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News Syndicates - Global Market Trajectory & Analytics

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    Report

  • 156 Pages
  • July 2022
  • Region: Global
  • Global Industry Analysts, Inc
  • ID: 5141148

Global News Syndicates Market to Reach US$5.2 Billion by the Year 2026


The term syndication refers to the reuse and integration of content, generally through a paid subscription, and includes economic data, press releases, news articles, cartoons, and crossword puzzles. Syndicated content might be displayed on a news site for a limited time. Besides expanding the reach, content syndication is also a growth marketing strategy to achieve many other goals. Growing broadband penetration and subsequent rise in Internet subscriptions and increasing use of mobile phones will continue to drive online business models as net savvy consumers and companies utilize the internet as a medium for conducting business transactions. There are content syndication platforms that help thought leadership businesses such as B2B brands create awareness and build a core audience. In addition to connecting to potential buyers, their best strategies could offer secondary benefits in terms of boosting referral and organic traffic to web properties, driven by endorsement from authoritative websites about the high quality of the content. Against this backdrop, syndication is emerging as an ideal way to conduct business in a networked, information-intensive economy.

The internet has reinfused life into the dying traditional ink and paper newspaper syndication model. Today, independent writers, journalists, authors, bloggers, cartoonists, columnists, and companies with digital marketing strategies syndicate their content to various online websites, portals and content aggregators to increase reach and visibility of their content/material. Local new syndication is emerging as a lucrative opportunity for digital marketers to break down the inertia and amplify coverage to ensure enhanced visibility of their content. A growing number of B2X companies are increasingly adopting content/news syndication to recycle their content in an attempt to improve organic flow of visitors to their website. A key trend in this space is the pay as per results concept wherein B2X marketers sign agreements with syndication vendors over the number of targeted leads they aim to achieve from a content syndication campaign and pricing of the contract is accordingly drawn.

Amid the COVID-19 crisis, the global market for News Syndicates estimated at US$4.7 Billion in the year 2022, is projected to reach a revised size of US$5.2 Billion by 2026, growing at a CAGR of 2.4% over the analysis period. Content marketing is emerging as an important tool in the field of digital marketing, not only because it helps in generating leads, building trust, and developing customer loyalty, but also due to the fact that this marketing approach is fast becoming the new normal for consumers. Content marketing has significantly changed customer expectations of brands. The exponential increase in the number of blogs is expected to drive up demand for content syndication. Blog posts are one of the most popular types of content that marketers use for content syndication. The increased uptake of B2B content syndication by B2B businesses as a marketing strategy to drive leads, reach new target audiences and boost brand awareness will fuel market prospects.

The U.S. Market is Estimated at $1.9 Billion in 2022, While China is Forecast to Reach $883.8 Million by 2026


The News Syndicates market in the U.S. is estimated at US$1.9 Billion in the year 2022. The country currently accounts for a 40.6% share in the global market. China, the world's second largest economy, is forecast to reach an estimated market size of US$883.8 Million in the year 2026 trailing a CAGR of 3.9% through the analysis period. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 1.4% and 1.7% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 1.7% CAGR while Rest of European market (as defined in the study) will reach US$916.5 Million by the end of the analysis period.

Select Competitors (Total 40 Featured):

  • A&E Networks
  • British Broadcasting Corporation
  • Canadian Broadcasting Corporation
  • Channel Four Television Corporation
  • Heartland Media LLC
  • King Features Syndicate, Inc.
  • RTL Group S.A.
  • The Associated Press
  • Thomson Reuters Corporation
  • ViacomCBS Streaming
  • Vice Media Group
  • Warner Media, LLC

What`s New for 2022?

  • Global competitiveness and key competitor percentage market shares
  • Market presence across multiple geographies - Strong/Active/Niche/Trivial
  • Online interactive peer-to-peer collaborative bespoke updates
  • Access to the digital archives
  • Complimentary updates for one year
Frequently Asked Questions about the Global Market for News Syndicates

What is the estimated value of the Global Market for News Syndicates?

