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Robotic Lawn Mowers Market - Global Outlook and Forecast 2020-2025

  • ID: 5118913
  • Report
  • July 2020
  • Region: Global
  • 469 pages
  • Arizton
1h Free Analyst Time

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FEATURED COMPANIES

  • Alfred Kärcher
  • Hitachi
  • LG
  • MTD Products
  • STIGA
  • Volta
  • MORE
In-depth Analysis and Data-driven Insights on the Impact of COVID-19 Included in this Global Robotic Lawn Mower Market Report

The robotic lawn mower market by revenue is expected to grow at a CAGR of over 12% during the period 2019–2025.

The global robotic lawn mower market size is expected to reach revenue of $1.3 billion in 2020, growing at a CAGR of over 12% during the period 2019–2025. The YOY growth of robotic lawnmowers will be in the double-digit due to the high demand from Europe, North America, and APAC, coupled with the rise in awareness of these devices in developing countries. The market demand will be fueled by the growth of the residential sector in these regions. The US and the UK incline to improve an aesthetic appeal through landscaping. Therefore, the demand for professional landscaping services is growing. As robotic lawnmowers appropriately appeal to a more niche target audience, the market has witnessed growth to pre-recessionary levels. In developed countries, the increase in the construction industry will contribute to the demand for robotic lawnmowers.

The global supply chain of garden products, finished goods, parts, and accessories has been facing disruptions owing to the ongoing COVID-19 pandemic. OEMs depend on a complex global supply chain, which is mostly centered around China. Although garden product manufacturers keep sufficient inventories of lawnmowers and related accessories, and markets such as the US are witnessing stable demand in garden machinery despite the pandemic, the overall impact of COVID-19 on the robotic lawn mower market remains low.

The following factors are likely to contribute to the growth of the robotic lawn mower market during the forecast period:
  • Growing Convergence of Consumer Electronics & IoT
  • Increased Adoption of Green Spaces & Green Roofs
  • Resolution of Safety Hazards of Traditional Lawn Mowers
  • Growing Marketing Efforts and Promotional Activities
The study considers the present scenario of the robotic lawn mower market and its market dynamics for the period 2019−2025. It covers a detailed overview of several market growth enablers, restraints, and trends. The report offers both the demand and supply aspect of the market. It profiles and examines leading companies and other prominent ones operating in the market.

ROBOTIC LAWN MOWER MARKET SEGMENTATION

This research report includes a detailed segmentation by lawn area, end-user, technology, distribution, and geography. Robotic lawnmowers suitable for small-sized lawns are popular in North America and Europe. In Europe, the demand for small-sized garden equipment is high, as most European lawns and gardens tend to be smaller than the US.

The market demand for medium-sized mowers is growing slowly across the world. The market landscape has been changing with vendors launching robotic lawn mower models specifically designed for lawn maintenance. Hence, several medium-sized mowers in stadiums in Europe and North America have adopted commercial robotic mowers in a bid to reduce dependence on manual labor and traditional lawnmowers.

The non-smart segment is expected to reach over $2 billion in 2025 during the period 2019−2025 on account of the low costs of basic models among consumers. The non-smart robotic lawn mower market share is expected to decline owing to the increasing popularity of smart models.

The smart segment is expected to reach 344.22 thousand units by 2025. In the era of Industry 4.0, the garden equipment industry is increasingly heading toward a world of machine learning and artificial intelligence. Robotic lawnmowers can leverage the benefits of machine learning to achieve greater efficiency, enhance product quality, and optimize workflows.

The distribution environment is rapidly evolving, with systems and processes being upgraded at a rapid pace. Changes are being spurred by expanding competition, accelerating digitization, constant disintermediation, and consumerization of expectations. B2B commerce is witnessing the increase in expectations that are associated mainly with B2C, such as transparent pricing and communities and social connections. This is expected to continue further with a focus on lowering costs, improving efficiencies, and opening to new opportunities. With the robotic lawn mower market being highly time-sensitive, distributors are increasingly focusing on extending their reach to improve the speed to market maintenance parts and services.

