Increased penetration of internet users is accelerating the growth of transactions via prepaid cards, debit, and credit cards for several online purchases. Moreover, alternatives to payment methods have provided a consumer with multiple options for using loaded money in the prepaid card. Furthermore, rise in demand for cash alternatives especially for executing online shopping, payments of bills, and others. These factors, as a result propelling the growth of EEA prepaid card market. However, lack of security measures as compared to credit or debit cards & several hidden fees associated with prepaid card transactions are some of the major factors expected to limit the market growth. On the contrary, massive growth in unbanked population, adopting online payment channels & implementing digitalized payment mode in their day-to-day spending are becoming major factors, which are expected to create lucrative opportunities to the market in the upcoming years.
The EEA prepaid card market is segmented based on functional attribute, card type, end user, application, and country. In terms of functional attribute, it is bifurcated into open-loop card and closed-loop card. Based on card type, the market is classified into general purpose card, gift card, government benefit/disbursement card, payroll card, and others. On the basis of end user, it is segmented into retail, corporate, and government/public sector. Based on application, the market is segmented into food & groceries, pharmacy & drug stores, restaurants & bars, consumer electronics, media & entertainment, and others. Country wise, it is analyzed across Italy, Belgium, Denmark, Finland, France, Germany, Iceland, Ireland, Austria, Norway, Poland, Spain, the Netherlands, and Rest of EEA.
The key players profiled in the EEA prepaid card market analysis are American Express Company, JPMorgan Chase & Co., Kaiku Finance, LLC., IDT Financial Services Limited, moneycorp, H&R Block, Inc., Mango Financial, Inc., Payoneer Inc., PayPal Holdings, Inc., and Netspend. These players have adopted various strategies to increase their market penetration and strengthen their position in the industry.
KEY BENEFITS FOR STAKEHOLDERS
- The study provides an in-depth analysis of the EEA prepaid card market along with the current & future trends to elucidate the imminent investment pockets.
- Information about key drivers, restrains, and opportunities and their impact analysis on the market size is provided in the report.
- Porter’s five forces analysis illustrates the potency of buyers and suppliers operating in the industry.
- The quantitative analysis of the EEA prepaid card market from 2020 to 2027 is provided to determine the market potential.
EEA Prepaid Card Market Key Segments
By Functional Attribute
- Open-loop Card
- Closed-loop Card
By Card Type
- General Purpose Card
- Gift Card
- Government Benefit/Disbursement card
- Payroll card
- Others
By End User
- Retail
- Corporate
- Government/Public Sector
By Application
- Food & Groceries
- Pharmacy & Drug Stores
- Restaurants & Bars
- Consumer Electronics
- Media & Entertainment
- Others
By Country
- Italy
- Belgium
- Denmark
- Finland
- France
- Germany
- Iceland
- Ireland
- Austria
- Norway
- Poland
- Spain
- The Netherlands
- Rest of EEA
Key Market Players
- American Express Company
- JPMorgan Chase & Co.
- Kaiku Finance, LLC.
- IDT Financial Services Limited
- moneycorp
- H&R Block, Inc.
- Mango Financial, Inc.
- Payoneer Inc.
- PayPal Holdings, Inc.
- Netspend
Table of Contents
Methodology
The analyst offers exhaustive research and analysis based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. The primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks, and face-to-face interactions.
They are also in professional corporate relations with various companies that allow them greater flexibility for reaching out to industry participants and commentators for interviews and discussions.
They also refer to a broad array of industry sources for their secondary research, which typically include; however, not limited to:
- Company SEC filings, annual reports, company websites, broker & financial reports, and investor presentations for competitive scenario and shape of the industry
- Scientific and technical writings for product information and related preemptions
- Regional government and statistical databases for macro analysis
- Authentic news articles and other related releases for market evaluation
- Internal and external proprietary databases, key market indicators, and relevant press releases for market estimates and forecast
Furthermore, the accuracy of the data will be analyzed and validated by conducting additional primaries with various industry experts and KOLs. They also provide robust post-sales support to clients.
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