COVID-19 Impact on Amway

COVID-19 Impact on Amway

Summary

"COVID-19 Impact on Amway" reports key findings as of July 8, 2020 based on market analysis and brand diversification by industry and geography.

The majority of consumer goods company are likely to see a major upheaval due to the global pandemic. Also, the concentration of company’s products under cosmetics & toiletries industry will affect the brand sales during the pandemic period. Amway would record a surge in demand for its household products, which have the potential to perform well amid the outbreak. At the same time, online sales of the company are expected to increase as consumers are staying indoors.

Scope

• Amway's overall sales depends on the performance of its skincare and household care products in Asian countries
• Amway's heavy presence in cosmetic and toiletries business will incur losses due to pandemic disruption in the sector - Consumers' increased focus on keeping their homes clean and germ-free will help Amway to sustain sales in the household products sector

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