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Premium and Luxury Cars in Brazil

  • ID: 5004106
  • Report
  • February 2020
  • Region: Brazil
  • 4 pages
  • Euromonitor International
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With the Inovar-Auto programme, the tax reduction incentive offered by the Brazilian government from 2012 to 2017, many players started producing cars locally, including Mercedes-Benz, Jaguar Land Rover, Audi and BMW. The latest models boast features that require further investment to upgrade their manufacturing plants.

The Premium and Luxury Cars in Brazil report offers a comprehensive guide to the size and shape of the Premium and Luxury Cars market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Premium and Luxury Cars retailing along with the development of consumers’ shopping patterns. Forecasts to 2024 illustrate how the market is set to change

Product coverage: Luxury Goods.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Premium and Luxury Cars market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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  • Premium and Luxury Cars in Brazil
  • February 2020
List of Contents and Tables
  • Headlines
  • Prospects
  • Economic instability challenges local production and favours importing
  • Luxury car manufacturers pressure the government to offer better conditions to continue with investments in Brazil
  • New approaches to transportation emerging globally force the car industry to change
  • Competitive Landscape
  • Mercedes-Benz strengthens its competitive strategy by launching options within a broad price spectrum
  • Land Rover explores features that have increasing importance
  • Category Data
  • Table 1 Sales of Premium and Luxury Cars: Value 2014-2019
  • Table 2 Sales of Premium and Luxury Cars: % Value Growth 2014-2019
  • Table 3 NBO Company Shares of Premium and Luxury Cars: % Value 2014-2018
  • Table 4 LBN Brand Shares of Premium and Luxury Cars: % Value 2015-2018
  • Table 5 Forecast Sales of Premium and Luxury Cars: Value 2019-2024
  • Table 6 Forecast Sales of Premium and Luxury Cars: % Value Growth 2019-2024
  • Executive Summary
  • Luxury goods consolidates its growth path while challenged by technological and cultural updates
  • Review period presents the most critical results during the economic crisis
  • Economic uncertainties discourage many brands from operating in Brazil, increasing concentration in the Competitive Landscape
  • New channels emerge as convenient alternatives or more entry-level offerings
  • Steadier economic environment leads to reheated projections for the forecast period
  • Market Indicators
  • Table 7 Number of High Net Worth Individuals (HNWI): 2014-2019
  • Market Data
  • Table 8 Sales of Luxury Goods by Category: Value 2014-2019
  • Table 9 Sales of Luxury Goods by Category: % Value Growth 2014-2019
  • Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2014-2019
  • Table 11 NBO Company Shares of Luxury Goods: % Value 2014-2018
  • Table 12 LBN Brand Shares of Luxury Goods: % Value 2015-2018
  • Table 13 Distribution of Luxury Goods by Format and Category: % Value 2019
  • Table 14 Forecast Sales of Luxury Goods by Category: Value 2019-2024
  • Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2019-2024
  • Sources
  • Summary 1 Research Sources
Note: Product cover images may vary from those shown
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