Russia Pet Food - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2026-2031)

The Russia pet food market size in 2026 is estimated at USD 4.08 billion, growing from 2025 value of USD 3.89 billion with 2031 projections showing USD 5.18 billion, growing at 4.9% CAGR over 2026-2031.

Robust household pet ownership, accelerated premiumization, and rapid domestic capacity expansion continue to underpin value gains despite lingering geopolitical and cost headwinds. Local manufacturers now supply 98% of retail demand, following the exit of several Western brands, which has reshaped competitive dynamics and shortened supply chains. Consumers in Moscow and St. Petersburg continue to spend heavily on super-premium formulations, while secondary cities are witnessing a rise in the adoption of commercial feeding as disposable incomes increase. Treats are gaining importance as owners seek functional and indulgent products for training and bonding, and e-commerce platforms are normalizing bulk and subscription purchases that reinforce brand retention.

Russia Pet Food Market Trends and Insights

Rising Pet Ownership Surge

Pet ownership in Russia has reached unprecedented levels, with 75 million animals recorded in 2024, representing a 13% increase over three years. This surge extends beyond traditional demographics, with older cohorts (45-54 and 55+) and single-person households driving increases in emotional spending. Russia now leads globally in cat ownership penetration, with 59% of households housing approximately 23 million cats, while maintaining substantial dog populations. The demographic shift toward older pet owners correlates with higher per-animal spending on premium nutrition and health-focused products.

Premiumization of Pet Diets

The super-premium segment represents a 20.8% year-over-year increase and accounting for nearly half of the total market value. This premiumization trend persists despite inflationary pressures, with consumers prioritizing pet health over cost considerations. Russian brands have captured a significant share in this transformation, with domestic cat food sales rising 22% and dog food sales increasing 35% year-over-year. The trend reflects the broader humanization of pets and the growing awareness of nutrition's role in pet health outcomes.

High Inflation and Price Pressure

Retail pet food prices surged 32% year-over-year in 2024, with premium segments experiencing an 80% increase, while budget categories rose 16%. His inflation stems from multiple sources, including ruble devaluation, mandatory labeling compliance costs, and Central Bank interest rates reaching 21% in October 2024, making commercial loans largely unaffordable. Price pressures disproportionately affect lower-income consumers, driving shifts toward private-label and economy segments. The inflationary environment constrains new product development and capacity investments while reducing discretionary spending on premium pet nutrition.

Other drivers and restraints analyzed in the detailed report include:

• Domestic Capacity Expansion
• E-commerce Penetration
• Veterinary Import Bans

Segment Analysis

Food commands a 40.60% market share in 2025, driven by the convenience and cost advantages of dry kibble for mass-market consumers. Dry Pet Food within the Food category benefits from extended shelf life and distribution efficiency, while Wet Pet Food gains traction in premium positioning despite higher logistics costs. The segment's dominance is driven by the growing awareness among pet owners regarding proper pet nutrition, the increasing shift from home-cooked meals to commercial pet food products, and the expanding pet population in Russia.

Pet treats emerge as the fastest-growing segment, with a 6.18% CAGR through 2031, driven by humanization trends and impulse purchasing behaviors. The pet treats segment has emerged as a significant category, offering various options such as dental treats, crunchy treats, and freeze-dried treats that serve both nutritional and training purposes. The veterinary diets segment plays a crucial role in addressing specific health conditions in pets, offering specialized nutrition for conditions like diabetes, digestive sensitivity, and renal problems.

The Russia Pet Food Market Report is Segmented by Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, and More), by Pets (Cats, Dogs, and More), and by Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets, and More). The Market Forecasts are Provided in Terms of Value (USD) and Volume (Metric Tons).

List of companies covered in this report:

• Mars, Incorporated
• Nestle (Purina)
• Colgate-Palmolive Company (Hill's Pet Nutrition, Inc.)
• Affinity Petcare S.A
• FARMINA PET FOODS
• Alltech
• Virbac
• VAFO Group a.s.
• Clearlake Capital Group, L.P. (Wellness Pet Company, Inc.)
• DoggyMan H.A.Co.,Ltd.
• Uvelka Pet Line
• Petcurean
• Monge & C. S.p.A.
• Beaphar BV
• Delipet LLC

Additional benefits of purchasing this report:

• Access to the market estimate sheet (Excel format)
• 3 months of analyst support