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United Kingdom (UK) Father's Day 2020 - Retail Occasions Series

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    Report

  • 106 Pages
  • August 2020
  • Region: United Kingdom
  • GlobalData
  • ID: 5138982
United Kingdom (UK) Father's Day 2020 - Retail Occasions Series

Summary

United Kingdom (UK) Father's Day 2020 report forms part o. The publisher's Retail Occasions series, and offers a comprehensive insight into the consumer dynamics and spending habits of British consumers for Father's Day. The report analyses the market, the major players, the main trends, and consumer attitudes.

Overall Father's Day penetration fell slightly by 1.7ppts to 48.9%, however this is much less than the decrease seen for Mother's Day. This is likely due to be to an easing of restrictions regarding shop openings and visiting family.

Scope
  • With Father’s Day falling only one week after non-food shops began to resume trading, increased spend on (non-gifting) food & drink proved a natural solution for shoppers looking to avoid shopping centres, retail parks and department stores.
  • Online options for consumers showed incredible popularity in the current environment, with 45.0% of consumers who bought gifts for Father’s Day choosing to do so online, a significant rise on the 27.4% in 2019.
  • A lack of online awareness lead to the percentage of shoppers using Card Factory for card & gift wrap purchases to fall by 24.4ppts to 8.6%, as its physical locations were forced to close across the UK as a result of COVID-19.

Reasons to Buy
  • Use our in-depth consumer insight to learn which areas within Father's Day shopping are most important to ensure that product offerings are catering to the needs and wants of customers.
  • Understand what drives consumers to use a retailer for their purchases, such as convenience, value for money and delivery options in order to maximise sales potential.
  • Use our in-depth analysis of the leading retailers for the Father's Day occasion in order to understand how to appeal shoppers and maximise market share.
  • Understand which demographics showed the largest drops in Father’s Day penetration, in order to plan for future occasions which may also be impacted by COVID-19.

Table of Contents

The Key Findings
  • Father's Day spending less impacted by COVID-19 than Mother's Day 2020
  • Card Factory loses out due to store closures and a lack of online appeal
  • Online penetration rose across all categories as consumers remained cautious about shopping instore
  • Trend insight - stores
  • Trend insight - online

Consumer Attitudes
  • Key findings
  • Buying dynamics
  • Financial wellbeing
  • Father's Day spending
  • Financing spending
  • Father's Day activities
  • Takeaway choices
  • Dining in choices
  • Father's Day statements
  • Retailer selection
  • Retailer ratings - grocers
  • Retailer ratings - non-food retailers
  • Opting out of Father's Day communications
  • Father's Day statements

Seasonal Food & Drink
  • Key findings
  • Retailer selection
  • Channel usage
  • Store type
  • Device usage
  • Fulfilment
  • Retailer used
  • Spending
  • Buying dynamics

Gifts
  • Key findings
  • Retailer selection
  • Channel usage
  • Store type
  • Device usage
  • Fulfilment
  • Average spend
  • Recipient
  • Retailer used
  • Buying dynamics

Cards & Gift Wrap
  • Key findings
  • Retailer selection
  • Channel usage
  • Store type
  • Device usage
  • Fulfilment
  • Average spend
  • Retailer used
  • Buying dynamics

Methodology
  • Technical details: consumer survey work

List of Tables
  • Retailer ratings across key measures - grocers, 2020
  • Retailer ratings across key measures - non-food retailers, 2020
  • Products purchased - treats, 2019 & 2020
  • Products purchased - frest meat & meat alternatives, 2019 & 2020
  • Products purchased - alcoholic drinks, 2019 & 2020
  • Products purchased - fruit & vegetables, 2019 & 2020
  • Products purchased - bakery, deserts & puddings, 2019 & 2020
  • Products purchased - non-alcoholic drinks, 2019 & 2020
  • Products purchased - fish, 2019 & 2020
  • Products purchased - delicatessen products, 2019 & 2020
  • Products purchased - ready meals, 2019 & 2020
  • Products purchased - food & drink gifts, 2019 & 2020
  • Retailers used - food & drink gifts, 2019 & 2020
  • Products purchased - clothing, 2019 & 2020
  • Retailers used - clothing, 2019 & 2020
  • Products purchased - fine jewellery, 2019 & 2020
  • Retailers used - fine jewellery, 2019 & 2020
  • Products purchased - footwear & accessories, 2019 & 2020
  • Retailers used - footwear & accessories, 2019 & 2020
  • Products purchased - homewares, 2019 & 2020
  • Retailers used - homewares, 2019 & 2020
  • Products purchased - grooming & personal care, 2019 & 2020
  • Retailers used - grooming & personal care, 2019 & 2020
  • Products purchased - books, 2019 & 2020
  • Retailers used - books, 2019 & 2020
  • Products purchased - entertainment, 2019 & 2020
  • Retailers used - entertainment, 2019 & 2020

