executives
9.2.3. Company snapshot
9.2.4. Operating business segments
9.2.5. Product portfolio
9.3. Drylock Technologies NV
9.3.1. Company overview
9.3.2. Key Executives
9.3.3. Company snapshot
9.3.4. Operating business segments
9.3.5. Product portfolio
9.4. Kimberly-Clark Corporation
9.4.1. Company overview
9.4.2. Key Executives
9.4.3. Company snapshot
9.4.4. Operating business segments
9.4.5. Product portfolio
9.4.6. Business performance
9.4.7. Key strategic moves and developments
9.5. Linette
9.5.1. Company overview
9.5.2. Key Executives
9.5.3. Company snapshot
9.5.4. Operating business segments
9.5.5. Product portfolio
9.6. Principle Business Enterprises, Inc.
9.6.1. Company overview
9.6.2. Key Executives
9.6.3. Company snapshot
9.6.4. Operating business segments
9.6.5. Product portfolio
9.7. Rearz Inc.
9.7.1. Company overview
9.7.2. Key Executives
9.7.3. Company snapshot
9.7.4. Operating business segments
9.7.5. Product portfolio
9.8. Tykables
9.8.1. Company overview
9.8.2. Key Executives
9.8.3. Company snapshot
9.8.4. Operating business segments
9.8.5. Product portfolio
9.9. Nobel Hygiene Pvt. Ltd.
9.9.1. Company overview
9.9.2. Key Executives
9.9.3. Company snapshot
9.9.4. Operating business segments
9.9.5. Product portfolio
9.10. The Procter & Gamble Company
9.10.1. Company overview
9.10.2. Key Executives
9.10.3. Company snapshot
9.10.4. Operating business segments
9.10.5. Product portfolio
9.10.6. Business performance
List of Tables
TABLE 01. GLOBAL ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 02. ADULT DIAPERS MARKET FOR PANT TYPE, BY REGION, 2022-2032 ($MILLION)
TABLE 03. ADULT DIAPERS MARKET FOR PAD TYPE, BY REGION, 2022-2032 ($MILLION)
TABLE 04. ADULT DIAPERS MARKET FOR TAPE TYPE, BY REGION, 2022-2032 ($MILLION)
TABLE 05. ADULT DIAPERS MARKET FOR OTHERS, BY REGION, 2022-2032 ($MILLION)
TABLE 06. GLOBAL ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 07. ADULT DIAPERS MARKET FOR WOMEN, BY REGION, 2022-2032 ($MILLION)
TABLE 08. ADULT DIAPERS MARKET FOR MEN, BY REGION, 2022-2032 ($MILLION)
TABLE 09. ADULT DIAPERS MARKET FOR UNISEX, BY REGION, 2022-2032 ($MILLION)
TABLE 10. GLOBAL ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 11. ADULT DIAPERS MARKET FOR E-COMMERCE, BY REGION, 2022-2032 ($MILLION)
TABLE 12. ADULT DIAPERS MARKET FOR OFFLINE CHANNEL, BY REGION, 2022-2032 ($MILLION)
TABLE 13. GLOBAL OFFLINE CHANNEL ADULT DIAPERS MARKET, BY SUB TYPE, 2022-2032 ($MILLION)
TABLE 14. ADULT DIAPERS MARKET FOR HYPERMARKET/SUPERMARKET, BY REGION, 2022-2032 ($MILLION)
TABLE 15. ADULT DIAPERS MARKET FOR DRUG STORES AND PHARMACIES, BY REGION, 2022-2032 ($MILLION)
TABLE 16. ADULT DIAPERS MARKET FOR OTHERS, BY REGION, 2022-2032 ($MILLION)
TABLE 17. ADULT DIAPERS MARKET, BY REGION, 2022-2032 ($MILLION)
TABLE 18. NORTH AMERICA ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 19. NORTH AMERICA ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 20. NORTH AMERICA ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 21. NORTH AMERICA OFFLINE CHANNEL ADULT DIAPERS MARKET, BY SUB TYPE, 2022-2032 ($MILLION)
TABLE 22. NORTH AMERICA ADULT DIAPERS MARKET, BY COUNTRY, 2022-2032 ($MILLION)
