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India Evaporative Air Cooler Market Outlook, 2025

  • ID: 5214740
  • Report
  • August 2020
  • Region: India
  • 146 pages
  • Bonafide Research

FEATURED COMPANIES

  • Bajaj Electricals Limited
  • KAIL Limited
  • Orient Electric Limited
  • Ram Coolers
  • Symphony Limited
  • Voltas Limited
The report titled “India Evaporative Air Cooler Market Outlook, 2025” gives an all-round analysis of the global market of evaporative air cooler and an in-depth analysis of the Indian market. Air cooler is also known as an evaporative cooler or swamp cooler. It uses the hot air in the room, and water to produce cooler air using the phenomenon of evaporation. Air coolers are affordable and within the economic range for the vast middle-class population in India. It consumes less electricity. Hence, many people prefer to purchase air coolers instead of air conditioners. Air coolers are low maintenance home cooling devices that reduce long-term ownership costs and periodic hassle of servicing.

The report forecasts the Indian Evaporative Air Cooler market to grow with a CAGR of approx. 12% during the forecast period. Per capita income of consumers has seen an upward trend in India, which means people will look for more comfortable and branded air coolers. Now with the rising trend iin market branded air cooler makers are offering the latest technologies, which include IoT (Internet of Things), touch digital control panel, multistage air purification as a new variant in the market. However, there is also the emergence of air coolers like high-efficiency cooling pads, intelligent remote, anti-bacterial tanks and with the categorical distribution such as personal, window, tower, and desert air coolers.

Earlier, there were only three types of air coolers was available in the market: Window, Portable, and Tower Air coolers. Now, many new featured air coolers are available with the latest technology and a stylish look. Indian dry weather is favourable for air cooler maker. Considering the electricity cost between AC and air cooler, Air coolers have been proven one of the best alternative of AC. AC consumes almost eight times more electricity than an air cooler. Historically, the unorganized players dominated the air cooler market. Because of the emergence of several organized players, the dominance of unorganized players faded away. Previously, the only thing expected from an air cooler was good cooling and that could be achieved with a simple evaporative air cooler ranging in between INR 2500 and INR 3500.

With the introduction of the 'Make in India' initiative in 2015, local air cooler manufacturers have gained more market space. This development gives a major incentive to global and in-house air cooler manufacturers. Local players have entered into the air cooler market with innovative products, thus a decrease of 19% sales was seen in the year 2018-19. Because of the way it operates, an air cooler offers a better quality of air for the room. Even the air circulated from an air cooler is preferable for people with asthma or dust allergy. In value for money, an air cooler scores high over an AC. Air coolers are available with tank capacity ranging from 12L to 100L. Another effective way of increasing cooling efficiency is by adding ice into the water tank. Some coolers also came up with dedicated ice compartments

The main players in this progressively competitive market of Residential Evaporative Air Cooler are Symphony, Bajaj, BlueStar, Cello, Crompton, Havells, Honeywell, Kenstar, Maharaja Whiteline, McCoy, Orient Electric, Usha, Vego, V-Guard, and Voltas.

Considered in this report
  • Geography: India & Global
  • Base year: 2018-19
  • Estimated year: 2019-20
  • Forecast year: 2024-25
Key points covered in this report:
  • Global evaporative air cooler market outlook
  • India evaporative air cooler market outlook by value and by volume
  • India residential evaporative air cooler market outlook by value and by volume
  • Market size by value and by volume
  • Market share (organized) by company, by region, by type, by price range
  • India industrial evaporative air cooler market outlook by value and by volume
  • India evaporative air cooler market dynamics
  • Market trends & developments
  • Product price & variant analysis
  • Channel partner analysis
  • Five forces analysis
  • Company profiles of top 10 players
  • Strategic recommendations
Segments covered in this report
  • Global evaporative air cooler market history and forecast by value
  • India evaporative air cooler market its segments with historical and forecasted values
  • Residential evaporative air cooler market, its segments with historical and forecasted values
  • Industrial evaporative air cooler market, its segments with historical and forecasted values
  • Profiles of top performing companies
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Bajaj Electricals Limited
  • KAIL Limited
  • Orient Electric Limited
  • Ram Coolers
  • Symphony Limited
  • Voltas Limited
1. Executive Summary

