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US and Canada Dragon Fruit Market Forecast to 2027 - COVID-19 Impact and Country Analysis by Type (Red Dragon Fruit, White Dragon Fruit and Yellow Dragon Fruit); Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online and Others)

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  • 137 Pages
  • July 2020
  • Region: Canada, United States
  • The Insight Partners
  • ID: 5138157
UP TO OFF until Jun 30th 2023
The US and Canada dragon fruit market was valued at US$ 129.15 million in 2018 and is projected to reach US$ 194.10 million by 2027; it is expected to grow at a CAGR of 4.7% from 2019 to 2027.

Dragon fruit, also called as pitaya, pithaya, or strawberry pear, is a fruiting tree that belongs to cactus family; its varieties belong to Hylocereus spp. Three varieties of dragon fruits are grown commercially-H. undatus (white flesh with pink-red skin), H.polyrhizus (red flesh with pink-red skin), and Selenicereus Megalanthus (white flesh with yellow skin). Dragon fruit is often classified under exotic varieties of fruits and vegetables. The fruit consists of natural dietary fiber along with vitamins and potent antioxidants, and it has low calorie content. The consumption of dragon fruit minimizes the risk of several diseases such as cancer, diabetes, high blood pressure, and heart disease; it also helps prevent the miscarriage. Upon dermal application, the fruit assists in wound healing. Apart from this, dragon fruit finds its application in preparation of marmalades, jams, juice, jellies, wine, and beverages in the food and beverages industry. It has extensive demand in the preparation of medicines, and food coloring and thickening agents.

Based on type, the US and Canada dragon fruit market has been segmented into white dragon fruit, red dragon fruit, and yellow dragon fruit. White dragon fruits held the largest share of the US and Canada dragon fruit market in 2018. The growth of the market for this segment is attributed to increase in the import of white dragon fruit from South Asian, Central American, and other countries, coupled with growing demand from food and beverages, and pharmaceuticals industries. The growing consumer knowledge about the nutritional and therapeutic profile of the white dragon fruit has further propelled its demand in the US and Canada. Moreover, the growth of the segment is also supported by rising health-consciousness among consumers coupled with increasing consumer preference toward exotic varieties of fruits.

Impact Assessment of COVID-19

The COVID-19 outbreak has been affecting economies and industries in various countries, including the US, India, Brazil, Russia, Italy, the UK, China, Iran, and Spain. Food and beverages is one the world’s major industries suffering serious disruptions in the form of supply chain breaks, events cancellations, and office shutdowns as a result of the lockdowns imposed in various countries to contain the disease spread. China is the global manufacturing hub and is the largest raw material supplier for various industries; it is also one of the worst-affected countries by the COVID-19 pandemic. The lockdown of various plants and factories in China is affecting the global supply chains and adversely impacting the manufacturing and sales of various chemical and materials. These factors are likely to restrain the growth of various markets related to the chemicals and materials industry in next few financial quarters.

The US accounts for a larger share of the US and Canada dragon fruit market. The largest market share of the country is primarily ascribed to the rapid rise in population demanding more variety of healthy products. Further, increase in the disposable income and shift in focus toward the consumption of exotic varieties of fruits are driving the growth of the dragon fruit in the US. Further, mounting focus toward research and development activities has propelled the productivity of dragon fruit in the country. The growth of the industries such as food and beverages, and pharmaceuticals is also expected to stimulate the demand of dragon fruit in the country. The escalating preference for organic farm products is expected to have a positive impact on the dragon fruit market in the coming years.

Players present in the US and Canada dragon fruit market are A Natural Farm; J & C Tropicals; Miami Fruit; Moonland Produce, Inc.; Hoang Hau Dragon Fruit Farm Co., Ltd; Frieda's; Melissa's; and Freshway Produce, among others.

The US and Canada dragon fruit market size has been derived in accordance with to both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the market. Also, multiple primary interviews have been conducted with industry participants and commentators to validate the data, as well as to gain more analytical insights into the topic. The participants typically involved in this process include industry expert such as VPs, business development managers, market intelligence managers, and national sales managers along with external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the US and Canada dragon fruit market.

