OTT Devices and Services - Global Strategic Business Report

Report
391 Pages
March 2024
Region: Global
Global Industry Analysts, Inc
ID: 5030677

The global market for OTT Devices and Services is estimated at US$136.3 Billion in 2023 and is projected to reach US$426.3 Billion by 2030, growing at a CAGR of 15.3% from 2023 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions.

Key Insights:

Market Growth: Understand the significant growth trajectory of the Video Content segment, which is expected to reach US$230 Billion by 2030 with a CAGR of 15.6%. The Text & Images Content segment is also set to grow at 14.1% CAGR over the next 8 years.
Regional Analysis: Gain insights into the U.S. market, estimated at $45 Billion in 2023, and China, forecasted to grow at an impressive 18.1% CAGR to reach $61.1 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

Detailed Market Analysis: Access a thorough analysis of the Global OTT Devices and Services Market, covering all major geographic regions and market segments.
Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global OTT Devices and Services Market.
Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

How is the Global OTT Devices and Services Market expected to evolve by 2030?
What are the main drivers and restraints affecting the market?
Which market segments will grow the most over the forecast period?
How will market shares for different regions and segments change by 2030?
Who are the leading players in the market, and what are their prospects?

Report Features:

Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2023 to 2030.
In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
Company Profiles: Coverage of major players such as Amazon.com, Inc., Akamai Technologies, Inc., Beijing Xiaomi Technology Co., Ltd., and more.
Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Select Competitors (Total 95 Featured):

Amazon.com, Inc.
Akamai Technologies, Inc.
Beijing Xiaomi Technology Co., Ltd.
DISH Network LLC
Apalya Technologies Pvt., Ltd.
Aloys
Accedo
Ad Insertion Platform
CuriosityStream LLC
DigiVive Services Pvt., Ltd.
Broadpeak
DaCast
Agama Technologies
Dish TV India
ActiveVideo

MarketGlass Platform

Our reports are enhanced by the MarketGlass platform, which brings together industry experts and influencers to provide high-quality, accurate insights. This unique platform allows us to gather comprehensive data and market perspectives, ensuring you receive the most reliable and detailed analysis available.

I. METHODOLOGYII. EXECUTIVE SUMMARY

1. MARKET OVERVIEW

OTT Devices and Services - Global Key Competitors Percentage Market Share in 2023 (E)
Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2023 (E)
An Introduction to OTT Devices and Services
Types of OTT Content
Types of OTT Content Viewers/Users
Advantages of OTT Services
Global Market Prospects & Outlook
Competition
Leading Streaming Services by Subscriber Base (in Million)
Global SVOD Services Market Breakdown of Subscriber Base (in %) by Service Provider
Streaming Media Market: Breakdown of Leading Brands by Installed Base among US Broadband Households
World Brands
Recent Market Activity