TABLE 23. U.S. ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 24. U.S. ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 25. U.S. ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 26. CANADA ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 27. CANADA ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 28. CANADA ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 29. MEXICO ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 30. MEXICO ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 31. MEXICO ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 32. EUROPE ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 33. EUROPE ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 34. EUROPE ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 35. EUROPE OFFLINE CHANNEL ADULT DIAPERS MARKET, BY SUB TYPE, 2022-2032 ($MILLION)
TABLE 36. EUROPE ADULT DIAPERS MARKET, BY COUNTRY, 2022-2032 ($MILLION)
TABLE 37. GERMANY ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 38. GERMANY ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 39. GERMANY ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 40. UK ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 41. UK ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 42. UK ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 43. FRANCE ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 44. FRANCE ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 45. FRANCE ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 46. ITALY ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 47. ITALY ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 48. ITALY ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 49. SPAIN ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 50. SPAIN ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 51. SPAIN ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 52. SWITZERLAND ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 53. SWITZERLAND ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 54. SWITZERLAND ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 55. REST OF EUROPE ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 56. REST OF EUROPE ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 57. REST OF EUROPE ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 58. ASIA-PACIFIC ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 59. ASIA-PACIFIC ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 60. ASIA-PACIFIC ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 61. ASIA-PACIFIC OFFLINE CHANNEL ADULT DIAPERS MARKET, BY SUB TYPE, 2022-2032 ($MILLION)
TABLE 62. ASIA-PACIFIC ADULT DIAPERS MARKET, BY COUNTRY, 2022-2032 ($MILLION)
TABLE 63. CHINA ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 64. CHINA ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 65. CHINA ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 66. INDIA ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 67. INDIA ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 68. INDIA ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 69. JAPAN ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 70. JAPAN ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 71. JAPAN ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 72. SOUTH KOREA ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 73. SOUTH KOREA ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 74. SOUTH KOREA ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 75. AUSTRALIA ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 76. AUSTRALIA ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 77. AUSTRALIA ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 78. REST OF ASIA-PACIFIC ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 79. REST OF ASIA-PACIFIC ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 80. REST OF ASIA-PACIFIC ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 81. LAMEA ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 82. LAMEA ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 83. LAMEA ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 84. LAMEA OFFLINE CHANNEL ADULT DIAPERS MARKET, BY SUB TYPE, 2022-2032 ($MILLION)