The professional segment is expected to grow at a CAGR of 12% during the period 2019–2025. Key factors driving the growth of the segment include innovations, legislation, technological advances, and consumer behaviors. Increasing innovations such as mobile-based services enable landscapers to perform operations effectively. North America is one of the most urbanized landscapes in the world, specifically in the US and Canada. Rapid urbanization in the region drives the focus on maintaining biodiversity and the fragile ecosystem. Thus, the popularity of landscaping fuels the growth of the lawnmower market.

By Lawn Area
  • Small-sized (Below 3,000 sqm/ 32,300 sq.ft.)
  • Medium-sized (3,001¬–10,000sqm/32,301–107,400 sq.ft.)
  • Large-sized (Over 10,000 sqm/ 107,400 sq.ft.)
By Technology
  • Smart
  • Non-smart
By End-user
  • Residential Users
  • Professional Landscaping Services
  • Golf Courses & Others
By Distribution
  • Retail
  • Dealers & Distributors
  • Specialty Stores
  • Mass Market Players
  • Online
INSIGHTS BY GEOGRAPHY

The European robotic lawn mower market is expected to reach $1.7 billion by 2025. The presence of several large and small-sized companies in the landscaping industry for construction and the design of landscaping maintenance equipment will offer stronger competition among the players. Europe, which is considered as one of the largest and leading in the gardening equipment segment, is mainly expected to be driven by commercial end-users that are profoundly increasing the usage of these machines in their respective businesses. Companies are expected to use robust ground management equipment, increasing the need for landscaping services in the area. A growing number of commercial spaces, with the number of public parks and lawn areas, is also boosting the demand for robotic lawn equipment in the region.

Segmentation by Geography
  • North America
  • US
  • Canada
  • Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Belgium
  • Netherlands
  • Switzerland
  • Sweden
  • Austria
  • APAC
  • China
  • Japan
  • South Korea
  • Australia
  • Latin America
  • Brazil
  • Mexico
  • Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
INSIGHTS BY VENDORS

The global robotic lawn mower market share is moderately fragmented with many local and international players. The competition among these players is intense. The rapidly changing technological environment could adversely affect vendors as customers expect continual innovations and upgrades in technical garden equipment such as robotic lawnmowers. The present scenario is forcing vendors to alter and refine their unique value proposition to achieve a strong market presence. Husqvarna, MTD Products, Robert Bosch, STIGA, and ZCS are the key leading vendors. The competition among these key players is intense, with the leading 50 companies account for 90% of the share.

Prominent Vendors
  • Honda Motor Company
  • Husqvarna
  • MTD Products
  • Robert Bosch
  • STIGA
  • ZCS
Other Prominent Vendors
  • AL-KO
  • Alfred Kärcher
  • Deere & Co.
  • ZICOM
  • Future Gen Robotics
  • Hangzhou Favor Robot Technology
  • Hitachi
  • iRobot
  • Linea Tielle
  • LG
  • Milagrow HumanTech
  • Mamibot
  • Ningbo NGP Industry
  • Positec Tool (WORX)
  • STIHL
  • The SUMEC Corp. (Yard Force)
  • The Kobi Company
  • Turflynx
  • Wiper Ecorobt (NIKO)
  • Yamabiko Europe (Belrobotics)
  • Zhejiang Tianchen Intelligence & Technology
  • ZIPPER Maschinen
  • Volta
Key Questions Answered
1. What is the robotic lawn mower market size and growth rate during the forecast period?
2. What are the factors impacting the growth of the residential robotic lawn mower market?
3. What is a smart robotic lawn mower? How is it impacting the market in the European region?
4. Who are the leading vendors in the robotic lawn mower market, and what are their market shares?
5. What is the impact of the COVID-19 pandemic on the robotic lawn mower market?
Note: Product cover images may vary from those shown
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FEATURED COMPANIES