2. FOCUS ON SELECT PLAYERS

3. MARKET TRENDS & DRIVERS

Rapid Growth of Media & Entertainment Industry & Rise in Demand for High-Quality Streaming Content to Drive Market Gains
Global Number of OTT Video Users (In Million) for the Years 2019, 2021, 2023 & 2025
OTT Platforms Disrupt the Entertainment Industry
Sustained Increase in Internet Video Consumption Spurs Growth in OTT Video Market
Average Time Spent Per Day (in Minutes) on Digital Video in the US for 2018-2021
NoTable Trends in Over-The-Top Streaming
Use of Advanced technologies by Service Providers to Propel Market Growth
Artificial Intelligence (AI) Emerges as a Key Technology to Induce Market Growth
Conventional Media Houses Look to OTT Distribution to Enhance Revenue Generation Potential
Growing Sales of Connected & Internet-Enabled Devices in Rise in Multiscreen Viewing Expand Market Potential
Smartphones & Tablets Emerge as a High Growth Devices to Access OTT Services
Global Mobile Internet Market: Percentage Breakdown of Revenues by Mobile Internet Category (in %)
Market Benefits from the Rising Sales of Smart TVs
Household Penetration (in %) of Smart TVs by Region for 2020 and 2026
OTT Video Services Expand to Smart Displays
Rise in Internet Penetration and Availability of High-Speed Broadband Networks to Spur Opportunities
World Internet Penetration Rate (in %) by Geographic Region
Internet Penetration Rate (%) in Select Countries
Global Consumer IP Traffic Volume (in Exabytes) for the Years 2017 and 2020
Global Mobile Data Traffic in EB/Month for the Year 2015, 2017, 2019, 2021, 2023 and 2025
Rise in High-Speed 5G Network Technology to Transform OTT Devices & Services Market
5G Smartphone Sales in Million Units: 2019-2022
Global Smartphone Subscription Breakdown by Technology for 2019 and 2025
Ad-Supported VOD Platforms Gain Prominence
SVOD Market Poised for High Gains in the Future
Customized Content Provision: A Lucrative Revenue Generation Opportunity
Consumer Preference for Premium Content Augurs Well for OTT Services and Devices Market
OTT Streaming Devices Benefits Market Growth
Growing Importance of Content Delivery Networks for OTT Players
Content Discovery & Recommendation Tools Come to the Aid of OTT Players
Big Data Plays a Part in Strengthening Accuracy of Content Recommendations
OTT and VOD Services Emerge to Fight Against Media Piracy
Advanced Features of Modern Connected Devices Enhance Appeal & Image of OTT Services
Cloud Streaming Gathers Pace in OTT Market
Opportunities for VOD Services in Non-Entertainment Sectors to Fuel Future Growth
Challenges Confronting OTT Devices & Services Market

4. GLOBAL MARKET PERSPECTIVE

Table 1: World OTT Devices and Services Market Analysis of Annual Sales in US$ Million for Years 2017 through 2030
Table 2: World Recent Past, Current & Future Analysis for OTT Devices and Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
Table 3: World Historic Review for OTT Devices and Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2017 through 2022 and % CAGR
Table 4: World 13-Year Perspective for OTT Devices and Services by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2017, 2024 & 2030
Table 5: World Recent Past, Current & Future Analysis for Video by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
Table 6: World Historic Review for Video by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2017 through 2022 and % CAGR
Table 7: World 13-Year Perspective for Video by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2017, 2024 & 2030
Table 8: World Recent Past, Current & Future Analysis for Text & Images by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
Table 9: World Historic Review for Text & Images by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2017 through 2022 and % CAGR
Table 10: World 13-Year Perspective for Text & Images by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2017, 2024 & 2030
Table 11: World Recent Past, Current & Future Analysis for VoIP by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
Table 12: World Historic Review for VoIP by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2017 through 2022 and % CAGR
Table 13: World 13-Year Perspective for VoIP by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2017, 2024 & 2030
Table 14: World Recent Past, Current & Future Analysis for Mobile Devices & Computers by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
Table 15: World Historic Review for Mobile Devices & Computers by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2017 through 2022 and % CAGR
Table 16: World 13-Year Perspective for Mobile Devices & Computers by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2017, 2024 & 2030
Table 17: World Recent Past, Current & Future Analysis for Smart TVs & Set-Top Boxes by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
Table 18: World Historic Review for Smart TVs & Set-Top Boxes by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2017 through 2022 and % CAGR
Table 19: World 13-Year Perspective for Smart TVs & Set-Top Boxes by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2017, 2024 & 2030
Table 20: World Recent Past, Current & Future Analysis for Gaming Consoles by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
Table 21: World Historic Review for Gaming Consoles by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2017 through 2022 and % CAGR
Table 22: World 13-Year Perspective for Gaming Consoles by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2017, 2024 & 2030
Table 23: World Recent Past, Current & Future Analysis for Subscription-based by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
Table 24: World Historic Review for Subscription-based by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2017 through 2022 and % CAGR
Table 25: World 13-Year Perspective for Subscription-based by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2017, 2024 & 2030
Table 26: World Recent Past, Current & Future Analysis for Advertising-based by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
Table 27: World Historic Review for Advertising-based by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2017 through 2022 and % CAGR
Table 28: World 13-Year Perspective for Advertising-based by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2017, 2024 & 2030
Table 29: World Recent Past, Current & Future Analysis for Other Revenue Models by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2023 through 2030 and % CAGR
Table 30: World Historic Review for Other Revenue Models by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2017 through 2022 and % CAGR
Table 31: World 13-Year Perspective for Other Revenue Models by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2017, 2024 & 2030

