The Indian Outdoor LED Lighting Market, 2020

A Benchmarking System to Spark Companies to Action - Innovation That Fuels New Deal Flow and Growth Pipelines

The government’s commitment to creating smarter and safer cities is transforming India. Nation-wide initiatives to replace compact fluorescent lamp (CFL) lighting with energy-efficient LED products are well underway, but the outdoor lighting segment still holds major opportunity. For instance, outdoor LED solutions can be up-scaled to function as data monitoring and collection points - an Internet of Things (IoT) connectivity feature essential to smart city operations.

India’s infrastructural development roadmap creates room for companies to offer LED solutions that deliver a fast return on investment (RoI), affordability, energy savings, scalability, reliability, high performance, and technology adaptation, such as integration with wireless light-fidelity (Li-Fi) solutions designed to transmit data through light waves.

Two main challenges at this juncture are the LED lighting industry’s current reliance on sub-standard imported products and the lack of an LED lighting component ecosystem. The issues are compounded by environmental factors such as high temperatures and frequent power surges that create the need for frequent product up-gradation.

Government-sponsored schemes such as Energy Efficiency Services Limited (EESL) and Make in India have boosted domestic manufacturing, which will drive export activity in the mid-term. Currently, however, domestic original equipment manufacturers (OEMs) are facing high production costs and stiff competition from Tier II players.

The report reveals the market positioning of companies in an industry using their Growth and Innovation scores as highlighted in the report methodology. The document presents competitive profiles on each of the companies in the report based on their strengths, opportunities, and a small discussion on their positioning. The publisher analyzes hundreds of companies in the industry and benchmarks them across 10 criteria on the report, where the leading companies in the industry are then positioned. Industry leaders on both the Growth and Innovation indices are recognized as best practice recipients.

Companies competing to serve the growing outdoor LED lighting market must consider India’s rising demand from smart city project solutions tied to the infrastructure, commercial, and government sectors. They must also understand the need to form technology partnerships and an extended distribution network to gain market-wide access.