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Packaging Industry in Turkey

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    Report

  • 40 Pages
  • January 2023
  • Region: Turkey
  • Euromonitor International
  • ID: 515119
COVID-19 and consequent lockdowns brought about a shift in consumer purchasing habits, both in terms of what people chose to buy and how much they were buying. In 2021, as Turkish society began to gradually reopen, some of these habits saw reversals, while some persisted.

The Packaging in Turkey report offers insight into key trends and developments in the industry. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Packaging market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • COVID-19 impact on packaging
  • Glass remains a popular pack type in a number of packaged food categories
  • Flexible packaging popular in hot drinks for its low cost
  • Kegs sales suffer in alcoholic drinks due to the collapse in on-trade consumption in 2020
  • Sustainable packaging a focus of development in beauty and personal care
  • Less water and packaging for Unilever’s Comfort ultra-concentrated fabric conditioner

PACKAGING LEGISLATION
  • Deposit return system due to be introduced from the start of 2022
  • Turkish regulations on food contact materials are in line with EU standards
  • Label claims must not mislead

RECYCLING AND THE ENVIRONMENT
  • Zero Waste Project targets recycling rate of 35% by 2023
  • Turkey seeks to end status as EU’s rubbish dump
  • Beauty and personal care players shift towards sustainable alternatives