III. MARKET ANALYSIS

UNITED STATES

OTT Devices and Services Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2024 (E)
Market Overview
OTT Services Market in the US: Breakdown of Revenues (in %) by Service Provider

CANADA

JAPAN

OTT Devices and Services Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2024 (E)

CHINA

OTT Devices and Services Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2024 (E)

EUROPE

OTT Devices and Services Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2024 (E)
Market Overview
Increasing Availability of SVOD Content Boosts Market Prospects
SVOD Market in EU28: Percentage Breakdown of Subscribers (in %) by Company

FRANCE

OTT Devices and Services Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2024 (E)

GERMANY

OTT Devices and Services Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2024 (E)

ITALY

UNITED KINGDOM

OTT Devices and Services Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2024 (E)

REST OF EUROPE

ASIA-PACIFIC

OTT Devices and Services Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2024 (E)
India
Indian Online Video Subscription Platforms Market Share Breakdown (in %) by Subscriber Base
Indian OTT Audio Streaming Market Breakdown of Leading Players (in %)

REST OF WORLDIV. COMPETITION

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

Amazon.com, Inc.
Akamai Technologies, Inc.
Beijing Xiaomi Technology Co., Ltd.
DISH Network LLC
Apalya Technologies Pvt., Ltd.
Aloys
Accedo
Ad Insertion Platform
CuriosityStream LLC
DigiVive Services Pvt., Ltd.
Broadpeak
DaCast
Agama Technologies
Dish TV India
ActiveVideo

Table Information

Report Attribute	Details
No. of Pages	391
Published	March 2024
Forecast Period	2023 - 2030
Estimated Market Value ( USD ) in 2023	$ 136.3 Billion
Forecasted Market Value ( USD ) by 2030	$ 426.3 Billion
Compound Annual Growth Rate	15.3%
Regions Covered	Global

PURCHASE OPTIONS

Single User License PDF

1 - 10 User License PDF

Enterprise License PDF

need a quote ?

License	Format	Properties	Price
SINGLE USER LICENSE PDF	The product is a PDF.	This is a single user license, allowing one user access to the product.	€4758EUR$4,950USD£4,023GBP
1 - 10 USER LICENSE PDF	The product is a PDF.	This is a 1-10 user license, allowing up to ten users have access to the product.	€9039EUR$9,405USD£7,644GBP
ENTERPRISE LICENSE PDF	The product is a PDF.	This is an enterprise license, allowing all employees within your organization access to the product.	€14273EUR$14,850USD£12,069GBP

Key Insights:

Why You Should Buy This Report:

Key Questions Answered:

Report Features:

Select Competitors (Total 95 Featured):

MarketGlass Platform

Table of Contents

Companies Mentioned (Partial List)

Table Information

Related Topics

Related Reports

4K Set-top Box (STB) - Global Strategic Business Report

Set Top Box (STB) - Global Strategic Business Report

Global OTT Devices & Services Market by Content Type (Text & Images, Video, Voice Over Internet Protocol), Device Type (Streaming Media Players, Streaming Sticks), Deployment, Platform, Revenue Source, Application, End-User - Forecast 2024-2030

Over the Top Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

OTT Devices & Services Global Market Insights 2023, Analysis and Forecast to 2028, by Manufacturers, Regions, Technology, Application, Product Type