2. Global Evaporative Air Cooler Market Outlook
2.1. Market Size By Value
2.2. Market Share By Type

3. India Evaporative Air Cooler Market Outlook
3.1. Market Size By Value
3.2. Market Size By Volume

4. India Residential Evaporative Air Cooler Market Outlook
4.1. Market Size By Value
4.1.1. Overall Market
4.1.2. Organized Residential Market
4.1.3. Unorganized Residential Market
4.2. Market Size By Volume
4.2.1. Overall Market
4.2.2. Organized Residential Market
4.2.3. Unorganized Residential Market
4.3. Market Share (Organized)
4.3.1. By Company
4.3.2. By Region
4.3.3. By Type of Air Coolers
4.3.4. By Sales Channel
4.3.5. By Tier
4.3.6. By Price Range
4.3.7. By Organized vs. Unorganized
4.4. Product Price & Variant Analysis

5. India Industrial Evaporative Air Cooler Market Outlook
5.1. Market Size By Value
5.2. Market Size By Volume
5.3. Product Price & Variant Analysis

6. India Economic Snapshot

7. Raw Material & Production Scenario

8. PEST Analysis

9. Trade Dynamics
9.1. Import
9.2. Export

10. India Evaporative Air Cooler Market Dynamics
10.1. Key Drivers
10.2. Key Challenges

11. Market Trends & Developments
11.1. Consumer's Interest in High-End & Sleek Air Coolers
11.2. Demand of Higher Technical Specifications' Coolers
11.3. Wall Mounted Air Coolers
11.4. Air Coolers with Exhaust Fans
11.5. Hybrid Cooling Machines
11.6. IoT-enabled air cooler

12. Competitive Landscape
12.1. Porter's Five Forces
12.2. Company Profiles
12.2.1. Symphony Limited
12.2.2. Crompton Greaves Consumer Electricals Ltd.
12.2.3. Canbara Industries Private Limited
12.2.4. Ram Coolers
12.2.5. Groupe SEB India Private Limited
12.2.5. Vego Home Science Private Limited
12.2.6. Orient Electric Limited
12.2.7. Hindustan Sanitaryware and Industries Limited
12.2.8. Usha International Limited
12.2.9. Wim Plast Limited
12.2.10. Marc Enterprises Pvt. Ltd.
12.2.11. KAIL Limited
12.2.12. Khaitan Electricals Limited
12.2.13. Voltas Limited
12.2.14. Bajaj Electricals Limited

