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Neuromarketing Solutions - Global Strategic Business Report

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    Report

  • 196 Pages
  • May 2024
  • Region: Global
  • Global Industry Analysts, Inc
  • ID: 5141149

Global Neuromarketing Solutions Market to Reach $5.8 Billion by 2030

The global market for Neuromarketing Solutions estimated at US$3.3 Billion in the year 2023, is projected to reach a revised size of US$5.8 Billion by 2030, growing at a CAGR of 8.7% over the analysis period 2023-2030. Functional Magnetic Resonance Imaging (fMRI) Technology, one of the segments analyzed in the report, is expected to record a 8.1% CAGR and reach US$2.7 Billion by the end of the analysis period. Growth in the Electroencephalography (EEG) Technology segment is estimated at 9.5% CAGR for the next 7-year period.

The U.S. Market is Estimated at $965.8 Million, While China is Forecast to Grow at 8.2% CAGR

The Neuromarketing Solutions market in the U.S. is estimated at US$965.8 Million in the year 2023. China, the world's second largest economy, is forecast to reach a projected market size of US$1 Billion by the year 2030 trailing a CAGR of 8.2% over the analysis period 2023 to 2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 7.7% and 7.3% respectively over the 2023-2030 period. Within Europe, Germany is forecast to grow at approximately 6.8% CAGR.

Report Features

  • Full access to influencer engagement stats
  • Free access to digital archives & research platform. The proprietary platform is fully enabled to unlock creativity and market knowledge of domain experts worldwide in a cohesive and collaborative manner. The state-of-art tools bring world class market perspectives while protecting participants` privacy and identity. Numbers, statistics and market narrative in the report are based on fully curated insights shared by domain experts and influencers in this space.
  • Opportunity to engage with interactive questionnaires that come with real-time data simulator tools & bespoke report generation capabilities
  • Full client access to peer collaborative and interactive platform for cross-enterprise smart exchange of ideas
  • Complimentary report updates for one year
  • Competitor coverage with global market shares of major players
  • Player market presence analysis (Strong/Active/Niche/Trivial) across multiple geographies
  • Access to curated YouTube video transcripts of domain experts/influencer interviews, podcasts, press statements and event keynotes

What to Expect from the Global Economy in 2024

Edgy geopolitics, and economic instability caused by monetary policy tightening and ensuing higher interest rates will create a tumultuous landscape for 2024. Several factors will continue to exert pressure on the path to recovery including hostilities in the Middle East and increasingly common climate disasters. Among the risks, several positives are also taking shape such as growing signs of disinflation and easing of anxiety over stubborn inflation, supply chain normalization and price moderation despite volatility in energy costs. Elections across several G21 jurisdictions, notably in India and the United States, will have potential ramifications for capital flows and investment strategies. While India emerges as a compelling destination in the global investment landscape, U.S, based tech firms will continue to dominate, fueled by a dynamic ecosystem of talent and capital. Tech opportunities in Silicon Valley and beyond remain attractive for investors seeking high-growth prospects supported largely by a resilient albeit slowing domestic economy and conducive regulatory environment. Europe will continue to battle tight monetary policy and recession risks with U.K. having the most challenging outlook and running the greatest risk of recession in 2024. China remains a wild card with hope for growth in the country underpinned by government spending and improvements in consumer spending. The volatile environment will offer both opportunities and challenges for investors and businesses alike. Embracing volatility as a catalyst for growth together with agility and strategic foresight in navigating investment decisions will remain important for survival.

Select Competitors (Total 46 Featured):

  • Cadwell Industries, Inc.
  • Compumedics Ltd.
  • EB Neuro SpA
  • iMotions
  • ISCAN, Inc.
  • Lc Technologies, Inc.
  • SensoMotoric Instruments GmbH
  • SR Research
  • Tobii AB