TABLE 85. LAMEA ADULT DIAPERS MARKET, BY COUNTRY, 2022-2032 ($MILLION)
TABLE 86. BRAZIL ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 87. BRAZIL ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 88. BRAZIL ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 89. SOUTH AFRICA ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 90. SOUTH AFRICA ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 91. SOUTH AFRICA ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 92. UAE ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 93. UAE ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 94. UAE ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 95. REST OF LAMEA ADULT DIAPERS MARKET, BY TYPE, 2022-2032 ($MILLION)
TABLE 96. REST OF LAMEA ADULT DIAPERS MARKET, BY END-USER, 2022-2032 ($MILLION)
TABLE 97. REST OF LAMEA ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
TABLE 98. ABENA A/S: KEY EXECUTIVES
TABLE 99. ABENA A/S: COMPANY SNAPSHOT
TABLE 100. ABENA A/S: PRODUCT SEGMENTS
TABLE 101. ABENA A/S: PRODUCT PORTFOLIO
TABLE 102. ATTENDS HEALTHCARE PRODUCTS INC.: KEY EXECUTIVES
TABLE 103. ATTENDS HEALTHCARE PRODUCTS INC.: COMPANY SNAPSHOT
TABLE 104. ATTENDS HEALTHCARE PRODUCTS INC.: PRODUCT SEGMENTS
TABLE 105. ATTENDS HEALTHCARE PRODUCTS INC.: PRODUCT PORTFOLIO
TABLE 106. DRYLOCK TECHNOLOGIES NV: KEY EXECUTIVES
TABLE 107. DRYLOCK TECHNOLOGIES NV: COMPANY SNAPSHOT
TABLE 108. DRYLOCK TECHNOLOGIES NV: PRODUCT SEGMENTS
TABLE 109. DRYLOCK TECHNOLOGIES NV: PRODUCT PORTFOLIO
TABLE 110. KIMBERLY-CLARK CORPORATION: KEY EXECUTIVES
TABLE 111. KIMBERLY-CLARK CORPORATION: COMPANY SNAPSHOT
TABLE 112. KIMBERLY-CLARK CORPORATION: PRODUCT SEGMENTS
TABLE 113. KIMBERLY-CLARK CORPORATION: PRODUCT PORTFOLIO
TABLE 114. KIMBERLY-CLARK CORPORATION: KEY STRATERGIES
TABLE 115. LINETTE: KEY EXECUTIVES
TABLE 116. LINETTE: COMPANY SNAPSHOT
TABLE 117. LINETTE: PRODUCT SEGMENTS
TABLE 118. LINETTE: PRODUCT PORTFOLIO
TABLE 119. PRINCIPLE BUSINESS ENTERPRISES, INC.: KEY EXECUTIVES
TABLE 120. PRINCIPLE BUSINESS ENTERPRISES, INC.: COMPANY SNAPSHOT
TABLE 121. PRINCIPLE BUSINESS ENTERPRISES, INC.: PRODUCT SEGMENTS
TABLE 122. PRINCIPLE BUSINESS ENTERPRISES, INC.: PRODUCT PORTFOLIO
TABLE 123. REARZ INC.: KEY EXECUTIVES
TABLE 124. REARZ INC.: COMPANY SNAPSHOT
TABLE 125. REARZ INC.: PRODUCT SEGMENTS
TABLE 126. REARZ INC.: PRODUCT PORTFOLIO
TABLE 127. TYKABLES: KEY EXECUTIVES
TABLE 128. TYKABLES: COMPANY SNAPSHOT
TABLE 129. TYKABLES: PRODUCT SEGMENTS
TABLE 130. TYKABLES: PRODUCT PORTFOLIO
TABLE 131. NOBEL HYGIENE PVT. LTD.: KEY EXECUTIVES
TABLE 132. NOBEL HYGIENE PVT. LTD.: COMPANY SNAPSHOT
TABLE 133. NOBEL HYGIENE PVT. LTD.: PRODUCT SEGMENTS
TABLE 134. NOBEL HYGIENE PVT. LTD.: PRODUCT PORTFOLIO
TABLE 135. THE PROCTER & GAMBLE COMPANY: KEY EXECUTIVES
TABLE 136. THE PROCTER & GAMBLE COMPANY: COMPANY SNAPSHOT
TABLE 137. THE PROCTER & GAMBLE COMPANY: PRODUCT SEGMENTS
TABLE 138. THE PROCTER & GAMBLE COMPANY: PRODUCT PORTFOLIO
List of Figures
FIGURE 01. ADULT DIAPERS MARKET, 2022-2032
FIGURE 02. SEGMENTATION OF ADULT DIAPERS MARKET, 2022-2032
FIGURE 03. TOP INVESTMENT POCKETS IN ADULT DIAPERS MARKET (2023-2032)
FIGURE 04. HIGH BARGAINING POWER OF SUPPLIERS
FIGURE 05. MODERATE BARGAINING POWER OF BUYERS
FIGURE 06. MODERATE THREAT OF SUBSTITUTES
FIGURE 07. MODERATE THREAT OF NEW ENTRANTS
FIGURE 08. MODERATE INTENSITY OF RIVALRY
