Gelling Agents Market - Growth, Trends, and Forecasts (2020 - 2025)

The gelling agents market is projected to witness a CAGR of 6.2% during the forecast period.

• Consumer preference for natural ingredients and the varied applications of gelling agents in the food and beverage industry are some of the reasons for the uptick in demand.
• The changing consumer demographics in terms of lifestyle changes and the growing working population result in higher consumer demand for convenient and processed foods. This is seen as an opportunity for manufacturers to adopt several ingredients, including gelling agents, in their manufacturing process.
• Leading market players are channelizing their efforts in the development of new products and technologies, utilizing advanced methods to manufacture cost-effective products.

Key Market Trends

Growing Demand for Pectin

Pectin is used as a gelling and thickening agent and stabilizer in a broad range of fruit products, such as marmalades, fruit-based preparations for yogurts and desserts, and bakery products. It is also used in confectionery, such as jam and jellies, to give them the structure of a gel. The major advantages of incorporating pectin in food and other products are that it can reduce cooking time, improve texture and color, and increase the shelf life. It is also widely used in the pharmaceutical industry for wound healing preparations and specialty medical adhesives. Moreover, pectin is a vital ingredient for industrial use. Industrial pectin products are extracted from natural plant-based raw materials at low pH using the addition of mineral acid to create controlled acidity.

North America Dominates the Market

North America is one of the largest markets for gelling agents, owing to the high demand for fat reduction and the changing food habits and eating practices of the consumers. Gelling agents act as barriers for oils and fats in breaded/fried foods that are consumed heavily in the United States. The future growth trend in North America is expected to be positive, given the increasing awareness and consciousness among the population about healthy food and eating habits. The growing confectionery market in the United States is driving the market for gelling agents, especially those used in candies. Their function as thickeners in the bakery industry is also fueling the demand for gelling agents.

Competitive Landscape

The gelling agents market is fragmented, with the presence of several players. The major players include CP Kelco, Cargill Inc., DuPont, Archer Daniels Midland Company, and Royal DSM. The key strategies used by these market players, to gain competitive advantage are focusing on the expansion of new facilities, launching new products and services, mergers and expansions, and partnerships.

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