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Malaysia Two Wheeler Market Competition Forecast and Opportunities, 2028

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    Report

  • 75 Pages
  • August 2023
  • Region: Malaysia
  • TechSci Research
  • ID: 5105777
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Malaysia Two Wheeler market will witness a robust growth during the forecasted period, owing to the rise in demand of electric two wheelers, government incentives, and growing trends of bike riding for adventure and recreational activities.

Due to increased government initiatives to incentivize more people to purchase motorcycles and the increased penetration of two wheelers in the nation relative to four-wheelers, the two-wheeler sector in Malaysia is anticipated to continue seeing significant development. Many Malaysians choose to purchase motorcycles for the comparatively reduced cost of ownership, however there are now more factors beyond cost-savings that influence this decision such as escaping traffic congestion, automatic transmission two wheelers, Improved safety for two wheelers, etc.

The most frequently utilized automobile is a motorcycle. Due to its significant fuel efficiency, economical form of transportation, large engine capacity, and cutting-edge gear technology, the motorcycle has been utilized more frequently than the scooter or moped. Scooters are less adaptable than motorcycles. In terms of aesthetics, motorcycles outsell scooters because today’s youth is more concerned with looks and virility. Due to its durability and improved wheel stability to carry large luggage, the motorcycle is also being used by the advent of e-commerce for the purpose of goods’ delivery. The demand for consumer goods, including food, beverages, clothing, and electronics, has been growing steadily. E-commerce has also been growing in popularity, as more and more people in the country are turning to online shopping and this is leading to the rise in the last mile delivery services. Overall, this is leading to the rise in the demand of two-wheelers in the country in the forecast years.

Growing Population and Urbanization

As Malaysia's population continues to grow, so does the demand for affordable and convenient modes of transportation. More people are residing in cities as a result of urbanization, which has also increased the number of commuters. Two-wheelers, particularly motorcycles, are an attractive option for commuters as they are affordable, fast, and efficient. The Malaysian government has invested heavily in infrastructure development, including the construction of new roads and highways, which has made it easier for people to travel within and between cities. This has made two-wheelers a more practical mode of transportation, especially in congested urban areas where parking can be a challenge.

Increased Demand for Electric Two-Wheelers

Electric two-wheelers are becoming more popular in Malaysia as consumers look for greener and more sustainable modes of transportation. The government has also been promoting the use of electric vehicles by offering incentives and subsidies to both consumers and manufacturers. As a result, the demand for electric two-wheelers is expected to grow in the future.

Lifestyle and Leisure

Two-wheelers are not only used for transportation but also for leisure activities such as touring and exploring the country's scenic landscapes. Malaysia has some of the most beautiful scenic routes, especially in rural areas, and two-wheelers provide an ideal way to experience these routes up-close. Two-wheelers have become an important part of Malaysian culture and are often associated with freedom, independence, and a sense of adventure. Many young people in Malaysia view owning a two-wheeler as a rite of passage and a symbol of their independence.

Focus on Safety Features

Safety features such as ABS (Anti-lock Braking System) and CBS (Combi Brake System) are becoming increasingly important to consumers in Malaysia. Manufacturers are now offering these features on their two-wheelers as standard or optional equipment to attract safety-conscious consumers. In addition, the government has also been promoting the use of helmets and other safety equipment to reduce the number of accidents on the roads. Two-wheelers are generally more affordable than four-wheelers, making them a popular choice among price-sensitive consumers.

Recent Developments

The Honda affiliate in Malaysia, Boon Siew Honda, has introduced the Honda Vario 125. Scooters like the Vario 125 and Vario 150 are among the most widely used vehicles on the road because of their low cost, simplicity, and utility. These scooters are available in Malaysia and other neighboring Asian nations. With prices starting at RM 7,080 (about $1,583 USD), the Honda Vario 125 is certainly a valuable option in Malaysia. Because of this, it is a desirable model for both new and seasoned motorcycle riders searching for a durable two-wheeler for daily usage. The government and GLC's joint venture to yield and assemble electric motorcycles demonstrates their shared commitment to social and environmental responsibilities while generating green income through carbon trading. In this, emissions are treated as either carbon credits or offsets that can be sold in a carbon market like the voluntary carbon market (Bursa VCM) that will be launched by the end of 2022 by Bursa Securities Malaysia Bhd. With the assistance of University Malaysia Perlis and Motosikal dan Enjin Nasional Sdn Bhd (Modenas), Mimos Berhad has created the first Range Extended Electric Vehicle (RE-EV) in Malaysia (UniMAP).