Table of Contents

I. METHODOLOGYII. EXECUTIVE SUMMARY
1. MARKET OVERVIEW
  • Influencer Market Insights
  • World Market Trajectories
  • Neuromarketing Solutions - Global Key Competitors Percentage Market Share in 2024 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
  • Global Economic Update
2. FOCUS ON SELECT PLAYERS3. MARKET TRENDS & DRIVERS
4. GLOBAL MARKET PERSPECTIVE
  • Table 1: World Recent Past, Current & Future Analysis for Neuromarketing Solutions by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • Table 2: World 7-Year Perspective for Neuromarketing Solutions by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2024 & 2030
  • Table 3: World Recent Past, Current & Future Analysis for Functional Magnetic Resonance Imaging (fMRI) by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • Table 4: World 7-Year Perspective for Functional Magnetic Resonance Imaging (fMRI) by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • Table 5: World Recent Past, Current & Future Analysis for Electroencephalography (EEG) by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • Table 6: World 7-Year Perspective for Electroencephalography (EEG) by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • Table 7: World Recent Past, Current & Future Analysis for Eye Tracking by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • Table 8: World 7-Year Perspective for Eye Tracking by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • Table 9: World Recent Past, Current & Future Analysis for Positron Emission Tomography (PET) by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • Table 10: World 7-Year Perspective for Positron Emission Tomography (PET) by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • Table 11: World Neuromarketing Solutions Market Analysis of Annual Sales in US$ Thousand for Years 2014 through 2030
  • Table 12: World Recent Past, Current & Future Analysis for Other Technologies by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • Table 13: World 7-Year Perspective for Other Technologies by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
III. MARKET ANALYSIS
UNITED STATES
  • Neuromarketing Solutions Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2024 (E)
  • Table 14: USA Recent Past, Current & Future Analysis for Neuromarketing Solutions by Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • Table 15: USA 7-Year Perspective for Neuromarketing Solutions by Technology - Percentage Breakdown of Value Sales for Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies for the Years 2024 & 2030
CANADA
  • Table 16: Canada Recent Past, Current & Future Analysis for Neuromarketing Solutions by Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • Table 17: Canada 7-Year Perspective for Neuromarketing Solutions by Technology - Percentage Breakdown of Value Sales for Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies for the Years 2024 & 2030
JAPAN
  • Neuromarketing Solutions Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2024 (E)
  • Table 18: Japan Recent Past, Current & Future Analysis for Neuromarketing Solutions by Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • Table 19: Japan 7-Year Perspective for Neuromarketing Solutions by Technology - Percentage Breakdown of Value Sales for Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies for the Years 2024 & 2030
CHINA
  • Neuromarketing Solutions Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2024 (E)
  • Table 20: China Recent Past, Current & Future Analysis for Neuromarketing Solutions by Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • Table 21: China 7-Year Perspective for Neuromarketing Solutions by Technology - Percentage Breakdown of Value Sales for Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies for the Years 2024 & 2030
EUROPE
  • Neuromarketing Solutions Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2024 (E)
  • Table 22: Europe Recent Past, Current & Future Analysis for Neuromarketing Solutions by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Thousand for Years 2023 through 2030 and % CAGR
  • Table 23: Europe 7-Year Perspective for Neuromarketing Solutions by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2024 & 2030
  • Table 24: Europe Recent Past, Current & Future Analysis for Neuromarketing Solutions by Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • Table 25: Europe 7-Year Perspective for Neuromarketing Solutions by Technology - Percentage Breakdown of Value Sales for Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies for the Years 2024 & 2030
FRANCE
  • Neuromarketing Solutions Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2024 (E)
  • Table 26: France Recent Past, Current & Future Analysis for Neuromarketing Solutions by Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • Table 27: France 7-Year Perspective for Neuromarketing Solutions by Technology - Percentage Breakdown of Value Sales for Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies for the Years 2024 & 2030
GERMANY
  • Neuromarketing Solutions Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2024 (E)
  • Table 28: Germany Recent Past, Current & Future Analysis for Neuromarketing Solutions by Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • Table 29: Germany 7-Year Perspective for Neuromarketing Solutions by Technology - Percentage Breakdown of Value Sales for Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies for the Years 2024 & 2030
ITALY
  • Table 30: Italy Recent Past, Current & Future Analysis for Neuromarketing Solutions by Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • Table 31: Italy 7-Year Perspective for Neuromarketing Solutions by Technology - Percentage Breakdown of Value Sales for Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies for the Years 2024 & 2030
UNITED KINGDOM
  • Neuromarketing Solutions Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2024 (E)
  • Table 32: UK Recent Past, Current & Future Analysis for Neuromarketing Solutions by Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • Table 33: UK 7-Year Perspective for Neuromarketing Solutions by Technology - Percentage Breakdown of Value Sales for Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies for the Years 2024 & 2030
REST OF EUROPE
  • Table 34: Rest of Europe Recent Past, Current & Future Analysis for Neuromarketing Solutions by Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • Table 35: Rest of Europe 7-Year Perspective for Neuromarketing Solutions by Technology - Percentage Breakdown of Value Sales for Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies for the Years 2024 & 2030
ASIA-PACIFIC
  • Neuromarketing Solutions Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2024 (E)
  • Table 36: Asia-Pacific Recent Past, Current & Future Analysis for Neuromarketing Solutions by Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • Table 37: Asia-Pacific 7-Year Perspective for Neuromarketing Solutions by Technology - Percentage Breakdown of Value Sales for Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies for the Years 2024 & 2030
REST OF WORLD
  • Table 38: Rest of World Recent Past, Current & Future Analysis for Neuromarketing Solutions by Technology - Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies - Independent Analysis of Annual Sales in US$ Thousand for the Years 2023 through 2030 and % CAGR
  • Table 39: Rest of World 7-Year Perspective for Neuromarketing Solutions by Technology - Percentage Breakdown of Value Sales for Functional Magnetic Resonance Imaging (fMRI), Electroencephalography (EEG), Eye Tracking, Positron Emission Tomography (PET) and Other Technologies for the Years 2024 & 2030
IV. COMPETITION

Companies Mentioned (Partial List)

A selection of companies mentioned in this report includes, but is not limited to:

  • Cadwell Industries, Inc.
  • Compumedics Ltd.
  • EB Neuro SpA
  • iMotions
  • ISCAN, Inc.
  • Lc Technologies, Inc.
  • SensoMotoric Instruments GmbH
  • SR Research
  • Tobii AB

Table Information