The Global Market for News Syndicates was estimated to be valued at $4.7 Billion in 2022.

What is the growth rate of the Global Market for News Syndicates?

The growth rate of the Global Market for News Syndicates is 2.6%, with an estimated value of $5.2 Billion by 2026.

What is the forecasted size of the Global Market for News Syndicates?

The Global Market for News Syndicates is estimated to be worth $5.2 Billion by 2026.

Who are the key companies in the Global Market for News Syndicates?

Key companies in the Global Market for News Syndicates include A&E Networks, British Broadcasting Corporation, Canadian Broadcasting Corporation, Channel Four Television Corporation, Heartland Media LLC, King Features Syndicate, Inc., RTL Group S.A., The Associated Press and ViacomCBS Streaming.

Table of Contents

I. METHODOLOGYII. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
  • News Syndicates - Global Key Competitors Percentage Market Share in 2022 (E)
  • The Race Between the Virus & Vaccines Intensifies. Amidst this Chaotic Battle, Where is the World Economy Headed in 2021?
  • These are Times When Questions Abound & Answers Are Few
  • So How Fast Or Slow Are We Moving?
  • How Fast the World is Vaccinated Will Determine How Soon the Pandemic Will End: Global Percentage (%) of Population Administered With Vaccines in Advanced Economies, Emerging Markets, and Low-Income Countries As of July 2021
  • How & When Will the World Be Vaccinated? Global Number of Annual COVID-19 Vaccine Doses (In Million) for Years 2020 through 2025 by Geographic Region/Country
  • Split Scenarios Unfold: The Great Vaccine Divide Emerges
  • Time is of Essence! What We Know So Far - “Vaccine Efficiency Against New Strains is Decreasing”
  • Progress on Vaccinations, Why Should Businesses Care?
  • With IMF’s Upward Revision of Global GDP Forecasts for 2021, Most Companies Are Bullish About an Economic Comeback Despite a Continuing Pandemic
  • A Strong Yet Exceedingly Patchy & Uncertain Recovery Shaped by New Variants, Comes as a Relief for Suffering Industries & Markets: World Economic Growth Projections (Real GDP, Annual % Change) for 2020 through 2022
  • Easing Unemployment Levels in 2021 Although Moderate Will Infuse Hope for Industries Reliant on Consumer Discretionary Incomes: Global Number of Unemployed People (In Million) for Years 2017, 2019, 2020, and 2022
  • News Syndicates: Definition & Importance
  • Recent Market Activity
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2022 (E)
2. FOCUS ON SELECT PLAYERS
3. MARKET TRENDS & DRIVERS
  • The Rise of the Internet, Heightens the Dependence on Content Syndication to Increase Brand Exposure
  • The Internet Marks Mankind’s Greatest Achievement
  • Internet Ubiquity, Speed & Bandwidth Explosion Support the Proliferation of Content/News Syndication Services: Internet Users as % of Population by Region for 2019 and 2024
  • Why Syndication is Important for Businesses in the Internet Era?
  • All Moving Digital Content on the Internet Has the Potential to be Syndicated & Monetized: Global Volume of Data/Content/Information Created, Captured, Copied & Consumed on the Internet (In Zettabytes) 2010, 2013, 2016, 2019, 2022, and 2025
  • As Direct Marketing Strategies Evolve in Parallel to the Internet, Syndication Becomes a Potent Content Marketing Strategy
  • Digital Direct Marketing: A Primer
  • Digital Media Marketing Gains Momentum Against the Backdrop of Increased Digital Direct Marketing Efforts
  • Focus on Digital Media Marketing Brings Content Marketing Strategy Into the Spotlight, Providing the Foundation for the Growth of Content Syndication
  • Here’s Why Syndication is a Vital Part of Content Marketing Strategy?
  • Digital Marketers Turn to Local News Syndication to Improve SEO Performance
  • Rise of B2B & B2C & B2G as Direct Selling Business Models of the 21st Century Spurs Focus on Content Syndication Campaigns
  • A Deep Dive Into How Content Syndication Can Result in Successful Lead Generation for B2B Marketers
  • Growing Number of Bloggers Driving Demand for Content Syndication
  • Seeking to Outrank Their Own Content, Bloggers Turn to Syndication: Number of Bloggers (in Million) in the U.S. for the Years 2016-2020
  • Robust Growth of e-Commerce Drives Interest in e-Commerce Content Syndication to Beat Competition & Emerge Victorious
  • Robust Growth & Spiraling Competition in the e-Commerce Space Drives Interest in Product Data Syndication Among Online Retailers: Global B2C E-Commerce Sales in US$ Trillion for the Years 2017, 2019, 2021 and 2023
4. GLOBAL MARKET PERSPECTIVE
