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Social Media IT Spending - Global Market Trajectory & Analytics

  • ID: 5028062
  • Report
  • July 2020
  • Region: Global
  • 104 pages
  • Global Industry Analysts, Inc
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Global Social Media IT Spending Market to Reach $197.5 Billion by 2027

Amid the COVID-19 crisis, the global market for Social Media IT Spending estimated at US$58.6 Billion in the year 2020, is projected to reach a revised size of US$197.5 Billion by 2027, growing at a CAGR of 19% over the period 2020-2027.

The U.S. Market is Estimated at $17.5 Billion, While China is Forecast to Grow at 18.6% CAGR

The Social Media IT Spending market in the U.S. is estimated at US$17.5 Billion in the year 2020. China, the world`s second largest economy, is forecast to reach a projected market size of US$34.8 Billion by the year 2027 trailing a CAGR of 18.6% over the analysis period 2020 to 2027. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 16.9% and 16.1% respectively over the 2020-2027 period. Within Europe, Germany is forecast to grow at approximately 13.2% CAGR.We bring years of research experience to this 9th edition of our report. The 104-page report presents concise insights into how the pandemic has impacted production and the buy side for 2020 and 2021. A short-term phased recovery by key geography is also addressed.

Competitors identified in this market include, among others:
  • Adobe Systems, Inc.
  • Akamai Technologies, Inc.
  • Cisco Systems, Inc.
  • Dell EMC
  • Google Analytics
  • Hewlett-Packard Development Company LP
  • Hubspot Inc.
  • IBM Corporation
  • Juniper Networks, Inc.
  • Kenshoo, Ltd.
  • Microsoft Corporation
  • NetApp, Inc.
  • Oracle Corporation
  • Salesforce.com, Inc.
  • SAP SE
  • SAS AB
  • Tencent Holdings Ltd.
  • Unmetric Inc.
  • VMware, Inc.

The global analysis and forecast periods covered within the report are 2020-2027 (Current & Future Analysis) and 2012-2019 (Historic Review). Research estimates are provided for 2020, while research projections cover the period 2021-2027.
Note: Product cover images may vary from those shown
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I. INTRODUCTION, METHODOLOGY & REPORT SCOPE

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW

Global Competitor Market Shares

Social Media IT Spending Competitor Market Share Scenario Worldwide (in %): 2019 & 2025

Impact of Covid-19 and a Looming Global Recession

2. FOCUS ON SELECT PLAYERS

3. MARKET TRENDS & DRIVERS

4. GLOBAL MARKET PERSPECTIVE

TABLE 1: Social Media IT Spending Global Market Estimates and Forecasts in US$ Million by Region/Country: 2020-2027
TABLE 2: Social Media IT Spending Global Retrospective Market Scenario in US$ Million by Region/Country: 2012-2019
TABLE 3: Social Media IT Spending Market Share Shift across Key Geographies Worldwide: 2012 VS 2020 VS 2027

III. MARKET ANALYSIS

GEOGRAPHIC MARKET ANALYSIS

UNITED STATES

Market Facts & Figures

US Social Media IT Spending Market Share (in %) by Company: 2019 & 2025

Market Analytics
TABLE 4: United States Social Media IT Spending Market Estimates and Projections in US$ Million: 2020 to 2027
TABLE 5: Social Media IT Spending Market in the United States: A Historic Review in US$ Million for 2012-2019

CANADA

TABLE 6: Canadian Social Media IT Spending Market Estimates and Forecasts in US$ Million: 2020 to 2027
TABLE 7: Canadian Social Media IT Spending Historic Market Review in US$ Million: 2012-2019

JAPAN

TABLE 8: Japanese Market for Social Media IT Spending: Annual Sales Estimates and Projections in US$ Million for the Period 2020-2027
TABLE 9: Social Media IT Spending Market in Japan: Historic Sales Analysis in US$ Million for the Period 2012-2019

CHINA

TABLE 10: Chinese Social Media IT Spending Market Growth Prospects in US$ Million for the Period 2020-2027
TABLE 11: Social Media IT Spending Historic Market Analysis in China in US$ Million: 2012-2019

EUROPE

Market Facts & Figures

European Social Media IT Spending Market: Competitor Market Share Scenario (in %) for 2019 & 2025

Market Analytics
TABLE 12: European Social Media IT Spending Market Demand Scenario in US$ Million by Region/Country: 2020-2027
TABLE 13: Social Media IT Spending Market in Europe: A Historic Market Perspective in US$ Million by Region/Country for the Period 2012-2019
TABLE 14: European Social Media IT Spending Market Share Shift by Region/Country: 2012 VS 2020 VS 2027

FRANCE

TABLE 15: Social Media IT Spending Market in France: Estimates and Projections in US$ Million for the Period 2020-2027
TABLE 16: French Social Media IT Spending Historic Market Scenario in US$ Million: 2012-2019

GERMANY

TABLE 17: Social Media IT Spending Market in Germany: Recent Past, Current and Future Analysis in US$ Million for the Period 2020-2027
TABLE 18: German Social Media IT Spending Historic Market Analysis in US$ Million: 2012-2019

ITALY

TABLE 19: Italian Social Media IT Spending Market Growth Prospects in US$ Million for the Period 2020-2027
TABLE 20: Social Media IT Spending Historic Market Analysis in Italy in US$ Million: 2012-2019

UNITED KINGDOM

TABLE 21: United Kingdom Market for Social Media IT Spending: Annual Sales Estimates and Projections in US$ Million for the Period 2020-2027
TABLE 22: Social Media IT Spending Market in the United Kingdom: Historic Sales Analysis in US$ Million for the Period 2012-2019

REST OF EUROPE

TABLE 23: Rest of Europe Social Media IT Spending Market Estimates and Forecasts in US$ Million: 2020-2027
TABLE 24: Social Media IT Spending Market in Rest of Europe in US$ Million: A Historic Review for the Period 2012-2019

ASIA-PACIFIC

TABLE 25: Social Media IT Spending Market in Asia-Pacific: Estimates and Projections in US$ Million for the Period 2020-2027
TABLE 26: Asia-Pacific Social Media IT Spending Historic Market Scenario in US$ Million: 2012-2019

REST OF WORLD

TABLE 27: Rest of World Social Media IT Spending Market Estimates and Forecasts in US$ Million: 2020 to 2027
TABLE 28: Rest of World Social Media IT Spending Historic Market Review in US$ Million: 2012-2019

IV. COMPETITION

Total Companies Profiled: 42

Note: Product cover images may vary from those shown
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