Fitness App Market: Global Industry Analysis, Trends, Market Size, and Forecasts up to 2026

The report on the global fitness app market provides qualitative and quantitative analysis for the period from 2018 to 2026. The report predicts the global fitness app market to grow with a CAGR of 9.2% over the forecast period from 2020-2026. The study on fitness app market covers the analysis of the leading geographies such as North America, Europe, Asia-Pacific, and RoW for the period of 2018 to 2026.

The report on fitness app market is a comprehensive study and presentation of drivers, restraints, opportunities, demand factors, market size, forecasts, and trends in the global fitness app market over the period of 2018 to 2026. Moreover, the report is a collective presentation of primary and secondary research findings.

Porter's five forces model in the report provides insights into the competitive rivalry, supplier and buyer positions in the market and opportunities for the new entrants in the global fitness app market over the period of 2018 to 2026. Further, Growth Matrix gave in the report brings an insight into the investment areas that existing or new market players can consider.

Report Findings

1) Drivers

• Increase in awareness of fitness and having nutrition diet owing to increasing hectic work schedules and busy lifestyle
• Introduction of technology in fitness industry, growing need of continuous health assistance and high obesity rate

2) Restraints

• Less awareness of fitness apps in some developing countries

3) Opportunities

• Continuous updates in the app by key players to offer additional features in the existing app

Research Methodology

A) Primary Research
The primary research involves extensive interviews and analysis of the opinions provided by the primary respondents. The primary research starts with identifying and approaching the primary respondents, the primary respondents are approached include
1. Key Opinion Leaders
2. Internal and External subject matter experts
3. Professionals and participants from the industry

The primary research respondents typically include
1. Executives working with leading companies in the market under review
2. Product/brand/marketing managers
3. CXO level executives
4. Regional/zonal/ country managers
5. Vice President level executives.

B) Secondary Research
Secondary research involves extensive exploring through the secondary sources of information available in both the public domain and paid sources. Each research study is based on over 500 hours of secondary research accompanied by primary research. The information obtained through the secondary sources is validated through the crosscheck on various data sources.

The secondary sources of the data typically include
1. Company reports and publications
2. Government/institutional publications
3. Trade and associations journals
4. Databases such as WTO, OECD, World Bank, and among others.
5. Websites and publications by research agencies

Segment Covered
The global fitness app market is segmented on the basis of type, platform, and device.

The Global Fitness App Market by Type

• Exercise & Weight Loss
• Diet & Nutrition
• Activity Tracking

The Global Fitness App Market by Platform

• Android
• Windows
• IOS

The Global Fitness App Market by Device

• Smart Phones
• Tablets
• Wearable Devices

Company Profiles
The companies covered in the report include

• adidas AG
• ASICS Digital Inc.
• Azumio Inc.
• BetterME.
• FitNow Inc.
• Google LLC
• Nike Inc.
• Samsung Electronics Co. Ltd.
• Under Armour Inc.
• YAZIO GmbH

What does this report deliver?
1. Comprehensive analysis of the global as well as regional markets of the fitness app market.
2. Complete coverage of all the segments in the fitness app market to analyze the trends, developments in the global market and forecast of market size up to 2026.
3. Comprehensive analysis of the companies operating in the global fitness app market. The company profile includes analysis of product portfolio, revenue, SWOT analysis and latest developments of the company.
4. Growth Matrix presents an analysis of the product segments and geographies that market players should focus to invest, consolidate, expand and/or diversify.

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