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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Greece

  • ID: 5135736
  • Report
  • June 2021
  • Region: Greece
  • 28 Pages
  • Euromonitor International
The number of heated tobacco users continued to grow rapidly in 2020, to exceed the e-vaping population for the first time. Offered by the same company, Papastratos Cigarette (GBO: Philip Morris International), iQOS HEETs continued to gain on Marlboro, the leading brand of cigarettes, in retail volume terms, to almost close the sales gap by the end of the review period. The success of iQOS HEETs is supported by the migration away from cigarettes and, to a lesser extent, fine cut tobacco.

The publisher's Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Greece report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: E-Vapour Products, Heated Tobacco Products, Smokeless Tobacco, Tobacco Free Oral Nicotine.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Smokeless Tobacco, E-Vapour Products and Heated Tobacco market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown

SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN GREECEKEY DATA FINDINGS
2020 IMPACT
  • Heated tobacco benefits from migration from cigarettes and price competition
  • Starter kit promotion helps Myblu leap to the top in closed vaping systems in 2020
  • Specialist retailers promote open vaping systems as more sophisticated and higher margin options

RECOVERY AND OPPORTUNITIES
  • Companies to look to partnerships with specialist retailers to gain a competitive edge
  • Lower-priced devices set to hinder value growth potential in the forecast period
  • Medium-strength, tobacco-flavoured products expected to lead e-liquids

CATEGORY INDICATORS
  • Table 1 Number of Adult Vapers 2015-2020

CATEGORY DATA
  • Table 2 Sales of Tobacco Heating Devices: Volume 2015-2020
  • Table 3 Sales of Tobacco Heating Devices: % Volume Growth 2016-2020
  • Table 4 Sales of Heated Tobacco: Volume 2015-2020
  • Table 5 Sales of Heated Tobacco: % Volume Growth 2016-2020
  • Table 6 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2015-2020
  • Table 7 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2015-2020
  • Table 8 Sales of E-Liquids by Nicotene Strength: % Value 2018-2020
  • Table 9 NBO Company Shares of E-Vapour Products: % Value 2016-2020
  • Table 10 LBN Brand Shares of E-Vapour Products: % Value 2017-2020
  • Table 11 NBO Company Shares of Tobacco Heating Devices: % Volume 2016-2020
  • Table 12 LBN Brand Shares of Tobacco Heating Devices: % Volume 2017-2020
  • Table 13 NBO Company Shares of Heated Tobacco: % Volume 2016-2020
  • Table 14 LBN Brand Shares of Heated Tobacco: % Volume 2017-2020
  • Table 15 Distribution of E-Vapour Products by Format: % Value 2015-2020
  • Table 16 Distribution of Tobacco Heating Devices by Format: % Volume 2015-2020
  • Table 17 Distribution of Heated Tobacco by Format: % Volume 2015-2020
  • Table 18 Forecast Sales of Tobacco Heating Devices: Volume 2020-2025
  • Table 19 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2020-2025
  • Table 20 Forecast Sales of Heated Tobacco: Volume 2020-2025
  • Table 21 Forecast Sales of Heated Tobacco: % Volume Growth 2020-2025
  • Table 22 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2020-2025
  • Table 23 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2020-2025

TOBACCO IN GREECE
EXECUTIVE SUMMARY
  • COVID-19 impact on tobacco
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • What next for tobacco?

OPERATING ENVIRONMENT
  • Legislation
  • Legislative overview
  • Summary 1 Legislation Summary at a Glance
  • Smoking prevalence
  • Plain packaging
  • Point-of-sale display bans
  • Smoking in public places
  • Flavoured tobacco product ban
  • Vapour products

PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
  • Table 24 Number of Adult Smokers by Gender 2015-2020

MARKET DATA
  • Table 25 Sales of Tobacco by Category: Volume 2015-2020
  • Table 26 Sales of Tobacco by Category: Value 2015-2020
  • Table 27 Sales of Tobacco by Category: % Volume Growth 2015-2020
  • Table 28 Sales of Tobacco by Category: % Value Growth 2015-2020
  • Table 29 Forecast Sales of Tobacco by Category: Volume 2020-2025
  • Table 30 Forecast Sales of Tobacco by Category: Value 2020-2025
  • Table 31 Forecast Sales of Tobacco by Category: % Volume Growth 2020-2025
  • Table 32 Forecast Sales of Tobacco by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENTGLOBAL INDUSTRY ENVIRONMENTDISCLAIMER
SOURCES
  • Summary 2 Research Sources
Note: Product cover images may vary from those shown