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Global Baby Apparel Market By Product (Outerwear and Underwear), By Distribution Channel (Online and Offline), By Region, Industry Analysis and Forecast, 2020 - 2026

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    Report

  • 132 Pages
  • January 2021
  • Region: Global
  • Marqual IT Solutions Pvt. Ltd (KBV Research)
  • ID: 5241448
The Global Baby Apparel Market size is expected to reach $207.1 billion by 2026, rising at a market growth of 8.8% CAGR during the forecast period. Baby clothing includes apparel like outerwear, nightwear, innerwear, socks, and tights that are designed for babies. The clothes are characterized according to the age of the child. Infant wear mainly includes clothing for infants who belong to the age group of less than 12 months, whereas toddler wear refers to apparel or clothing for those children who are aged between 1-3 years.

Shifting lifestyle of the people, increasing women working population has resulted in more awareness among the population about the proper presentation of their babies. Therefore, baby apparel market is growing significantly. As the demand for new styles is continuously increasing, product innovation is being done to develop new styles and it has become a key success for the baby apparel manufacturers.

Increasing awareness about the safety and comfort of the baby is likely to be a key factor for the market growth in the coming years. In addition to it, parents are focused not only on easy and comfortable baby dressing but also on a style according to the latest fashion trends. These consumer trends are expected to play a major role in expanding the market scope of numerous baby apparel variants over the forecast period.



By Product

Based on Product, the market is segmented into Outerwear and Underwear. Outerwear baby apparel was one of the largest product segments and had a significant market share in 2019. New and modern parents are focused on the stylish apparel and cloth wears for their child, which has driven the demand for fancy apparel. Furthermore, increasing kids fashion shows across the globe as parents nowadays are getting more updated about the latest fashion for the kids through the internet. Numerous exhibitions and events are held across the globe to promote kid's fashion and new fashion, especially for kids.



By Distribution Channel

Based on Distribution Channel, the market is segmented into Online and Offline. The online channel is likely to expand considerably in the coming years. Factors that are leading to the growth of the baby apparel market include increasing access to the internet by the parents resulting in quicker and easier updates of the latest fashion from the social media websites like Facebook, Pinterest, Instagram, and other media platforms. In addition to all these, incessant promotions of the e-commerce websites like Amazon, Flipkart, and Alibaba, along with discounts offered by them, are encouraging the adoption of online shopping across the globe. Furthermore, this distribution channel also offers a platform for new participants to the industry in order to promote and sell their products across the world irrespective of their geographic boundaries.

By Region

Based on Regions, the market is segmented into North America, Europe, Asia Pacific, and Latin America, Middle East & Africa. North America was the major revenue contributor to the Baby Apparel market in 2019. The Middle East & Africa is anticipated to show significant growth over the forecast period. Urbanization and improvement in economic indicators leading to increased disposable income and also increase in the birth rate in African countries including Ethiopia, Nigeria, and Kenya are anticipated to open new possibilities for baby apparel over the next few years.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Nike, Inc., Hennes & Mauritz AB (H&M) (Alshaya Group), Hanesbrands, Inc., Ralph Lauren Corporation, Carter’s, Inc., The Children’s Place, Inc., Industria de Diseno Textil, S.A. (Inditex S.A.), Truworths Ltd., Cotton On Group Services Pty. Ltd., and Burberry Group PLC.

Strategies deployed in Baby Apparel Market

Oct-2020: H&M launched its highly anticipated online store in Australia at hm.com. This launch provides customers the access to quality clothing at the best price, made in a sustainable way with the simple click of a button.

Sep-2020: Hanesbrands came into partnership with University of South Carolina. Under this partnership, Hanesbrands supports South Carolina's efforts to develop, grow, and market University-branded product. It also provides funding for the University's participation in CLC's innovative, customized marketing programs that connect and engage Gamecock fans across the country.

Jan-2020: Gymboree came into collaboration with The Children’s Place, Inc., an American specialty retailer of children’s apparel and accessories. Under this collaboration, Gymboree relaunches in February 2020 and is expected to be available on [external URL] and in shop-in-shop locations in over 200 Children’s Place stores across the U.S. and Canada. Gymboree’s launch included eight collections in sizes 12M - 8. The brand returns to its classic roots with playful, bow-to-toe collections that span apparel and accessories.

