FEATURED COMPANIES
- Bajaj Electricals Limited
- KAIL Limited
- Orient Electric Limited
- Ram Coolers
- Symphony Limited
- Voltas Limited
The report titled “India Evaporative Air Cooler Market Outlook, 2025” gives an all-round analysis of the global market of evaporative air cooler and an in-depth analysis of the Indian market. Air cooler is also known as an evaporative cooler or swamp cooler. It uses the hot air in the room, and water to produce cooler air using the phenomenon of evaporation. Air coolers are affordable and within the economic range for the vast middle-class population in India. It consumes less electricity. Hence, many people prefer to purchase air coolers instead of air conditioners. Air coolers are low maintenance home cooling devices that reduce long-term ownership costs and periodic hassle of servicing.
The report forecasts the Indian Evaporative Air Cooler market to grow with a CAGR of approx. 12% during the forecast period. Per capita income of consumers has seen an upward trend in India, which means people will look for more comfortable and branded air coolers. Now with the rising trend iin market branded air cooler makers are offering the latest technologies, which include IoT (Internet of Things), touch digital control panel, multistage air purification as a new variant in the market. However, there is also the emergence of air coolers like high-efficiency cooling pads, intelligent remote, anti-bacterial tanks and with the categorical distribution such as personal, window, tower, and desert air coolers.
Earlier, there were only three types of air coolers was available in the market: Window, Portable, and Tower Air coolers. Now, many new featured air coolers are available with the latest technology and a stylish look. Indian dry weather is favourable for air cooler maker. Considering the electricity cost between AC and air cooler, Air coolers have been proven one of the best alternative of AC. AC consumes almost eight times more electricity than an air cooler. Historically, the unorganized players dominated the air cooler market. Because of the emergence of several organized players, the dominance of unorganized players faded away. Previously, the only thing expected from an air cooler was good cooling and that could be achieved with a simple evaporative air cooler ranging in between INR 2500 and INR 3500.
With the introduction of the 'Make in India' initiative in 2015, local air cooler manufacturers have gained more market space. This development gives a major incentive to global and in-house air cooler manufacturers. Local players have entered into the air cooler market with innovative products, thus a decrease of 19% sales was seen in the year 2018-19. Because of the way it operates, an air cooler offers a better quality of air for the room. Even the air circulated from an air cooler is preferable for people with asthma or dust allergy. In value for money, an air cooler scores high over an AC. Air coolers are available with tank capacity ranging from 12L to 100L. Another effective way of increasing cooling efficiency is by adding ice into the water tank. Some coolers also came up with dedicated ice compartments
The main players in this progressively competitive market of Residential Evaporative Air Cooler are Symphony, Bajaj, BlueStar, Cello, Crompton, Havells, Honeywell, Kenstar, Maharaja Whiteline, McCoy, Orient Electric, Usha, Vego, V-Guard, and Voltas.
Considered in this report
Key points covered in this report:
Segments covered in this report
The report forecasts the Indian Evaporative Air Cooler market to grow with a CAGR of approx. 12% during the forecast period. Per capita income of consumers has seen an upward trend in India, which means people will look for more comfortable and branded air coolers. Now with the rising trend iin market branded air cooler makers are offering the latest technologies, which include IoT (Internet of Things), touch digital control panel, multistage air purification as a new variant in the market. However, there is also the emergence of air coolers like high-efficiency cooling pads, intelligent remote, anti-bacterial tanks and with the categorical distribution such as personal, window, tower, and desert air coolers.
Earlier, there were only three types of air coolers was available in the market: Window, Portable, and Tower Air coolers. Now, many new featured air coolers are available with the latest technology and a stylish look. Indian dry weather is favourable for air cooler maker. Considering the electricity cost between AC and air cooler, Air coolers have been proven one of the best alternative of AC. AC consumes almost eight times more electricity than an air cooler. Historically, the unorganized players dominated the air cooler market. Because of the emergence of several organized players, the dominance of unorganized players faded away. Previously, the only thing expected from an air cooler was good cooling and that could be achieved with a simple evaporative air cooler ranging in between INR 2500 and INR 3500.
With the introduction of the 'Make in India' initiative in 2015, local air cooler manufacturers have gained more market space. This development gives a major incentive to global and in-house air cooler manufacturers. Local players have entered into the air cooler market with innovative products, thus a decrease of 19% sales was seen in the year 2018-19. Because of the way it operates, an air cooler offers a better quality of air for the room. Even the air circulated from an air cooler is preferable for people with asthma or dust allergy. In value for money, an air cooler scores high over an AC. Air coolers are available with tank capacity ranging from 12L to 100L. Another effective way of increasing cooling efficiency is by adding ice into the water tank. Some coolers also came up with dedicated ice compartments
The main players in this progressively competitive market of Residential Evaporative Air Cooler are Symphony, Bajaj, BlueStar, Cello, Crompton, Havells, Honeywell, Kenstar, Maharaja Whiteline, McCoy, Orient Electric, Usha, Vego, V-Guard, and Voltas.
Considered in this report
- Geography: India & Global
- Base year: 2018-19
- Estimated year: 2019-20
- Forecast year: 2024-25
Key points covered in this report:
- Global evaporative air cooler market outlook
- India evaporative air cooler market outlook by value and by volume
- India residential evaporative air cooler market outlook by value and by volume
- Market size by value and by volume
- Market share (organized) by company, by region, by type, by price range
- India industrial evaporative air cooler market outlook by value and by volume
- India evaporative air cooler market dynamics
- Market trends & developments
- Product price & variant analysis
- Channel partner analysis
- Five forces analysis
- Company profiles of top 10 players
- Strategic recommendations
Segments covered in this report
- Global evaporative air cooler market history and forecast by value
- India evaporative air cooler market its segments with historical and forecasted values
- Residential evaporative air cooler market, its segments with historical and forecasted values
- Industrial evaporative air cooler market, its segments with historical and forecasted values
- Profiles of top performing companies
Note: Product cover images may vary from those shown
FEATURED COMPANIES
- Bajaj Electricals Limited
- KAIL Limited
- Orient Electric Limited
- Ram Coolers
- Symphony Limited
- Voltas Limited
1. Executive Summary6. India Economic Snapshot7. Raw Material & Production Scenario8. PEST Analysis13. Strategic Recommendations14. Disclaimer
2. Global Evaporative Air Cooler Market Outlook
3. India Evaporative Air Cooler Market Outlook
4. India Residential Evaporative Air Cooler Market Outlook
5. India Industrial Evaporative Air Cooler Market Outlook
9. Trade Dynamics
10. India Evaporative Air Cooler Market Dynamics
11. Market Trends & Developments
12. Competitive Landscape
List of figures
List of figures
Note: Product cover images may vary from those shown
A selection of companies mentioned in this report includes:
- Symphony Limited
- Crompton Greaves Consumer Electricals Ltd.
- Canbara Industries Private Limited
- Ram Coolers
- Groupe SEB India Private Limited
- Vego Home Science Private Limited
- Orient Electric Limited
- Hindustan Sanitaryware and Industries Limited
- Usha International Limited
- Wim Plast Limited
- Marc Enterprises Pvt. Ltd.
- KAIL Limited
- Khaitan Electricals Limited
- Voltas Limited
- Bajaj Electricals Limited
Note: Product cover images may vary from those shown
