Bread & Bakery Goods Production in Ireland - Industry Market Research Report

Bittersweet success: Falling input prices benefit bakeries in 2023 but translate into lower selling prices, reducing revenue

The bakery market has been shifting over the past few years as it reacts to changing consumer tastes. White bread sales are edging downwards as health-conscious consumers try to reduce their carbohydrate intake and increase the nutritional content of what they eat, substituting it for wholemeal bread as a healthier alternative. The industry is highly fragmented, with only one player (Pat the Baker) holding a market share greater than 5%.

This industry includes companies that produce bakery products such as bread, cakes, bagels, muffins, doughnuts and baguettes. Part-baked and frozen products are also included in the industry. Supermarket in-store bakeries that do not produce goods from scratch are not covered.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.