+353-1-416-8900REST OF WORLD
+44-20-3973-8888REST OF WORLD
1-917-300-0470EAST COAST U.S
1-800-526-8630U.S. (TOLL FREE)
New

Packaging Industry in Brazil

  • PDF Icon

    Report

  • 53 Pages
  • January 2026
  • Region: Brazil
  • Euromonitor International
  • ID: 515102
In 2024, Brazil’s packaging market experienced strong growth across a number of industries, such as soft drinks, food and beauty and personal care, driven by shifting consumer behaviour, expanding product categories and accelerating sustainability demands.

This Packaging in Brazil report offers insight into key trends and developments in the industry. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Packaging market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • Packaging in 2024: The big picture
  • 2024 key trends
  • Metal cans gain momentum in dairy packaging
  • Sustainable shift boosts metal cans in soft drinks
  • Metal beverage cans dominate Brazil’s alcoholic drinks market
  • Beauty and personal care shifts towards folding carton packaging
  • Laundry detergent sheets in flexible paper packaging disrupt home care in Brazil
  • Pet food packaging evolves amid humanisation trends
PACKAGING LEGISLATION
  • Brazil enacts mandatory reverse-logistics system for plastic packaging
  • Ambitious recycling and reuse targets for 2040
  • Brazil’s proposed “Sin Tax” raises uncertainty for alcoholic beverages
RECYCLING AND THE ENVIRONMENT
  • Sustainability leads packaging shift with new biopolymer innovations
  • rPET demand rises as recycling capacity remains underused
  • Rising regulatory pressure on sustainable food packaging
  • Table 1 Overview of Packaging Recycling and Recovery in Brazil: 2022/2023 and Targets for 2024
DISCLAIMER