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Print Advertising Distribution Global Market Report 2020-30: COVID-19 Growth and Change

  • ID: 5232448
  • Report
  • December 2020
  • Region: Global
  • The Business Research Company

FEATURED COMPANIES

  • Axel Springer
  • DGI USA
  • News Corp
  • R.R. Donnelley
  • Soft signage
  • Valassis
Print Advertising Distribution Global Market Report 2020-30: COVID-19 Growth and Change provides the strategists, marketers and senior management with the critical information they need to assess the global print advertising distribution market.

This report focuses on print advertising distribution market which is experiencing strong growth. The report gives a guide to the print advertising distribution market which will be shaping and changing our lives over the next ten years and beyond, including the markets response to the challenge of the global pandemic.

Reasons to Purchase
  • Gain a truly global perspective with the most comprehensive report available on this market covering 12+ geographies.
  • Understand how the market is being affected by the coronavirus and how it is likely to emerge and grow as the impact of the virus abates.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market research findings.
  • Benchmark performance against key competitors.
  • Utilize the relationships between key data sets for superior strategizing.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
Description:

Where is the largest and fastest growing market for the print advertising distribution? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The Print Advertising Distribution market global report answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography. It places the market within the context of the wider print advertising distribution market, and compares it with other markets.
  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, the influence of the COVID-19 virus and forecasting its growth.
  • Market segmentations break down market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • Competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.
  • The print advertising distribution market section of the report gives context. It compares the print advertising distribution market with other segments of the print advertising distribution market by size and growth, historic and forecast. It analyses GDP proportion, expenditure per capita, print advertising distribution indicators comparison.
Scope

Markets Covered:
1) By Type: Newspapers; Magazines; Posters and Banners; Others (Brochures, guides, business cards, pamphlets)
2) By Service: Advertising Material Direct Distribution Services; Circular Direct Distribution Services; Coupon Direct Distribution Services; Directory Telephone; Door-To-Door Distribution Of Advertising Materials; Flyer Direct Distribution Services; Handbill Direct Distribution Services; Sample Direct Distribution Services
3) By industry: Retail; Electronics and telecommunications; Insurance; Finance; Others

Companies Mentioned: Transcontinental Inc.; Bertelsmann Printing Group; News Corp; Gannett Company Inc.; Valassis

Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA

Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa

Time series: Five years historic and ten years forecast.

Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,

Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.

This report will be delivered within 1-3 business days.

Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Axel Springer
  • DGI USA
  • News Corp
  • R.R. Donnelley
  • Soft signage
  • Valassis
1. Executive Summary

2. Print Advertising Distribution Market Characteristics

3. Print Advertising Distribution Market Size and Growth
3.1. Global Print Advertising Distribution Historic Market, 2015 - 2019, $ Billion
3.1.1. Drivers of the Market
3.1.2. Restraints on the Market
3.2. Global Print Advertising Distribution Forecast Market, 2019 - 2023F, 2025F, 2030F, $ Billion
3.2.1. Drivers of the Market
3.2.2. Restraints on the Market

4. Print Advertising Distribution Market Segmentation
4.1. Global Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Newspapers
  • Magazines
  • Posters and Banners
  • Others
4.2. Global Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Advertising Material Direct Distribution Services
  • Circular Direct Distribution Services
  • Coupon Direct Distribution Services
  • Directory Telephone
  • Door-To-Door Distribution of Advertising Materials
  • Flyer Direct Distribution Services
  • Handbill Direct Distribution Services
  • Sample Direct Distribution Services
4.3. Global Print Advertising Distribution Market, Segmentation by industry, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
  • Retail
  • Electronics and telecommunications
  • Insurance
  • Finance
  • Others
5. Print Advertising Distribution Market Regional and Country Analysis
5.1. Global Print Advertising Distribution Market, Split by Region, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
5.2. Global Print Advertising Distribution Market, Split by Country, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

6. Asia-Pacific Print Advertising Distribution Market
6.1. Asia-Pacific Print Advertising Distribution Market Overview
6.2. Asia-Pacific Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
6.3. Asia-Pacific Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