FIGURE 09. DRIVERS, RESTRAINTS AND OPPORTUNITIES: GLOBALADULT DIAPERS MARKET
FIGURE 10. ADULT DIAPERS MARKET, BY TYPE, 2022(%)
FIGURE 11. COMPARATIVE SHARE ANALYSIS OF ADULT DIAPERS MARKET FOR PANT TYPE, BY COUNTRY 2022 AND 2032(%)
FIGURE 12. COMPARATIVE SHARE ANALYSIS OF ADULT DIAPERS MARKET FOR PAD TYPE, BY COUNTRY 2022 AND 2032(%)
FIGURE 13. COMPARATIVE SHARE ANALYSIS OF ADULT DIAPERS MARKET FOR TAPE TYPE, BY COUNTRY 2022 AND 2032(%)
FIGURE 14. COMPARATIVE SHARE ANALYSIS OF ADULT DIAPERS MARKET FOR OTHERS, BY COUNTRY 2022 AND 2032(%)
FIGURE 15. ADULT DIAPERS MARKET, BY END-USER, 2022(%)
FIGURE 16. COMPARATIVE SHARE ANALYSIS OF ADULT DIAPERS MARKET FOR WOMEN, BY COUNTRY 2022 AND 2032(%)
FIGURE 17. COMPARATIVE SHARE ANALYSIS OF ADULT DIAPERS MARKET FOR MEN, BY COUNTRY 2022 AND 2032(%)
FIGURE 18. COMPARATIVE SHARE ANALYSIS OF ADULT DIAPERS MARKET FOR UNISEX, BY COUNTRY 2022 AND 2032(%)
FIGURE 19. ADULT DIAPERS MARKET, BY DISTRIBUTION CHANNEL, 2022(%)
FIGURE 20. COMPARATIVE SHARE ANALYSIS OF ADULT DIAPERS MARKET FOR E-COMMERCE, BY COUNTRY 2022 AND 2032(%)
FIGURE 21. COMPARATIVE SHARE ANALYSIS OF ADULT DIAPERS MARKET FOR OFFLINE CHANNEL, BY COUNTRY 2022 AND 2032(%)
FIGURE 22. ADULT DIAPERS MARKET BY REGION, 2022
FIGURE 23. U.S. ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 24. CANADA ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 25. MEXICO ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 26. GERMANY ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 27. UK ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 28. FRANCE ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 29. ITALY ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 30. SPAIN ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 31. SWITZERLAND ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 32. REST OF EUROPE ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 33. CHINA ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 34. INDIA ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 35. JAPAN ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 36. SOUTH KOREA ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 37. AUSTRALIA ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 38. REST OF ASIA-PACIFIC ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 39. BRAZIL ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 40. SOUTH AFRICA ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 41. UAE ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 42. REST OF LAMEA ADULT DIAPERS MARKET, 2022-2032 ($MILLION)
FIGURE 43. TOP WINNING STRATEGIES, BY YEAR
FIGURE 44. TOP WINNING STRATEGIES, BY DEVELOPMENT
FIGURE 45. TOP WINNING STRATEGIES, BY COMPANY
FIGURE 46. PRODUCT MAPPING OF TOP 10 PLAYERS
FIGURE 47. COMPETITIVE DASHBOARD
FIGURE 48. COMPETITIVE HEATMAP: ADULT DIAPERS MARKET
FIGURE 49. TOP PLAYER POSITIONING, 2022
FIGURE 50. ABENA A/S: NET REVENUE, 2019-2021 ($MILLION)
FIGURE 51. ABENA A/S: REVENUE SHARE BY SEGMENT, 2021 (%)
FIGURE 52. ABENA A/S: REVENUE SHARE BY REGION, 2021 (%)
FIGURE 53. KIMBERLY-CLARK CORPORATION: NET SALES, 2020-2022 ($MILLION)
FIGURE 54. KIMBERLY-CLARK CORPORATION: REVENUE SHARE BY SEGMENT, 2022 (%)
FIGURE 55. KIMBERLY-CLARK CORPORATION: REVENUE SHARE BY REGION, 2022 (%)
FIGURE 56. THE PROCTER & GAMBLE COMPANY: NET REVENUE, 2019-2021 ($MILLION)
FIGURE 57. THE PROCTER & GAMBLE COMPANY: RESEARCH & DEVELOPMENT EXPENDITURE, 2019-2021 ($MILLION)
FIGURE 58. THE PROCTER & GAMBLE COMPANY: REVENUE SHARE BY SEGMENT, 2021 (%)
FIGURE 59. THE PROCTER & GAMBLE COMPANY: REVENUE SHARE BY REGION, 2021 (%)