Market Segmentation

The Malaysia Two Wheeler market is segmented based on vehicle type, propulsion, by region, and competitional landscape. Based on vehicle type, the market is further fragmented into motorcycle, scooter/mopeds. Based on propulsion, the market is segmented into ICE & electric. The market analysis also studies the regional segmentation to devise regional market segmentation, divided among North, South, West & East.

Company Profiles

Major companies operating in Malaysia two-wheeler market recorded high sales volume in the 2018 financial year and the trend is likely to continue during the forecast period. List of the major market players include Yamaha Motor Co., Ltd., Honda Motor Co., Ltd., Kawasaki Motors Corp., Sanyang Motor Co., Ltd., Harley-Davidson, Inc., Modenas, Suzuki Malaysia Sdn. Bhd., KSR Group, Piaggio & C spa, Triumph Motorcycles Malaysia etc. Major companies are developing advanced technologies and launching new products in order to stay competitive in the market. Other competitive strategies include mergers & acquisitions and new product developments.

Report Scope:

In this report, Malaysia Two-Wheeler Market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

Malaysia Two-Wheeler Market, By Vehicle Type:

  • Scooter/Moped
  • Motorcycles

Malaysia Two-Wheeler Market, By Propulsion Type:

  • Internal Combustion Engine
  • Electric

Malaysia Two-Wheeler Market, By Region:

  • Northern Region
  • Southern Region
  • Central Region
  • East Coast Region

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Malaysia two-wheeler Market.

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With the given market data, the publisher offers customizations according to a company’s specific needs.