7. China Print Advertising Distribution Market
7.1. China Print Advertising Distribution Market Overview
7.2. China Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F,$ Billion
7.3. China Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F,$ Billion

8. India Print Advertising Distribution Market
8.1. India Print Advertising Distribution Market Overview
8.2. India Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
8.3. India Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

9. Japan Print Advertising Distribution Market
9.1. Japan Print Advertising Distribution Market Overview
9.2. Japan Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
9.3. Japan Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

10. Australia Print Advertising Distribution Market
10.1. Australia Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
10.2. Australia Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

11. Indonesia Print Advertising Distribution Market
11.1. Indonesia Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
11.2. Indonesia Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

12. South Korea Print Advertising Distribution Market
12.1. South Korea Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
12.2. South Korea Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

13. Western Europe Print Advertising Distribution Market
13.1. Western Europe Print Advertising Distribution Market Overview
13.2. Western Europe Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
13.3. Western Europe Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

14. UK Print Advertising Distribution Market
14.1. UK Print Advertising Distribution Market Overview
14.2. UK Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
14.3. UK Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

15. Germany Print Advertising Distribution Market
15.1. Germany Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
15.2. Germany Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

16. France Print Advertising Distribution Market
16.1. France Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
16.2. France Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

17. Eastern Europe Print Advertising Distribution Market
17.1. Eastern Europe Print Advertising Distribution Market Overview
17.2. Eastern Europe Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
17.3. Eastern Europe Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

18. Russia Print Advertising Distribution Market
18.1. Russia Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
18.2. Russia Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

19. North America Print Advertising Distribution Market
19.1. North America Print Advertising Distribution Market Overview
19.2. North America Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
19.3. North America Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

20. USA Print Advertising Distribution Market
20.1. USA Print Advertising Distribution Market Overview
20.2. USA Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
20.3. USA Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

21. South America Print Advertising Distribution Market
21.1. South America Print Advertising Distribution Market Overview
21.2. South America Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
21.3. South America Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

22. Brazil Print Advertising Distribution Market
22.1. Brazil Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
22.2. Brazil Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

23. Middle East Print Advertising Distribution Market
23.1. Middle East Print Advertising Distribution Market Overview
23.2. Middle East Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
23.3. Middle East Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

24. Africa Print Advertising Distribution Market
24.1. Africa Print Advertising Distribution Market Overview
24.2. Africa Print Advertising Distribution Market, Segmentation by Type, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion
24.3. Africa Print Advertising Distribution Market, Segmentation by Service, Historic and Forecast, 2015-2019, 2023F, 2025F, 2030F, $ Billion

25. Print Advertising Distribution Market Competitive Landscape and Company Profiles
25.1. Print Advertising Distribution Market Competitive Landscape
25.2. Print Advertising Distribution Market Company Profiles
25.2.1. Transcontinental Inc.
25.2.1.1. Overview
25.2.1.2. Products and Services
25.2.1.3. Strategy
25.2.1.4. Financial Performance
25.2.2. Bertelsmann Printing Group
25.2.2.1. Overview
25.2.2.2. Products and Services
25.2.2.3. Strategy
25.2.2.4. Financial Performance
25.2.3. News Corp
25.2.3.1. Overview
25.2.3.2. Products and Services
25.2.3.3. Strategy
25.2.3.4. Financial Performance
25.2.4. Gannett Company Inc.
25.2.4.1. Overview
25.2.4.2. Products and Services
25.2.4.3. Strategy
25.2.4.4. Financial Performance
25.2.5. Valassis
25.2.5.1. Overview
25.2.5.2. Products and Services
25.2.5.3. Strategy
25.2.5.4. Financial Performance

26. Key Mergers and Acquisitions in the Print Advertising Distribution Market

27. Print Advertising Distribution Market Trends and Strategies

28. Print Advertising Distribution Market Future Outlook and Potential Analysis

29. Appendix
29.1. Abbreviations
29.2. Currencies
29.3. Research Inquiries
29.4. About the Publisher
29.5. Copyright and Disclaimer
Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • Axel Springer
  • DGI USA
  • News Corp
  • R.R. Donnelley
  • Soft signage
  • Valassis
Major players in the print advertising distribution market are Transcontinental Inc., Bertelsmann Printing Group, News Corp, Gannett Company Inc., Valassis, Pearson PLC, Axel Springer, R.R. Donnelley and Sensory Interactive.

