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Impact of COVID-19 on Hertz Global Holdings - (COVID-19) Case Study

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    Company Profile

  • 20 Pages
  • June 2020
  • Region: Global
  • GlobalData
  • Hertz Corporation
  • ID: 5119012
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Recent months have been unprecedented in the tourism sector. Travel restrictions, flight suspensions, falling consumer confidence and a slew of negative press are just some of the issues companies are having to contend with. Car rental has suffered as a result of significantly reduced air passenger traffic and the pandemic has exposed structural issues at Hertz.

Key Highlights
  • The various travel restrictions and lockdowns implemented across the world have had a serious impact on the car rental industry, due to the significant drop in the number of travellers and, more particularly, the decrease in air passenger traffic.
  • Hertz’s revenues dropped by 73% in April YOY and the company announced negative results for Q1 2020.
  • The used car market is closely linked to the car rental industry and the decrease in demand for second-hand vehicles caused a severe devaluation of the company’s whole fleet in the United States, hurting the group’s finances.

  • This case study looks at how the COVID-19 pandemic is impacting Hertz and assesses the company's response.

Reasons to Buy
  • Gain an overview of the current global COVID-19 situation
  • Understand the impact that COVID-19 is having on the car rental industry
  • Assess the impact on Hertz
  • Understand what the future may hold for the company

Table of Contents

Current COVID-19 situation
  • Hertz overview
  • Impact on Hertz
  • Hertz’s response
  • Hertz post COVID-19


Companies Mentioned

A selection of companies mentioned in this report includes:

  • Hertz
  • Enterprise
  • Avis-Budget