13. Strategic Recommendations

14. Disclaimer

List of figures
Figure 1: Global Evaporative Air Cooler Market Size - By Value 2013 - 2019 (USD Billion)
Figure 2: Global Evaporative Air Cooler Market Share - By Type of Air Coolers 2019 & 2025F
Figure 3: India Evaporative Air Cooler Market Size - By Value 2013-14 To 2018-19 (INR Crore)
Figure 4: India Evaporative Air Cooler Market Size Forecast - By Value 2019-20F to 2024-25F (INR Crore)
Figure 5: India Evaporative Air Cooler Market Size - By Volume 2013-14 To 2018-19 (Million Units)
Figure 6: India Evaporative Air Cooler Market Size Forecast - By Volume 2019-20F To 2024-25F (Million Units)
Figure 7: India Residential Evaporative Air Cooler Market Size - By Value 2013-14 To 2018-19 (INR Crore)
Figure 8: India Residential Evaporative Air Cooler Market Size Forecast - By Value 2019-20F To 2024-25F (INR Crore)
Figure 9: India Organized Residential Evaporative Air Cooler Market Size - By Value 2013-14 To 2018-19 (INR Crore)
Figure 10: India Organized Residential Evaporative Air Cooler Market Size Forecast - By Value 2019-20F To 2024-25F (INR Crore)
Figure 11: India Unorganized Residential Evaporative Air Cooler Market Size - By Value 2013-14 To 2018-19 (INR Crore)
Figure 12: India Unorganized Residential Evaporative Air Cooler Market Size Forecast - By Value 2019-20F To 2024-25F (INR Crore)
Figure 13: India Residential Evaporative Air Cooler Market Size - By Volume 2013-14 To 2018-19 (Million Units)
Figure 14: India Residential Evaporative Air Cooler Market Size Forecast - By Volume 2019-20F to 2024-25F (Million Units)
Figure 15: India Organized Residential Evaporative Air Cooler Market Size - By Volume 2013-14 To 2018-19 (Million Units)
Figure 16: India Organized Residential Evaporative Air Cooler Market Size Forecast - By Volume 2019-20F To 2024-25F (Million Units)
Figure 17: India Unorganized Residential Evaporative Air Cooler Market Size - By Volume 2013-14 To 2018-19 (Million Units)
Figure 18: India Unorganized Residential Evaporative Air Cooler Market Size Forecast - By Volume 2019-20F To 2024-25F (Million Units)
Figure 19: India Organized Residential Evaporative Air Cooler Market Share - By Company By Value 2018-19
Figure 20: India Organized Residential Evaporative Air Cooler Market Share - By Company By Volume 2018-19
Figure 21: India Organized Residential Evaporative Air Cooler Market Share - By Region 2018-19 & 2024-25F
Figure 22: India Organized Residential Evaporative Air Cooler Market Share - By Type of Air Coolers 2018-19 & 2024-25F
Figure 23: India Organized Residential Evaporative Air Cooler online and offline sales Channel- By Region 2018-19 & 2024-25F
Figure 24: India Organized Residential Evaporative Air Cooler - By Tier 2018-19 & 2024-25F
Figure 25: India Organized Residential Evaporative Air Cooler Market Share By Value - By Price Range 2018-19 & 2024-25F
Figure 26: India Residential Evaporative Air Cooler Market Share - By Organized Vs. Unorganized (Value) 2018-19 & 2024-25F
Figure 27: India Residential Evaporative Air Cooler Market Share - By Organized Vs Unorganized (Volume) 2018-19 & 2024-25F
Figure 28: India Industrial Evaporative Air Cooler Market Size - By Value 2013-14 To 2018-19 (INR Crore)
Figure 29: India Industrial Evaporative Air Cooler Market Size Forecast - By Value 2019-20F To 2024-25F (INR Crore)
Figure 30: India Industrial Evaporative Air Cooler Market Size - By Volume 2013-14 To 2018-19 (Thousand Units)
Figure 31: India Industrial Evaporative Air Cooler Market Size Forecast - By Volume 2019-20F to 2024-25F (Thousand Units)
Figure 32: Import of Evaporative Air Coolers in India - By Value 2013-14 To 2018-19 (In Crore)
Figure 33: Import of Evaporative Air Coolers in India - By Volume 2013-14 To 2018-19 (Thousand tonnes)
Figure 34: Import of Evaporative Air Coolers in India - By Country By Volume 2018-19
Figure 35: Export of Evaporative Air Coolers in India - By Value 2013-14 To 2018-19 (In Lacs)
Figure 36: Export of Evaporative Air Coolers in India - By Volume 2013-14 To 2018-19 (Thousand tonnes)
Figure 35: Export of Evaporative Air Coolers in India - By Country By Volume 2018-19 (%)

List of figures
Table 1: Product, Price & Variant Analysis Of Residential Evaporative Air Coolers In India 2018-19
Table 2: Product, Price & Variant Analysis Of Industrial Evaporative Air Coolers In India 2016
Table 3: India Economic Profile – 2015 To 2018
Table 4: Import Duty Structure For Evaporative Air Coolers In India 2019
Table 5: Key Facts Of Symphony Limited
Table 6: Key Facts Of Crompton Greaves Consumer Electricals Ltd.
Table 7: Key Facts Of Canbara Industries Private Limited
Table 8: Key Facts Of Ram Coolers
Table 9: Key Facts Of Groupe SEB India Private Limited
Table 10: Key Facts Of Vego Home Science Private Limited
Table 11: Key Facts Of Orient Electric Limited
Table 12: Key Facts Of Hindustan Sanitaryware And Industries Limited
Table 13: Key Facts Of Usha International Limited
Table 14: Key Facts Of Wim Plast Limited
Table 15: Key Facts Of Marc Enterprises Pvt. Ltd.
Table 16: Key Facts Of KAIL Limited
Table 17: Key Facts Of Khaitan Electricals Limited
Table 18: Key Facts Of Voltas Limited
Table 19: Key Facts Of Bajaj Electricals Limited
Note: Product cover images may vary from those shown
  • Symphony Limited
  • Crompton Greaves Consumer Electricals Ltd.
  • Canbara Industries Private Limited
  • Ram Coolers
  • Groupe SEB India Private Limited
  • Vego Home Science Private Limited
  • Orient Electric Limited
  • Hindustan Sanitaryware and Industries Limited
  • Usha International Limited
  • Wim Plast Limited
  • Marc Enterprises Pvt. Ltd.
  • KAIL Limited
  • Khaitan Electricals Limited
  • Voltas Limited
  • Bajaj Electricals Limited
Note: Product cover images may vary from those shown
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