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Table of Contents

1. Introduction
1.1. Product Overview
1.2. Key Highlights of the Report
1.3. Market Coverage
1.4. Market Segments Covered
1.5. Research Tenure Considered
2. Research Methodology
2.1. Objective of the Study
2.2. Baseline Methodology
2.3. Key Industry Partners
2.4. Major Association and Secondary Sources
2.5. Forecasting Methodology
2.6. Data Triangulation & Validation
2.7. Assumptions and Limitations
3. Executive Summary
3.1. Market Overview
3.2. Market Forecast
3.3. Key Regions
3.4. Key Segments
4. Impact of COVID-19 on Malaysia Two Wheeler Market
5. Voice of Customers Analysis
5.1. Brand Awareness
5.2. Factors Influencing Purchase Decision
5.3. Brand Satisfaction Level
5.4. Challenges/Unmet Needs
6. Malaysia Two Wheeler Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value & Volume
6.2. Market Share & Forecast
6.2.1. By Vehicle Type Market Share Analysis (Scooter/Moped, Motorcycle)
6.2.2. By Propulsion Type Market Share Analysis (ICE and Electric)
6.2.3. By Regional Market Share Analysis
6.2.3.1. Southern Malaysia Market Share Analysis
6.2.3.2. Northern Malaysia Market Share Analysis
6.2.3.3. Central Malaysia Market Share Analysis
6.2.3.4. East Coast Malaysia Market Share Analysis
6.2.4. By Company Market Share Analysis (Top 5 Companies, Others - By Value, 2022)
6.3. Malaysia Two Wheeler Market Mapping & Opportunity Assessment
6.3.1. By Vehicle Type Market Mapping & Opportunity Assessment
6.3.2. By Propulsion Type Market Mapping & Opportunity Assessment
6.3.3. By Regional Market Mapping & Opportunity Assessment
7. Malaysia ICE Two Wheeler Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value & Volume
7.2. Market Share & Forecast
7.2.1. By Vehicle Type Market Share Analysis (Scooter/Moped, Motorcycle)
7.2.2. By Engine Capacity Market Share Analysis (Up to 125 cc, 126-250 cc, 251-500 cc, Above 500 cc)
7.2.3. By Regional Market Share Analysis
8. Malaysia ICE Motorcycle Market Outlook
8.1. Market Size & Forecast
8.1.1. By Value & Volume
8.2. Market Share & Forecast
8.2.1. By Engine Capacity Market Share Analysis (Up to 125 cc, 126-250 cc, 251-500 cc, Above 500 cc)
8.2.2. By Regional Market Share Analysis
8.3. Product Benchmarking of Prominent Models
9. Malaysia ICE Scooter/Moped Market Outlook
9.1. Market Size & Forecast
9.1.1. By Value & Volume
9.2. Market Share & Forecast
9.2.1. By Engine Capacity Market Share Analysis (Up to 125 cc, 126-250 cc, 251-500 cc, Above 500 cc)
9.2.2. By Regional Market Share Analysis
9.3. Product Benchmarking of Prominent Models
10. Malaysia Electric Two Wheeler Market Outlook
10.1. Market Size & Forecast
10.1.1. By Value & Volume
10.2. Market Share & Forecast
10.2.1. By Vehicle Type Market Share Analysis (Motorcycle, Scooter/Moped)
10.2.2. By Battery Capacity Market Share Analysis (>25Ah, < 25Ah)
10.2.3. By Battery Type Market Share Analysis (Lead-Acid, Lithium Ion)
10.3. Product Benchmarking of Prominent Models
11. Prominent Dealers & Distributors12. Import & Export Analysis
13. SWOT Analysis
13.1. Strength
13.2. Weakness
13.3. Opportunities
13.4. Threats
14. Market Dynamics
14.1. Market Drivers
14.2. Market Challenges
15. Market Trends and Developments
16. PESTEL Analysis
16.1. Political
16.2. Economical
16.3. Social
16.4. Technological
16.5. Environmental
16.6. Legal
17. Policy & Regulatory Landscape18. Malaysia Economic Profile
19. Competitive Landscape
19.1. Company Profiles (Up to 10 Major Companies)
19.1.1. Yamaha Motor Co., Ltd.
19.1.1.1. Company Details
19.1.1.2. Products & Services
19.1.1.3. Financial (As Reported)
19.1.1.4. Recent Development
19.1.1.5. Key Management Personnel
19.1.2. Honda Motor Co., Ltd.
19.1.2.1. Company Details
19.1.2.2. Products & Services
19.1.2.3. Financial (As Reported)
19.1.2.4. Recent Development
19.1.2.5. Key Management Personnel
19.1.3. Kawasaki Motors Corp.
19.1.3.1. Company Details
19.1.3.2. Products & Services
19.1.3.3. Financial (As Reported)
19.1.3.4. Recent Development
19.1.3.5. Key Management Personnel
19.1.4. Triumph Motorcycles Malaysia
19.1.4.1. Company Details
19.1.4.2. Products & Services
19.1.4.3. Financial (As Reported)
19.1.4.4. Recent Development
19.1.4.5. Key Management Personnel
19.1.5. Harley-Davidson, Inc.
19.1.5.1. Company Details
19.1.5.2. Products & Services
19.1.5.3. Financial (As Reported)
19.1.5.4. Recent Development
19.1.5.5. Key Management Personnel
19.1.6. Modenas
19.1.6.1. Company Details
19.1.6.2. Products & Services
19.1.6.3. Financial (As Reported)
19.1.6.4. Recent Development
19.1.6.5. Key Management Personnel
19.1.7. Sanyang Motorcycle (SYM)
19.1.7.1. Company Details
19.1.7.2. Products & Services
19.1.7.3. Financial (As Reported)
19.1.7.4. Recent Development
19.1.7.5. Key Management Personnel
19.1.8. Suzuki Malaysia Sdn. Bhd.
19.1.8.1. Company Details
19.1.8.2. Products & Services
19.1.8.3. Financial (As Reported)
19.1.8.4. Recent Development
19.1.8.5. Key Management Personnel
19.1.9. KSR Group
19.1.9.1. Company Details
19.1.9.2. Products & Services
19.1.9.3. Financial (As Reported)
19.1.9.4. Recent Development
19.1.9.5. Key Management Personnel
19.1.10. Piaggio & C spa
19.1.10.1. Company Details
19.1.10.2. Products & Services
19.1.10.3. Financial (As Reported)
19.1.10.4. Recent Development
19.1.10.5. Key Management Personnel
20. Strategic Recommendations/Action Plan
20.1. Key Focus Area
20.1.1. Target Vehicle Type
20.1.2. Target Regions
20.1.3. Target Propulsion Type
21. About the Publisher & Disclaimer
(Note: The companies list can be customized based on the client requirements.)

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Yamaha Motor Co., Ltd.
  • Honda Motor Co., Ltd.
  • Kawasaki Motors Corp.
  • Triumph Motorcycles Malaysia
  • Harley-Davidson, Inc.
  • Modenas
  • Sanyang Motorcycle (SYM)
  • Suzuki Malaysia Sdn. Bhd.
  • KSR Group
  • Piaggio & C spa