+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)
New

Premium and Luxury Cars in Brazil

  • PDF Icon

    Report

  • 19 Pages
  • October 2025
  • Region: Brazil
  • Euromonitor International
  • ID: 5004106
In 2025, premium and luxury cars in Brazil experienced notable shifts, primarily driven by sustainability initiatives and technological advancements. The increasing consumer and regulatory focus on sustainability led to a marked rise in demand for electric and hybrid models with a premium and luxury positioning, reflecting both heightened environmental awareness among affluent consumers and emerging government policies incentivising reduced emissions.

The Premium and Luxury Cars in Brazil report offers a comprehensive guide to the size and shape of the Premium and Luxury Cars market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Premium and Luxury Cars retailing along with the development of consumers’ shopping patterns. Forecasts to 2029 illustrate how the market is set to change

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Premium and Luxury Cars market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

KEY DATA FINDINGS
2025 DEVELOPMENTS
  • Rising demand for electric and hybrid vehicles boosts category growth
  • Competitive financing options attract aspirational Brazilians interested in premium car ownership
  • Global players retain dominance of competitive landscape
PROSPECTS AND OPPORTUNITIES
  • Positive outlook to be driven by Brazil’s affluent population
  • Luxury car brands set to focus further on developing hybrid and electric models
  • Luxury car manufacturers to prioritise technological innovations
CATEGORY DATA
  • Table 1 Sales of Premium and Luxury Cars: Value 2020-2025
  • Table 2 Sales of Premium and Luxury Cars: % Value Growth 2020-2025
  • Table 3 NBO Company Shares of Premium and Luxury Cars: % Value 2020-2024
  • Table 4 LBN Brand Shares of Premium and Luxury Cars: % Value 2021-2024
  • Table 5 Forecast Sales of Premium and Luxury Cars: Value 2025-2030
  • Table 6 Forecast Sales of Premium and Luxury Cars: % Value Growth 2025-2030
COUNTRY REPORT DISCLAIMERLUXURY GOODS IN BRAZIL
EXECUTIVE SUMMARY
  • Luxury goods in 2025: The big picture
  • 2025 key trends
  • Competitive landscape
  • Retail developments
  • What next for luxury goods?
MARKET DATA
  • Table 7 Sales of Luxury Goods by Category: Value 2020-2025
  • Table 8 Sales of Luxury Goods by Category: % Value Growth 2020-2025
  • Table 9 Inbound Receipts for Luxury Goods by Country of Origin: Value 2020-2025
  • Table 10 NBO Company Shares of Luxury Goods: % Value 2020-2024
  • Table 11 LBN Brand Shares of Luxury Goods: % Value 2021-2024
  • Table 12 Distribution of Luxury Goods by Format and Category: % Value 2025
  • Table 13 Forecast Sales of Luxury Goods by Category: Value 2025-2030
  • Table 14 Forecast Sales of Luxury Goods by Category: % Value Growth 2025-2030
COUNTRY REPORT DISCLAIMER
SOURCES
  • Summary 1 Research Sources