  • TABLE 1: World Recent Past, Current & Future Analysis for News Syndicates by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2020 through 2027 and % CAGR
  • TABLE 2: World Historic Review for News Syndicates by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
  • TABLE 3: World 12-Year Perspective for News Syndicates by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2015, 2021 & 2027
III. MARKET ANALYSIS
UNITED STATES
  • News Syndicates Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2022 (E)
  • TABLE 4: USA Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 5: USA Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
CANADA
  • TABLE 6: Canada Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 7: Canada Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
JAPAN
  • News Syndicates Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2022 (E)
  • TABLE 8: Japan Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 9: Japan Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
CHINA
  • News Syndicates Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2022 (E)
  • TABLE 10: China Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 11: China Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
EUROPE
  • News Syndicates Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2022 (E)
  • TABLE 12: Europe Recent Past, Current & Future Analysis for News Syndicates by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2020 through 2027 and % CAGR
  • TABLE 13: Europe Historic Review for News Syndicates by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
  • TABLE 14: Europe 12-Year Perspective for News Syndicates by Geographic Region - Percentage Breakdown of Value Revenues for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2015, 2021 & 2027
FRANCE
  • News Syndicates Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2022 (E)
  • TABLE 15: France Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 16: France Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
GERMANY
  • News Syndicates Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2022 (E)
  • TABLE 17: Germany Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 18: Germany Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
ITALY
  • TABLE 19: Italy Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 20: Italy Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
UNITED KINGDOM
  • News Syndicates Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2022 (E)
  • TABLE 21: UK Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 22: UK Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
SPAIN
  • TABLE 23: Spain Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 24: Spain Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
RUSSIA
  • TABLE 25: Russia Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 26: Russia Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
REST OF EUROPE
  • TABLE 27: Rest of Europe Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 28: Rest of Europe Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
ASIA-PACIFIC
  • News Syndicates Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2022 (E)
  • TABLE 29: Asia-Pacific Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 30: Asia-Pacific Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
LATIN AMERICA
  • News Syndicates Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2022 (E)
  • TABLE 31: Latin America Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 32: Latin America Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
MIDDLE EAST
  • News Syndicates Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2022 (E)
  • TABLE 33: Middle East Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 34: Middle East Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
AFRICA
  • News Syndicates Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2022 (E)
  • TABLE 35: Africa Recent Past, Current & Future Analysis for News Syndicates by Segment - News Syndicates - Independent Analysis of Annual Revenues in US$ Thousand for the Years 2020 through 2027 and % CAGR
  • TABLE 36: Africa Historic Review for News Syndicates by Segment - News Syndicates Markets - Independent Analysis of Annual Revenues in US$ Thousand for Years 2015 through 2019 and % CAGR
IV. COMPETITION
  • Total Companies Profiled: 40

Companies Mentioned

A selection of companies mentioned in this report includes:

  • A&E Networks
  • British Broadcasting Corporation
  • Canadian Broadcasting Corporation
  • Channel Four Television Corporation
  • Heartland Media LLC
  • King Features Syndicate, Inc.
  • RTL Group S.A.
  • The Associated Press
  • Thomson Reuters Corporation
  • ViacomCBS Streaming
  • Vice Media Group
  • Warner Media, LLC