Aug-2019: Nike launched a subscription service for kids called Nike Adventure Club. It allows parents to order shoes for their kids ages 2 to 10 either on a quarterly, bimonthly or monthly basis, paying monthly fees of $20, $30 or $50, respectively.

Mar-2019: Hanesbrands signed an agreement with University of Cincinnati, in collaboration with IMG College Licensing. The agreement includes Cincinnati-branded men’s, women’s, youth, and infant/toddler apparel across all retail channels. It also ensures the University has a greater control over the supply chain along with stability in licensing income over the next six years.

Nov-2018: Carter's introduced a new preemie collection. This collection especially designed for babies under five pounds. It includes features like plastic snaps for x-rays and easy access closures at the arms. It also acknowledges the momentous milestones and loved ones in a preemie’s life, some bodysuits feature heartwarming phrases like NICU Graduate and My Super Heroes Wear Scrubs.

Jul-2018: Carter launched Carter’s KID, a new product offering. The product was designed for boys and girls sizes 4 to 14. Carter’s KID mixes the styles, colors and graphics kids want, with the quality and value parents expect. The collection contains an active and layering pieces make to appeal to boys and girls who started making their own style statements.

Mar-2018: The Children’s Place, Inc. signed an agreement with Zhejiang Semir Garment Co., a China-based company for leisure garments and children's garments. The agreement aimed to expand the global footprints of The Children’s Place. It also brings unique quality, fashion and value to The Children’s Place customers in China.

Mar-2018: Hennes & Mauritz introduced its e-commerce business in India. This launch helped the company to become the latest single brand retailer after Zara to start online retailing operations in the country.

Feb-2017: Carter’s, Inc. acquired Skip Hop Holdings, Inc., a global lifestyle brand for families with young children. Under this acquisition, Skip Hop Holdings complemented Carter's brand. It also provided an opportunity for Carter to use their marketing, distribution, and supply chain capabilities to support the growth for the Skip Hop brand.

Scope of the Study

Market Segments covered in the Report:

By Product
  • Outerwear
  • Underwear

By Distribution Channel
  • Online
  • Offline

By Geography
  • North America
  • US
  • Canada
  • Mexico
  • Rest of North America
  • Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
  • LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA

Companies Profiled
  • Nike, Inc.
  • Hennes & Mauritz AB (H&M) (Alshaya Group)
  • Hanesbrands, Inc.
  • Ralph Lauren Corporation
  • Carter’s, Inc.
  • The Children’s Place, Inc.
  • Industria de Diseno Textil, S.A. (Inditex S.A.)
  • Truworths Ltd.
  • Cotton On Group Services Pty. Ltd.
  • Burberry Group PLC

Unique Offerings from the Publisher
  • Exhaustive coverage
  • Highest number of market tables and figures
  • Subscription based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free