The global print advertising distribution market is expected to decline from $15.4 billion in 2019 to $14.4 billion in 2020 at a compound annual growth rate (CAGR) of -6.5%. The decline is mainly due to the COVID-19 outbreak that has led to restrictive containment measures involving social distancing, remote working, and the closure of industries and other commercial activities resulting in operational challenges. The entire supply chain has been disrupted, impacting the market negatively. The market is then expected to reach $14.25 billion in 2023 at a CAGR of -0.35%. Internet access, digital advertising, and social media are playing as huge contributors to the decline in print advertising distribution.

The print advertising distribution market consists of revenue generated from providing services by entities (organizations, sole traders and partnerships) that are involved in the distribution and delivery of advertisement materials such as sample products, circulars, brochures, and coupons among others through door-to-door promotion, placing flyers, and handing the samples in retail stores. Only goods and services traded between entities or sold to end consumers are included.

The Asia-Pacific was the largest region in the print advertising distribution market in 2019 and is expected to remain the largest region in this market even in the forecast period.

In November 2019, Hood Packaging Corporation, a US-based manufacturer of packaging materials, acquired TC Transcontinental, a Canada-based commercial printing and specialty media company, for $180 million. With the acquisition of TC Transcontinental, Hood Packaging Corporation is acquiring the paper and woven polypropylene packaging operations of TC Transcontinental. TC Transcontinental is a company engaged in providing integrated innovative printing solutions to publishers and marketers across North America.

The print advertising distribution market covered in this report is segmented by type into newspapers; magazines; posters and banners; others. It is also segmented by service into advertising material direct distribution services; circular direct distribution services; coupon direct distribution services; directory telephone; door-to-door distribution of advertising materials; flyer direct distribution services; handbill direct distribution services; sample direct distribution services and by industry into retail; electronics and telecommunications; insurance; finance; others.

The revenue of the print advertising distribution market is expected to decline due to mass business closures that are limiting the growth of the market. According to CNN Business, in 2019, US retailers announced 9,302 store closings, which is a 59% jump from 2018, majorly due to bankruptcy. Due to the mass store closures, not only that print subscriptions were lagging but there were no new business promotions as well, which meant there were no print ads, subsequently decreasing the revenues generated by the print advertising distribution market.

The launch of augmented reality is gaining popularity in the print advertising distribution market. Major players operating in the industry are continuously focused on introducing innovations and technologies to better serve the needs of consumers. For instance, in 2018, Adweek reports the number of augmented reality (AR) users is projected to hit 200 million. The augmented reality trend of combining print with digital is a new way to connect with users. This combination has been spawning some incredible campaigns which offer advertisers new opportunities to create a virtual shop window on any printed marketing material. The best example is the Australian wine brand '19 Crimes' that has the labels embedded with AR technology. When the users scan the label with an AR app on their phone, the label comes alive and the person shown on the label tells the story of 19 Crimes.

An increase in consumer base is expected to drive the demand for the print advertising distribution market. Print advertising will continue to have a strong consumer base because print advertising offer readers high-quality, reliable content to develop credibility, and advertisers can easily leverage this credibility. According to a national survey of USA internet users, approximately 82% of Americans found print advertisements more trustworthy than online advertising. People of all ages read newspapers and magazines that are the mainstay of these print advertisements, however, the majority of the consumers are older adults and long-time readers. They find it easy to read the newspapers as it provides them the leisure to read as per their time, and also that they use significantly fewer digital applications and spend less time on gadgets. Therefore, an increasing number of the consumer base is predicted to fuel the demand for the print advertising distribution market.
Note: Product cover images may vary from those shown

A selection of companies mentioned in this report includes:

  • Canon Solutions America
  • DGI USA
  • Gannett Company Inc.
  • Valassis
  • R.R. Donnelley
  • Axel Springer
  • Pearson PLC
  • Sensory Interactive
  • Valassis
  • Soft signage
  • News Corp
  • Bertelsmann Printing Group
  • Transcontinental Inc.
Note: Product cover images may vary from those shown

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