  • Alfred Kärcher
  • Hitachi
  • LG
  • MTD Products
  • STIGA
  • Volta
  • MORE
1 Research Methodology

2 Research Objectives

3 Research Process

4 Scope & Coverage
4.1 Market Definition
4.2 Base Year
4.3 Scope of The Study

5 Report Assumptions & Caveats
5.1 Key Caveats
5.2 Currency Conversion
5.3 Market Derivation

6 Market at a Glance

7 Introduction
7.1 Overview
7.2 Dynamics of Landscaping Industry
7.3 Dawn of Robotic Lawn Mower
7.4 Alternate Spaces & Community Creation

8 Impact of Covid-19
8.1 Overview
8.1 Covid-19 Impact on Global Trade

9 Market Opportunities & Trends
9.1 Growing Convergence of Consumer Electronics & IOT
9.2 Internet Shaping End-users’ Purchasing Behavior
9.3 Increased Adoption of Green Spaces & Green Roofs

10 Market Growth Enablers
10.1 Resolution of Safety Hazards of Traditional Lawn Mowers
10.2 Healthy Growth of Landscaping Industry
10.3 Growing Marketing Efforts and Promotional Activities
10.4 Development of Sustainable Cities

11 Market Restraints
11.1 Increased Competition from Chinese Vendors
11.2 Volatility in Raw Material Prices Affecting Vendor Margins
11.3 Rise of Drought-Tolerant Landscaping and High Adoption of Artificial Grass
11.4 Increasing Protectionist Directives and Measures

12 Value Chain Analysis
12.1 Overview
12.2 Value Chain Analysis

13 Garden Equipment Market Landscape
13.1 Global Garden Equipment Market
13.2 Global Lawn Mower Market

14 Global Robotic Lawn Mower Market
14.1 Historic Data 2013−2018
14.2 Market Size & Forecast 2019−2025
14.3 Five Forces Analysis

15 End-users
15.1 Market Snapshot & Growth Engine – Revenue
15.2 Market Snapshot & Growth Engine –Unit Shipments
15.3 Market Overview
15.4 Residential Users
15.5 Professional Landscaping Services
15.6 Golf Courses & Others

16 Lawn Type
16.1 Market Snapshot & Growth Engine – Revenue
16.2 Market Snapshot & Growth Engine – Unit Shipment
16.3 Market Overview
16.4 Small-Sized Lawns
16.5 Medium-Sized Lawns
16.6 Large-Sized Lawns

17 Technology
17.1 Market Snapshot & Growth Engine – Revenue
17.2 Market Snapshot & Growth Engine – Unit Shipment
17.3 Market Overview
17.4 Non-Smart Robotic Lawn Mowers
17.5 Smart Robotic Lawn Mowers

18 Distribution Channel
18.1 Market Overview
18.2 Manufacturing, Production, & Distribution
18.3 Distribution Through Retail Stores
18.4 Distribution Through Online Websites

19 Geography
19.1 Market Snapshot & Growth Engine – Revenue
19.2 Market Snapshot & Growth Engine – Unit Shipment
19.3 Geographic Overview

20 Europe
20.1 Historic Data 2013−2018
20.2 Market Size & Forecast 2019−2025
20.3 Market by Lawn Type
20.4 Market by End-User
20.5 Market by Technology
20.6 Market by Country
20.7 Key Countries
20.8 Germany
20.9 Sweden
20.10 France
20.11 Italy
20.12 Belgium
20.13 Switzerland
20.14 Netherlands
20.15 Austria
20.16 Spain
20.17 UK
20.18 Leading Trend, Enabler, & Restraint

21 North America
21.1 Historic Data 2013−2018
21.2 Market Size & Forecast 2019−2025
21.3 Market by Lawn Type
21.4 Market by End-User
21.5 Market by Technology
21.6 Market by Country
21.7 Key Countries
21.8 US
21.9 Canada
21.10 Leading Trend, Enabler, & Restraint