List of Figures
  • Father's Day 2020 shopper penetration (by demographic and by region) & 2019 shopper penetration
  • Father's Day shopper profile, by demographic & by region, 2020
  • Father's Day 2020 retail shopper penetration (by demographic and by region) & 2019 retail shopper penetration
  • Financial wellbeing compared to last year, 2019 & 2020
  • Father's Day spending compared to last year, 2019 & 2020
  • How consumers financed Father's Day spending, 2019 & 2020
  • Father's Day activities undertaken, 2020, and ppt change on 2019
  • Father's Day takeaway choices, 2020
  • Father's Day dining in choices, 2019 & 2020
  • Agreement statements about Father's Day, 2020, and ppt change on 2019
  • Retailers that did the best job of promoting Father's Day, 2020
  • Whether consumers were offered the option to opt out of Father's Day communications (by demographic), 2020 and overall for 2019
  • Whether consumers opted out of Father's Day communications (by demographic), 2020 and overall for 2019
  • Agreement statements about Father's Day communications, 2020, and ppt change on 2019
  • What's driving retailer selection (seasonal food & drink), 2020, and ppt change on 2019
  • Consumers using each channel for purchasing seasonal food & drink (browsed & purchased), 2020
  • Consumers using each store type for purchasing seasonal food & drink (browsed & purchased), 2020
  • Consumers using each device for purchasing seasonal food & drink (browsed & purchased), 2020
  • Fulfilment options for seasonal food & drink purchases made online, 2019 & 2020
  • Top 10 retailers shopped at for seasonal food & drink, 2019 & 2020
  • Seasonal food & drink spend, by retailer and average, 2020 and change on 2019 (£)
  • Father's Day 2020 seasonal food & drink penetration (by demographic) & 2019 seasonal food & drink penetration
  • Father's Day 2020 treats penetration (by demographic) & 2019 treats penetration
  • Father's Day 2020 fresh meat penetration (by demographic) & 2019 fresh meat penetration
  • Father's Day 2020 alcoholic drinks penetration (by demographic) & 2019 alcoholic drinks penetration
  • Father's Day 2020 fruit & vegetables penetration (by demographic) & 2019 fruit & vegetables penetration
  • Father's Day 2020 bakery, deserts & puddings penetration (by demographic) & 2019 bakery deserts & puddings penetration
  • Father's Day 2020 non-alcoholic drinks penetration (by demographic) & 2019 non-alcoholic drinks penetration
  • Father's Day 2020 fish penetration (by demographic) & 2019 fish penetration
  • Father's Day 2020 delicatessen products penetration (by demographic) & 2019 delicatessen products penetration
  • Father's Day 2020 ready meals penetration (by demographic) & 2019 ready meals penetration
  • Planned/impulse purchases (overall seasonal food & drink), 2019 & 2020
  • Planned/impulse purchases (seasonal food & drink categories), 2019 & 2020
  • What's driving retailer selection (gifts), 2020, and ppt change on 2019
  • Consumers using each channel for purchasing gifts (browsed & purchased), 2020
  • Consumers using each store type for purchasing Father's Day gifts (browsed & purchased), 2020
  • Consumers using each device for purchasing gifts (browsed & purchased), 2020
  • Fulfilment options for gifts purchases made online, 2019 & 2020
  • Average spend on gifting categories, 2020, and change on 2019 (£)
  • Who consumers bought Father's Day gifts for, 2020, and ppt change on 2019

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Card Factory
  • Tesco
  • Sainsbury's
  • Amazon
  • Moonpig
  • Funkypigeon
  • Superdrug
  • Marks & Spencer
  • H&M
  • Menkind
  • Bloom & Wild
  • Boots
  • Matalan
  • Homebase
  • Waitrose
  • WHSmith
  • ASDA
  • Morrisons
  • Argos
  • Aldi
  • Lidl
  • John Lewis
  • Next
  • Iceland
  • B&M
  • JD Sports
  • New Look
  • Primark
  • ASOS
  • Swarovski
  • TK Maxx
  • Ernest Jones
  • Debenhams
  • Adidas
  • Zara
  • Sports Direct
  • White Stuff
  • Poundland
  • Very.co.uk
  • Wyevale
  • Home Bargains
  • Blackwells
  • Waterstones
  • The Works
  • Lakeland
  • The Book Depository
  • GAME
  • Disney Store
  • HMV
  • IKEA
  • Ocado
  • Greenfingers.com
  • Appliances Direct
  • eBuyer
  • JD Williams
  • Littlewoods
  • Nike
  • Direct Golf
  • Office
  • Evans Cycles
  • Clarks
  • The Range
  • Wilko
  • Dunelm
  • Travis Perkins
  • Gardencentreonline.co.uk
  • Clintons
  • Paperchase