Sales of alcoholic drinks in Uganda continued to experience strong growth in total volume terms in 2024, backed by a more stable rate of inflation. Growth was also boosted by an increase in disposable income, although rising prices, particularly in spirits, still dampened growth rates in 2024.
This Alcoholic Drinks in Uganda report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
This Alcoholic Drinks in Uganda report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why Buy this Report?
- Get a detailed picture of the Alcoholic Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
Alcoholic Drinks in UgandaExecutive SummaryCompetitive LandscapeRetail DevelopmentsOn-Trade Vs Off-Trade SplitWhat Next for Alcoholic Drinks?Market BackgroundLegislationLegal Purchasing Age and Legal Drinking AgeDrink DrivingAdvertisingSmoking BanOpening HoursOn-Trade EstablishmentsTaxation and Duty LeviesOperating EnvironmentContraband/Parallel TradeDuty FreeCross-Border/Private ImportsKey New Product LaunchesOutlookDisclaimerBeerBeer Remains Popular Despite Increasing Price Sensitivity in the MarketDomestic Breweries Maintain Their DominanceBeer Benefits from Strong and Expanding Distribution ReachProspects and OpportunitiesCraft Beer Set for Gains With Brewers Making Use of Local IngredientsWeak Regulation Could Promote Illicit Trade and Weaken Production StandardsNo/Low Alcohol Beer Full of Potential as Consumers Make Healthier ChoicesWineShifting Drinking Preferences and the Rise of Wine Tourism Boosts SalesLocal Producers Focusing on Improving the Quality of Domestic WineDistributors Invest in Marketing to Encourage More Locals to Drink WineIncrease in Excise Taxes Could Have a Negative Impact on Sales of WineStrong and Diverse Distribution Channels a Big Positive for WineSpiritsChanging Preferences Due to the Influence of Western Lifestyles and UrbanisationLocal Players Lead the Way With Uganda Breweries Remaining on TopStrong Distribution NetworkIncreased Consumer Prices Due to High Excise Duty Tax on the Sub CategoryOn-Trade Sales Set to Benefit from the Development of Tourism and Hospitality in UgandaCider/PerryYounger and More Affluent Consumers Embrace Cider/PerryResearch and Innovation Being Driven by Competition Across MarketsStrong Manufacturer-Led Distribution Network in Place for Cider/PerryLighter, Healthier Image Should Boost Demand for Cider/PerryExcise Taxes Could Impact Investment and the Cost of ProductionRtdsRtds See Strong Growth Despite Challenging Economic ConditionsSmirnoff Ice Remains the Most Popular Brand Thanks to Its Broad Variety of OptionsE-Commerce Thriving while On-Trade Sales Continue to GrowVibrant Nightlife Scene Set to Bolster Sales of RtdsSustainability and the Switch to Eco-Friendly Packaging
Alcoholic Drinks in 2024: the Big Picture
Market Data
Key Data Findings
Category Data
Support Initiatives and Incentives Could Give a Boost to Local Manufacturers
Increasing Investment in Marketing and Advertising
Uganda Breweries Set to Invest in Cider Concentrator to Boost the Local Supply Chain
Premiumisation Set to Drive Sales Growth
