North America Medical Aesthetic Devices Market - Growth, Trends and Forecasts (2020 - 2025)

The North America Medical Aesthetic Devices market has gained a lot of momentum in the recent years. As there is an increase in the medical tourism this has been one of the key factors for this growth of the market. In the US there is also increasing prevalence of obesity seen that is one of the primary factors driving the growth of the market. Moreover, technological advancements in the field has made devices and instruments more precise and safer. Hence all these factors have helped the market growth.

However, the side effects of the aesthetic devices and poor reimbursement scenario helps to restrain the overall market growth.

Key Market Trends

Body Contouring and Cellulite Reduction Segment is Expected to Register High Growth During the Forecast Period

Body contouring, or body sculpting, refers to surgical procedures that improve the appearance of skin and tissue after major weight loss. Body contouring surgeries can include panniculectomy (removal of excess skin in the lower abdominal region), abdominoplasty (tummy tuck), liposuction and excisional body lifts, such as a lower body lift, arm lift (brachioplasty), inner thigh lift or buttock augmentation.

The increase in the number of surgeries on body contouring in the North America region indicates the high demand for these procedures. As per report by the American Society of Plastic Surgeons, the number of liposuction surgeries has increased by 5% in 2017 as compared to 2016 in the United States. As per the report, overall there were 17.5 million surgical and minimally invasive cosmetic procedures performed in the United States in 2017, a 2% increase over 2016. Hence, as the number of surgeries increase in the region, the medical aesthetic devices market is also expected to increase.

Competitive Landscape

United States (US) and Canada have a developed and well-structured health care system. These systems also encourage research and development. These policies encourage global players to enter the US and Canada. As a result, these countries enjoy the presence of many global market players. As high and increasing demand is met by the presence of global players in the region, the market is further expected to increase.

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