Table of Contents

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 Global Baby Apparel Market, by Product
1.4.2 Global Baby Apparel Market, by Distribution Channel
1.4.3 Global Baby Apparel Market, by Geography
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Market composition and scenario
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Recent Developments in Global Baby Apparel Market
Chapter 4. Global Baby Apparel Market by Product
4.1 Global Outerwear Market by Region
4.2 Global Underwear Market by Region
Chapter 5. Global Baby Apparel Market by Distribution Channel
5.1 Global Online Market by Region
5.2 Global Offline Market by Region
Chapter 6. Global Baby Apparel Market by Region
6.1 North America Baby Apparel Market
6.1.1 North America Baby Apparel Market by Product
6.1.1.1 North America Outerwear Market by Country
6.1.1.2 North America Underwear Market by Country
6.1.2 North America Baby Apparel Market by Distribution Channel
6.1.2.1 North America Online Market by Country
6.1.2.2 North America Offline Market by Country
6.1.3 North America Baby Apparel Market by Country
6.1.3.1 US Baby Apparel Market
6.1.3.1.1 US Baby Apparel Market by Product
6.1.3.1.2 US Baby Apparel Market by Distribution Channel
6.1.3.2 Canada Baby Apparel Market
6.1.3.2.1 Canada Baby Apparel Market by Product
6.1.3.2.2 Canada Baby Apparel Market by Distribution Channel
6.1.3.3 Mexico Baby Apparel Market
6.1.3.3.1 Mexico Baby Apparel Market by Product
6.1.3.3.2 Mexico Baby Apparel Market by Distribution Channel
6.1.3.4 Rest of North America Baby Apparel Market
6.1.3.4.1 Rest of North America Baby Apparel Market by Product
6.1.3.4.2 Rest of North America Baby Apparel Market by Distribution Channel
6.2 Europe Baby Apparel Market
6.2.1 Europe Baby Apparel Market by Product
6.2.1.1 Europe Outerwear Market by Country
6.2.1.2 Europe Underwear Market by Country
6.2.2 Europe Baby Apparel Market by Distribution Channel
6.2.2.1 Europe Online Market by Country
6.2.2.2 Europe Offline Market by Country
6.2.3 Europe Baby Apparel Market by Country
6.2.3.1 Germany Baby Apparel Market
6.2.3.1.1 Germany Baby Apparel Market by Product
6.2.3.1.2 Germany Baby Apparel Market by Distribution Channel
6.2.3.2 UK Baby Apparel Market
6.2.3.2.1 UK Baby Apparel Market by Product
6.2.3.2.2 UK Baby Apparel Market by Distribution Channel
6.2.3.3 France Baby Apparel Market
6.2.3.3.1 France Baby Apparel Market by Product
6.2.3.3.2 France Baby Apparel Market by Distribution Channel
6.2.3.4 Russia Baby Apparel Market
6.2.3.4.1 Russia Baby Apparel Market by Product
6.2.3.4.2 Russia Baby Apparel Market by Distribution Channel
6.2.3.5 Spain Baby Apparel Market
6.2.3.5.1 Spain Baby Apparel Market by Product
6.2.3.5.2 Spain Baby Apparel Market by Distribution Channel
6.2.3.6 Italy Baby Apparel Market
6.2.3.6.1 Italy Baby Apparel Market by Product
6.2.3.6.2 Italy Baby Apparel Market by Distribution Channel
6.2.3.7 Rest of Europe Baby Apparel Market
6.2.3.7.1 Rest of Europe Baby Apparel Market by Product
6.2.3.7.2 Rest of Europe Baby Apparel Market by Distribution Channel
6.3 Asia Pacific Baby Apparel Market
6.3.1 Asia Pacific Baby Apparel Market by Product
6.3.1.1 Asia Pacific Outerwear Market by Country
6.3.1.2 Asia Pacific Underwear Market by Country
6.3.2 Asia Pacific Baby Apparel Market by Distribution Channel
6.3.2.1 Asia Pacific Online Market by Country
6.3.2.2 Asia Pacific Offline Market by Country
6.3.3 Asia Pacific Baby Apparel Market by Country
6.3.3.1 India Baby Apparel Market
6.3.3.1.1 India Baby Apparel Market by Product
6.3.3.1.2 India Baby Apparel Market by Distribution Channel
6.3.3.2 China Baby Apparel Market
6.3.3.2.1 China Baby Apparel Market by Product
6.3.3.2.2 China Baby Apparel Market by Distribution Channel
6.3.3.3 Japan Baby Apparel Market
6.3.3.3.1 Japan Baby Apparel Market by Product
6.3.3.3.2 Japan Baby Apparel Market by Distribution Channel
6.3.3.4 South Korea Baby Apparel Market