Executive Summary

According to a new report, titled, 'Adult Diapers Market,' The adult diapers market was valued at $17.6 billion in 2022, and is estimated to reach $38.2 billion by 2032, growing at a CAGR of 8.2% from 2023 to 2032.

The global adult diapers market is majorly driven by the increase in number of aging population and rise in rate of urbanization. Adult diapers designed for people suffering from severe conditions such as incontinence, mobility impairment, diarrhea, and others.

The rise in number of incontinence customers has opened immense opportunities for key adult diapers manufacturers to innovate their product offerings in terms of its absorbency level, odor control, comfortability, and skin friendliness. For instance, Kimberly-Clark, one of the key players in the global adult diapers market, has come up with a range of products targeting the women segment for light to moderate bladder leakage. This includes pad-free options like Impressa Bladder Supports to pads and liners. Similarly, Procter & Gamble launched a line of comfortable, feminine and fashionable bladder leak underwear for women.

The digitization has been enduring the trend to market personal care products such as adult diapers in various consumer goods sectors. In the recent past, the digital revolution has reached elderly and incontinence care segment as well. During the forecast period, the Internet of Things (IoT) is expected to expand into incontinence care to provide digitally enabled decision support tools as well as other care recommendations. For instance, Simavita, a technology-oriented company, has come up with wearable adult diapers under the brand name of SMARTZ. The product helps in delivering a host of wellness and wellbeing indicators including wetness, ambient temperature, pressure sore management, falls, and other such features and information to expand the presence for adult diaper. It also incorporates sensors to determine movement, temperature, and additional data to provide wellness data and trigger warning (pressure sore risks and falls).

In the recent past, there has been a rise in demand for privately labelled adult diapers. Due to the rise in prices of branded adult diapers majority of target customers for the global adult diapers market private-labelled products affordable. Thus, the availability of privately labelled products plays an influential role in driving the growth of the market during the forecast period.

Despite being more common in elderly people, urine incontinence can afflict anyone, at any age. 15% to 20% of older people experience urinary incontinence. For those who reside in nursing homes or have serious medical conditions, the numbers can reach 70%. Obesity, further pregnancies, operations, and drugs, particularly diabetic ones, frequently result in the syndrome. Cognitive deterioration and strokes are additional risk factors. There are some that are very absorbent and can be worn for extended periods of time (usually more expensive), and there are those that are less absorbent and need to be replaced more frequently (generally less expensive).

As diapers are products designed for cleanliness, there are very high criteria for their quality. Every producer must carefully follow the standards for quality that have been established. The absorbent layer of contemporary diapers is composed mostly of natural materials, including cellulose and a gelling agent. The inside lining of the nappy is made of a non-woven material called heat-bonded polypropylene through which liquid passes. Leg cuffs, a belt, and fasteners are made of polyurethane and natural rubber, and the exterior is covered in polyethylene film that resembles fabric.

Some of the major drivers driving the growth of the overall market are the rise in the number of working women, the number of older people, the surge in awareness about biodegradable diapers, and the rise in personal hygiene concerns. Adult diapers make majority of the t sectors that make up the global diaper market.

Due to the increased demand for adult diapers around the world, primarily as a result of the ageing population, some of the major players in the infant diapers have been planning to enter the global adult diapers market Procter & Gamble, for instance, declared its debut into the North American market. Under the names Always Discreet and Always Discreet Boutique, the company has promoted and sold its adult diaper goods.

Both emerging and developed countries have seen increases in internet penetration over the past few years. Manufacturers of adult diapers have started taking action to sell their product online in a far more successful way, considering macroeconomic factors such as GDP, population and disposable income. As a result, the global market for adult diapers is growing in terms of value sales as internet penetration increases.

The adult diapers market is segmented on the basis of product type, end user, distribution channel and region. By product type, the adult diapers market is classified into pant type, pad type, tape type and others. Depending on end user, the market is categorized into women, men and unisex. By distribution channel, it is categorized into e-commerce and offline channel. By region the market is analyzed in North America, Europe, Asia-Pacific and LAMEA.

Some of the major players analyzed in this report are Tykables, Drylock Technologies NV, Linette, Nobel Hygiene Pvt. Ltd., Abena A/S, Attends Healthcare Products Inc., Rearz Inc., Kimberly-Clark Corporation, Principle Business Enterprises, Inc. and The Procter & Gamble Company.

Key findings of the study

  • By type, the pant type segment is estimated to witness significant growth, registering a CAGR of 7.9% during the forecast period.
  • By end user, the women segment is anticipated to grow at a CAGR of 8.0% during the forecast period.
  • By distribution channel, the offline channel segment is estimated to witness significant growth, registering a CAGR of 8.0% during the forecast period.
  • By region, Europe was the dominant region in 2022, occupying a major share of the market.

Companies Mentioned

  • Abena A/S
  • Tykables
  • Rearz Inc.
  • Kimberly-Clark Corporation
  • Principle Business Enterprises, Inc.
  • The Procter & Gamble Company
  • Linette
  • Attends Healthcare Products Inc.
  • Drylock Technologies NV
  • Nobel Hygiene Pvt. Ltd.

Methodology

The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.

They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.

They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:

  • Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
  • Scientific and technical writings for product information and related preemptions
  • Regional government and statistical databases for macro analysis
  • Authentic news articles and other related releases for market evaluation
  • Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast

Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.

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