With the onset of COVID-19, there is an increasing need for focused and essential play in the eGrocery Space.
The online grocery segment is expected to grow by 45-60% CAGR & reach $15-23 Bn by 2025. This report begins with a brief overview of the Indian Grocery market. It analyses the impact of COVID-19 on the eGrocery market. Finally, it investigates how JioMart would disrupt the eGrocery space.
Table of Contents
Methodology
1. Primary Research Consumers, stakeholders and industry experts are interviewed to help us validate key trends and market estimations.
While the exact figures may vary for different reports, on average, the publisher conducts:
- ~1,000+ consumer surveys
- ~30+ IDIs (in-depth interviews) with stakeholders (consumers, suppliers, distributors and delivery executives, among others)
- ~25+ detailed discussions with industry experts Depending on the report in question, consumers and stakeholders are distributed across:
- City tiers (Metros, Tier 1, Tier 2, Tier 3 & Tier 4 cities)
- Income levels
- Genders
- Age groups
- Professions
- Internet usage pattern
- Geographies
2. Secondary Research Secondary includes analysis of databases available in public domain. Information sought is cross-referenced and aligned for soundness.
Note: In order to maintain confidentiality, results and analysis of the surveys and expert interviews are presented at level of overall scenario analysis and representation only.
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