6.3.3.4.1 South Korea Baby Apparel Market by Product
6.3.3.4.2 South Korea Baby Apparel Market by Distribution Channel
6.3.3.5 Singapore Baby Apparel Market
6.3.3.5.1 Singapore Baby Apparel Market by Product
6.3.3.5.2 Singapore Baby Apparel Market by Distribution Channel
6.3.3.6 Malaysia Baby Apparel Market
6.3.3.6.1 Malaysia Baby Apparel Market by Product
6.3.3.6.2 Malaysia Baby Apparel Market by Distribution Channel
6.3.3.7 Rest of Asia Pacific Baby Apparel Market
6.3.3.7.1 Rest of Asia Pacific Baby Apparel Market by Product
6.3.3.7.2 Rest of Asia Pacific Baby Apparel Market by Distribution Channel
6.4 LAMEA Baby Apparel Market
6.4.1 LAMEA Baby Apparel Market by Product
6.4.1.1 LAMEA Outerwear Market by Country
6.4.1.2 LAMEA Underwear Market by Country
6.4.2 LAMEA Baby Apparel Market by Distribution Channel
6.4.2.1 LAMEA Online Market by Country
6.4.2.2 LAMEA Offline Market by Country
6.4.3 LAMEA Baby Apparel Market by Country
6.4.3.1 Brazil Baby Apparel Market
6.4.3.1.1 Brazil Baby Apparel Market by Product
6.4.3.1.2 Brazil Baby Apparel Market by Distribution Channel
6.4.3.2 Argentina Baby Apparel Market
6.4.3.2.1 Argentina Baby Apparel Market by Product
6.4.3.2.2 Argentina Baby Apparel Market by Distribution Channel
6.4.3.3 UAE Baby Apparel Market
6.4.3.3.1 UAE Baby Apparel Market by Product
6.4.3.3.2 UAE Baby Apparel Market by Distribution Channel
6.4.3.4 Saudi Arabia Baby Apparel Market
6.4.3.4.1 Saudi Arabia Baby Apparel Market by Product
6.4.3.4.2 Saudi Arabia Baby Apparel Market by Distribution Channel
6.4.3.5 South Africa Baby Apparel Market
6.4.3.5.1 South Africa Baby Apparel Market by Product
6.4.3.5.2 South Africa Baby Apparel Market by Distribution Channel
6.4.3.6 Nigeria Baby Apparel Market
6.4.3.6.1 Nigeria Baby Apparel Market by Product
6.4.3.6.2 Nigeria Baby Apparel Market by Distribution Channel
6.4.3.7 Rest of LAMEA Baby Apparel Market
6.4.3.7.1 Rest of LAMEA Baby Apparel Market by Product
6.4.3.7.2 Rest of LAMEA Baby Apparel Market by Distribution Channel
Chapter 7. Company Profiles
7.1 Nike, Inc.
7.1.1 Company Overview
7.1.2 Financial Analysis
7.1.3 Segmental Analysis
7.1.4 Recent strategies and developments:
7.1.4.1 Product Launches and Product Expansions:
7.2 Hennes & Mauritz AB (H&M) (Alshaya Group)
7.2.1 Company Overview
7.2.2 Financial Analysis
7.2.3 Regional Analysis
7.2.1 Recent strategies and developments:
7.2.1.1 Product Launches and Product Expansions:
7.3 Hanesbrands, Inc.
7.3.1 Company Overview
7.3.2 Financial Analysis
7.3.3 Segmental and Regional Analysis
7.3.4 Research & Development Expense
7.3.5 Recent strategies and developments:
7.3.5.1 Partnerships, Collaborations, and Agreements:
7.4 Ralph Lauren Corporation
7.4.1 Company Overview
7.4.2 Financial Analysis
7.4.3 Regional Analysis
7.5 Carter’s, Inc.
7.5.1 Company Overview
7.5.2 Financial Analysis
7.5.3 Segmental Analysis
7.5.4 Recent strategies and developments:
7.5.4.1 Product Launches and Product Expansions:
7.5.4.2 Acquisition and Mergers:
7.5.4.3 Partnerships, Collaborations, and Agreements:
7.6 The Children’s Place, Inc.
7.6.1 Company Overview
7.6.2 Financial Analysis
7.6.3 Segmental and Regional Analysis
7.6.4 Recent strategies and developments:
7.6.4.1 Partnerships, Collaborations, and Agreements:
7.7 Industria de Diseno Textil, S.A. (Inditex S.A.)
7.7.1 Company Overview
7.7.2 Financial Analysis
7.7.3 Segmental and Regional Analysis
7.8 Truworths Ltd.
7.8.1 Company Overview
7.9 Cotton On Group Services Pty. Ltd.
7.9.1 Company Overview
7.10. Burberry Group PLC
7.10.1 Company Overview

Companies Mentioned

  • Nike, Inc.
  • Hennes & Mauritz AB (H&M) (Alshaya Group)
  • Hanesbrands, Inc.
  • Ralph Lauren Corporation
  • Carter’s, Inc.
  • The Children’s Place, Inc.
  • Industria de Diseno Textil, S.A. (Inditex S.A.)
  • Truworths Ltd.
  • Cotton On Group Services Pty. Ltd.
  • Burberry Group PLC

Methodology

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