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Brown Sugar Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

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  • 100 Pages
  • June 2022
  • Region: Global
  • Mordor Intelligence
  • ID: 4997438
The global brown sugar market is projected to register a CAGR of 8.13% during the forecast period 2022-2027.

The COVID-19 pandemic was declared a public health emergency globally by the World Health Organization (WHO). The demand for brown sugar was disrupted worldwide due to the closure of the industrial and commercial sectors. Disruptions due to the COVID-19 pandemic saw supply chain, manufacturing, and production processes stopped. According to an article published in Sugar Asia magazine, sugar consumption dropped to 25 million ton, down from the 26 million ton projected earlier in 2020. It also stated that sugar output declined by 22% in the first six months of the sugar season, from October 2019 to March 2020, compared to the previous year.

Organic brown sugar is produced by adding sugarcane molasses to completely refined white sugar crystals at the right proportion and ration of molasses content. There are different types of organic brown sugar, and each of these types is redefined by a higher or lower content of molasses.

Key Market Trends

Increasing Demand for Bakery Products

The increasing demand for bakery products in urban areas is likely to be a major driver for the brown sugar market, owing to the increased demand for Western bakery products in developing economies. The rise in the indigenous bakery products industry in developing markets, such as Asia-Pacific and Latin America, is expected to emerge as a prominent factor boosting the growth of this market in the years to come, owing to the increasing popularity of bakery items in urban areas in these regions. The household manufacturing of bakery products is also projected to increase significantly in emerging economies due to the increasing interest of consumers, leading to a healthy rise in the demand for brown sugar during the forecast period.

Bakery products have become increasingly relevant to the economic dynamics of the food and beverage industry following the rise in the disposable incomes of urban consumers, which has led to a rise in the demand for luxury products, such as bakery items. The hygroscopic nature and molasses content of brown sugar also make it more desirable than conventional sugar in the bakery industry, as unrefined molasses mix better with bakery ingredients, which is likely to drive demand for the brown sugar market over the coming years.

Asia-Pacific Dominating the Global Market

The brown sugar market is dominated by Asia-Pacific, which is expected to continue its dominance over the forecast period, followed by North America. Brown sugar is majorly produced by countries with a tropical climate, like China, Thailand, Vietnam, India, South Korea, Bolivia, Brazil, and Indonesia. Indonesia is one of those countries that produce brown sugar and holds high potential as an exporter of brown sugar. Brown sugar is widely used as a sweetener and flavor and color enhancer in Indonesia. It is one of the alternatives being used to meet the need for sugar in Indonesia. Due to its increasing popularity, demerara sugar is also produced in other countries, such as Mexico and India.

Competitive Landscape

The huge shift of the food and beverage industry toward natural and organic food and ingredient production makes it a strong growth base for the brown sugar market. The market for brown sugar is highly fragmented, with lots of players. Some of the major key players in the brown sugar market globally include American Crystal Sugar Company, ASR Group, Südzucker AG, Cargill Incorporated, and Tate & Lyle Sugars.

Domestic manufacturers are increasingly focusing on establishing strategic partnerships with numerous multinational corporations to make their products available across the world. Companies are actively expanding their product bases and increasing production capacities to meet the demand for applications emerging from various sectors.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

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Table of Contents

1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5.1 By Product Type
5.1.1 Light Brown
5.1.2 Dark Brown
5.2 By Form
5.2.1 Powder
5.2.2 Granules
5.2.3 Other Forms
5.3 By Application
5.3.1 Bakery and Confectionery
5.3.2 Beverages
5.3.3 Dairy
5.3.4 Other Applications
5.4 Geography
5.4.1 North America United States Canada Mexico Rest of North America
5.4.2 Europe United Kingdom Germany France Russia Italy Spain Rest of Europe
5.4.3 Asia-Pacific India China Japan Australia Rest of Asia-Pacific
5.4.4 South America Brazil Argentina Rest of South America
5.4.5 Middle-East and Africa South Africa Saudi Arabia Rest of Middle-East and Africa
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Cargill Incorporated
6.4.2 American Crystal Sugar Company
6.4.3 Sudzucker AG
6.4.4 ASR Group
6.4.5 Tate & Lyle Sugars
6.4.6 Organic Tattva
6.4.7 Domino Foods Inc. (C&H Sugar)
6.4.8 Taikoo Sugar Limited
6.4.9 Savola Group
6.4.10 Cofco Tunhe Sugar Co. Ltd

Companies Mentioned

A selection of companies mentioned in this report includes:

  • Cargill Incorporated
  • American Crystal Sugar Company
  • Sudzucker AG
  • ASR Group
  • Tate & Lyle Sugars
  • Organic Tattva
  • Domino Foods Inc. (C&H Sugar)
  • Taikoo Sugar Limited
  • Savola Group
  • Cofco Tunhe Sugar Co. Ltd