+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

PRINTER FRIENDLY

Traffic-Light Labeling for the Environmental Impact of Products - ForeSights

  • ID: 4991775
  • Report
  • January 2020
  • Region: Global
  • 22 pages
  • GlobalData
1h Free Analyst Time

Speak directly to the analyst to clarify any post sales queries you may have.

1 of 4

FEATURED COMPANIES

  • Carbon Trust
  • Carlsberg
  • Morrisons
  • Oatly
  • PepsiCo
  • Quorn
  • MORE
Summary

A color-coded traffic-light labeling system could be leveraged by brands across the FMCG space to indicate the environmental impact of a product or service, from manufacture through to end-use. This initiative would follow the lead of nutritional labeling, whereby the fat, salt, sugar, and calorific content are often placed front-of-pack in a color-coded display.

This report focuses on the market opportunities for traffic-light labeling revealing the environmental impact of products. This would cater to consumer demand for both additional product transparency and a deeper commitment to environmentalism from brands.

Scope
  • Over half of global consumers are interested in the "low carbon footprint" claim on food and drink. - Over half of global consumers are interested in the "low water footprint" claim on food and drink. - Over a quarter of global consumers pay high or very high attention to marketing claims on product packaging.
Reasons to buy
  • Provides an early warning system for emerging trends, threats, and opportunities in fast-moving consumer goods.
  • Drives analysis of potential future consumer behavior.
  • Generates ideas and inspiration for new product development.
Note: Product cover images may vary from those shown
2 of 4

FEATURED COMPANIES

  • Carbon Trust
  • Carlsberg
  • Morrisons
  • Oatly
  • PepsiCo
  • Quorn
  • MORE
  • Introduction
  • What?
  • Why?
  • Take-Outs
  • Appendix
Note: Product cover images may vary from those shown
3 of 4

Loading
LOADING...

4 of 4
  • Quorn
  • Carlsberg
  • PepsiCo
  • Morrisons
  • Walker's
  • Oatly
  • Tesco
  • Carbon Trust
Note: Product cover images may vary from those shown
Adroll
adroll