Bakery & Cereals in Australia, 2019: Top Growth Opportunities

Summary

Bakery & Cereals in Australia, 2019: Top Growth Opportunities provides recommended actions and detailed analysis of how to target the best growth opportunities for Bakery & Cereals producers and retailers. Readers can understand what categories, channels, companies, and consumers will drive the success of Bakery & Cereals markets in Australia through the publisher's detailed and robust data, expert insight, and case studies.

Top Growth Opportunity reports use a risk versus reward opportunity model to identify the best growth markets for Bakery & Cereals producers. Through this in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target them.

Top Growth Opportunities for Bakery and Cereals in Australia provides an overview of the Bakery and Cereals market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The publisher's proprietary Risk vs Reward Opportunity model pinpoints the best growth opportunities for Hot Drinks producers, suppliers and retailers by combining robust, granular data and expert insight. The report uses this framework to identify the best opportunities, analyze white spaces in the market, and outline new product development that will effectively target the most pertinent consumer need states. These are combined to offer strategic recommendations to capitalize on evolving consumer landscapes.

Get access to -

• Key consumer demographic groups driving consumption within the Chinese market. Improve your consumer targeting by understanding who’s driving the market, what they want, and why
• A study of market value and volumes over 2013-2018 for the Chinese, supplemented with category, brand and packaging analysis that shows the current state of the market, and how it will evolve over the 2018-2023 period
• White space analysis, to pinpoint attractive spaces in the market and the key actions to take
• Insight into the implications behind the data, and analysis of how the consumer needs will evolve in the short-to-medium term future
• Examples of international and regional product innovation targeting key consumer needs

Scope

• Amongst the top ten high-potential countries, the Australian bakery & cereals sector ranked eighth on the publisher's Opportunity Score and was valued at US$8,247.6 million in 2018
• The per capita expenditure on bakery & cereals products is expected to grow further at a CAGR of 2% over 2018-2023
• The Australian bakery & cereals sector is expected to register strong growth at a CAGR of 3.7% over the next five years

Reasons to Buy

• This report brings together consumer analysis and market data to provide actionable insight into the behavior of the Australian Bakery & Cereals consumers.
• This is based on the publisher's unique consumer data, developed from extensive consumption surveys and consumer group tracking, which quantifies the influence of 20 consumption motivations in the Bakery & Cereals sector.
• Category, brand, and packaging dynamics are also examined. This allows product and marketing strategies to be better aligned with the leading trends in the market.