+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)

PRINTER FRIENDLY

Premium and Luxury Cars in Poland

  • ID: 5004096
  • Report
  • January 2020
  • Region: Poland
  • 5 pages
  • Euromonitor International
1 of 2
While luxury cars in Poland tend to be purchased by increasingly affluent consumers, as it is an obvious statement of status and success, demand for premium cars tends to come from large companies and corporations which purchase them for senior management as an attractive non-wage benefit, which for the company, is more advantageous compared to increasing actual wages. Most premium company cars are acquired through leasing, with rare instances of purchasing cars for cash or consumer credit.

The Premium and Luxury Cars in Poland report offers a comprehensive guide to the size and shape of the Premium and Luxury Cars market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Premium and Luxury Cars retailing along with the development of consumers’ shopping patterns. Forecasts to 2024 illustrate how the market is set to change

Product coverage: Luxury Goods.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Premium and Luxury Cars market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
2 of 2
  • Premium and Luxury Cars in Poland
  • February 2020
List of Contents and Tables
  • Headlines
  • Prospects
  • Premium and luxury cars target different consumer groups
  • Luxury SUVs and crossovers gaining in popularity for practicality
  • Further slowdown expected over forecast period, with category impacted by regulatory changes
  • Competitive Landscape
  • Further consolidation amongst leading premium brands
  • High value growth for prestigious brands, but SUV models gaining in popularity
  • Declining sales for Tesla, but brand may receive a boost following planned logistical improvements
  • Category Data
  • Table 1 Sales of Premium and Luxury Cars: Value 2014-2019
  • Table 2 Sales of Premium and Luxury Cars: % Value Growth 2014-2019
  • Table 3 NBO Company Shares of Premium and Luxury Cars: % Value 2014-2018
  • Table 4 LBN Brand Shares of Premium and Luxury Cars: % Value 2015-2018
  • Table 5 Forecast Sales of Premium and Luxury Cars: Value 2019-2024
  • Table 6 Forecast Sales of Premium and Luxury Cars: % Value Growth 2019-2024
  • Executive Summary
  • Luxury goods continues to be supported by rising affluence amongst higher number of Poles
  • The displaying of one’s social status and the desire for luxury experiences are two notable trends that drive sales of luxury goods in Poland
  • Global brands dominate luxury goods, appreciated for their long-standing reputations and heritage
  • Brands begin to take more of an omni-channel approach to sales
  • Despite slowdown in current value growth for forecast period influenced by premium and luxury cars, more affordable luxury goods will record stronger performances
  • Market Indicators
  • Table 7 Number of High Net Worth Individuals (HNWI): 2014-2019
  • Market Data
  • Table 8 Sales of Luxury Goods by Category: Value 2014-2019
  • Table 9 Sales of Luxury Goods by Category: % Value Growth 2014-2019
  • Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2014-2019
  • Table 11 NBO Company Shares of Luxury Goods: % Value 2014-2018
  • Table 12 LBN Brand Shares of Luxury Goods: % Value 2015-2018
  • Table 13 Distribution of Luxury Goods by Format and Category: % Value 2019
  • Table 14 Forecast Sales of Luxury Goods by Category: Value 2019-2024
  • Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2019-2024
  • Sources
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown
3 of 2

Loading
LOADING...

Adroll
adroll