Table of Contents

1. Introduction
1.1 Study Scope
1.2 Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection:
3.2.2 Primary Interviews:
3.2.3 Hypothesis formulation:
3.2.4 Macro-economic factor analysis:
3.2.5 Developing base number:
3.2.6 Data Triangulation:
3.2.7 Country level data:
4. Dragon Fruit Market Landscape
4.1 Market Overview
4.2 PEST Analysis
4.2.1 US and Canada PEST analysis
4.3 Expert Opinion
5. Dragon Fruit Market - Key Market Dynamics
5.1 Key Drivers
5.1.1 Beneficial Culinary and Medical Properties of Dragon Fruit
5.1.2 Increasing Focus on Research and Development Related to Dragon Fruits
5.2 Key Market Restraints
5.2.1 High Susceptibility of Crop Yield Toward Environmental and Economical Constraints
5.3 Key Market Opportunities:
5.3.1 Rising Demand for Yellow Dragon Fruits
5.4 Key Trends:
5.4.1 Growing Demand for Organic Dragon Fruits
5.5 Impact Analysis
6. Dragon Fruit- US and Canada Market Analysis
6.1 Dragon fruit Market Overview
6.2 Dragon Fruit Market -Revenue and Forecast to 2027 (US$ Mn)
6.3 Market Positioning
7. US and Canada Dragon Fruit Market Analysis - By Type
7.1 Overview
7.2 Dragon Fruit Market Breakdown, By Type, 2018 &2027
7.3 White Dragon Fruit
7.3.1 Overview
7.3.2 White Dragon Fruit in Dragon Fruit Market, Revenue Forecast to 2027 (US$ Mn)
7.4 Red Dragon Fruit
7.4.1 Overview
7.4.2 Red Dragon Fruit in Dragon Fruit Market, Revenue and Forecast to 2027 (US$ Mn)
7.5 Yellow Dragon Fruit
7.5.1 Overview
7.5.2 Yellow Dragon Fruit in Dragon Fruit Market, Revenue and Forecast to 2027 (US$ Mn)
8. US and Canada Dragon Fruit Market Analysis - By Distribution Channel
8.1 Overview
8.2 Dragon fruit Market Breakdown, By Distribution Channel, 2018 &2027
8.3 Supermarkets and Hypermarkets
8.3.1 Overview
8.3.2 Supermarkets and Hypermarkets in Dragon Fruit Market, Revenue Forecast to 2027 (US$ Mn)
8.4 Convenience Stores
8.4.1 Overview
8.4.2 Convenience Stores in Dragon Fruit Market, Revenue and Forecast to 2027 (US$ Mn)
8.5 Online
8.5.1 Overview
8.5.2 Online in Dragon Fruit Market, Revenue and Forecast to 2027 (US$ Mn)
8.6 Others
8.6.1 Overview
8.6.2 Others in Dragon Fruit Market, Revenue and Forecast to 2027 (US$ Mn)
9. Dragon Fruit Market - Country Analysis
9.1 US: Dragon Fruit Market
9.1.1 US: Dragon Fruit Market - Revenue, and Forecast to 2027 (US$ Mn)
9.1.2 US: Dragon Fruit Market, by Type
9.1.3 US: Dragon Fruit Market, by Application
9.2 Canada: Dragon Fruit Market
9.2.1 Canada: Dragon Fruit Market - Revenue, and Forecast to 2027 (US$ Mn)
9.2.2 Canada: Dragon Fruit Market, by Type
9.2.3 Canada: Dragon Fruit Market, by Application
10. Overview- Impact of COVID-19
11. Impact of COVID-19 Pandemic on US and Canada Dragon Fruit Market
11.1 US and Canada: Impact Assessment of COVID-19 Pandemic
12. Company Profiles
12.1 A Natural Farm
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.2 J & C Tropicals
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.3 Miami Fruit
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.4 Moonland Produce, Inc.
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.5 Hoang Hau Dragon Fruit Farm Co., Ltd
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.6 Frieda's
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.7 Melissa's
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.8 Freshway Produce
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Products and Services
12.8.4 Financial Overview
12.8.5 SWOT Analysis
13. Appendix
13.1 About the Publisher
13.2 Word Index

Companies Mentioned

A selection of companies mentioned in this report includes:

  • A Natural Farm
  • J & C Tropicals
  • Miami Fruit
  • Moonland Produce, Inc
  • Hoang Hau Dragon Fruit Farm Co., Ltd
  • Frieda's
  • Melissa's
  • Freshway Produce