22 APAC
22.1 Historic Data 2013−2018
22.2 Market Size & Forecast 2019−2025
22.3 Market by Lawn Type
22.4 Market by End-User
22.5 Market by Technology
22.6 Market by Country
22.7 Key Countries
22.8 China
22.9 Australia
22.1 Japan
22.11 South Korea

23 Latin America
23.1 Historic Data 2013−2018
23.2 Market Size & Forecast 2019−2025
23.3 Market by Lawn Type
23.4 Market by End-User
23.5 Market by Technology
23.6 Market by Country
23.7 Key Countries
23.8 Brazil
23.9 Mexico
23.1 Leading Trend, Enabler, And Restraint

24 Middle East & Africa
24.1 Historic Data 2013−2018
24.2 Market Size & Forecast 2019−2025
24.3 Market by Lawn Type
24.4 Market by End-User
24.5 Market by Technology
24.6 Market by Country
24.7 Key Countries
24.8 Saudi Arabia
24.9 UAE
24.1 South Africa

25 Competitive Landscape
25.1 Competition Overview
25.2 Market Structure and Mapping Of Competition
25.3 Market Vendor Share Analysis

26 Key Company Profiles
26.1 Honda Power Equipment
26.2 Husqvarna
26.3 MTD Products
26.4 Robert Bosch
26.5 Stiga
26.6 ZCS

27 Other Prominent Vendors
27.1 Al-Ko
27.2 Alfred Kärcher
27.3 Deere & Co
27.4 E.Zicom
27.5 Future Gen Robotics
27.6 Hangzhou Favor Robot Technology
27.7 Hitachi
27.8 Irobot
27.9 Linea Tielle
27.1 LG
27.11 Milagrow Humantech
27.12 Mamibot
27.13 Ningbo Ngp Industry
27.14 Positec Tool (Worx)
27.15 Stihl
27.16 Sumec (Yard Force)
27.17 The Kobi Company
27.18 Turflynx
27.19 Wiper Ecorobt By Niko
27.2 Yamabiko Europe (Belrobotics)
27.21 Zhejiang Tianchen Intelligence & Technology
27.22 Zipper Maschinen
27.23 Volta

28 Report Summary
28.1 Key Takeaways
28.2 Strategic Recommendations

29 Quantitative Summary
29.1 Global Market
29.2 Europe
29.3 North America
29.4 APAC
29.5 Latin America
29.6 Middle East & Africa
29.7 Lawn Type
29.8 Technology
29.9 End Users

30 Appendix
30.1 Abbreviations
Note: Product cover images may vary from those shown
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  • Honda Motor Company
  • Husqvarna
  • MTD Products
  • Robert Bosch
  • STIGA
  • ZCS
  • AL-KO
  • Alfred Kärcher
  • Deere & Co.
  • ZICOM
  • Future Gen Robotics
  • Hangzhou Favor Robot Technology
  • Hitachi
  • iRobot
  • Linea Tielle
  • LG
  • Milagrow HumanTech
  • Mamibot
  • Ningbo NGP Industry
  • Positec Tool (WORX)
  • STIHL
  • The SUMEC Corp. (Yard Force)
  • The Kobi Company
  • Turflynx
  • Wiper Ecorobt (NIKO)
  • Yamabiko Europe (Belrobotics)
  • Zhejiang Tianchen Intelligence & Technology
  • ZIPPER Maschinen
  • Volta
Note: Product cover images may vary from those shown
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Our research comprises a mix of primary and secondary research. The secondary research sources that are typically referred to include, but are not limited to, company websites, annual reports, financial reports, company pipeline charts, broker reports, investor presentations and SEC filings, journals and conferences, internal proprietary databases, news articles, press releases, and webcasts specific to the companies operating in any given market.

Primary research involves email interactions with the industry participants across major geographies. The participants who typically take part in such a process include, but are not limited to, CEOs, VPs, business development managers, market intelligence managers, and national sales managers. We primarily rely on internal research work and internal databases that we have populated over the years. We cross-verify our secondary research findings with the primary respondents participating in the study.



 

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