Asia-Pacific Malt Ingredient Market is expected to record a CAGR of 5.2% during the forecast period, 2020-2025.
- Malt has been a primary source of the brewing industry for decades. With the growing awareness of the benefits of malt, it has tapped into the food industry as an additive, flavor, colorant, and ingredient. Moreover, the high consumption of this ingredient in the feed industry is further aiding the malt ingredients market.
- Barley remains the most preferred source for malt ingredients for its application in the beverage industry, owing to its unique enzyme property and relatively better taste profiles.
- The market of malt ingredients is, however, expected to witness retarded progress due to the increasing consumer shift from alcoholic to non-alcoholic drinks in the region due to health-consciousness.
Key Market Trends
Barley Malt is the Most Utilised Among All Malt Sources
Asia-Pacific market utilizes malt ingredients in high amounts. Among all, barley malt is extensively used in the beverages that are alcohol-based. Barley is a common staple food and a popular cereal in many Asian countries surpassed only by wheat, corn and rice. Barley malt syrup or extract provides a healthy food supplement for households. In addition to being sweet, barley malt extract contains amino acids, vitamin B and easily digestible protein. It is a popular sugar substitute in health food products and a sweetener for tonic beverages. Barley malt extract mixed with cod liver oil can be used as a dietary supplement, especially for children. The barley malt extract is also used as a laxative. Various industries use it to make non-alcoholic beer, malt vinegar, confections, flavoured drinks, and some baked goods. A high-protein form of malted barley is often used as an ingredient in blended flours typically used in the manufacturing of yeast bread and other baked goods.
India Barley Malt Market is Likely to Foster the Growth of the Malt Ingredient Market
India, being the largest whiskey market consumes thousands of tons of barley malt for the production of distilled spirits. In such a scenario, a regulation in the prices of malt ingredients is expected to foster the growth of the market in the near future. India is looking to import one million tonnes of Australian barley every year, which is expected to meet the rising demand, and result in an alcohol price drop in the country. Beer, whiskey and flavored alcoholic beverages are being benefitted through the trade deal as the reduction in the production cost will ultimately increase the revenue. On average, imported barley from countries other than Australia costs around INR 1,950-2,000 per quintal, while the Indian variety costs INR 1,875-1,900 per quintal. Thus, Australian malt barley is expected to perfectly cope up with the shortfall in supply to domestic breweries due to low domestic production.
Malt ingredients market in the Asia Pacific region is fragmented due to the presence of various global players in the region, who provide solutions for multiple applications. The private labled players are also increasing as the small-scale industries source their malt ingredients from the bigger players of the market. The less requirement of the small-scale industries is also a reason for the promotion of the private players in the Asia Pacific countries. The manufacturers of malt ingredients are aiming at developing versatile products derived from malt from various sources in order to utilize them in maximum applications. The major players of the market are indulging in market expansion techniques along with product innovation to strengthen their market position.
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Table of Contents
1.2 Study Assumptions
1.3 Scope of the Study
4.2 Market Restraints
4.3 Porters Five Force Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry
5.1.3 Other Sources
5.2 By Application
188.8.131.52 Non-Alcoholic Beverages
184.108.40.206 Alcoholic Beverages
5.2.4 Animal Feed
220.127.116.11 Rest of Asia-Pacific
6.2 Most Active Companies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.2 Puremalt Products Ltd.
6.4.3 Muntons plc
6.4.5 Barrett Burston Malting
6.4.6 Societe Cooperative Agricole Axereal
6.4.7 Cargill Inc.