Automotive IoT - Global Strategic Business Report

The global market for Automotive IoT was estimated at US$178.4 Billion in 2024 and is projected to reach US$593.4 Billion by 2030, growing at a CAGR of 22.2% from 2024 to 2030. This comprehensive report provides an in-depth analysis of market trends, drivers, and forecasts, helping you make informed business decisions. The report includes the most recent global tariff developments and how they impact the Automotive IoT market.

Global Automotive IoT Market - Key Trends and Drivers Summarized

What Is Driving the Rapid Adoption of IoT in Automotives?

Automotive IoT, or the Internet of Things in the automotive industry, has quickly become a transformative force, reshaping how vehicles are manufactured, driven, and maintained. With IoT, vehicles can now connect with other devices, allowing seamless communication with infrastructure, other vehicles, and even pedestrians, making way for smarter, safer, and more efficient transportation systems. IoT-enabled sensors, telematics, and onboard diagnostics gather data on everything from tire pressure and fuel consumption to engine performance and brake wear, providing insights that improve vehicle reliability and longevity. This connectivity also allows for over-the-air (OTA) updates, enabling manufacturers to remotely fix software issues and improve vehicle functionality without a physical service appointment. IoT’s potential to improve fleet management, reduce fuel consumption, and enhance vehicle safety is transforming the automotive landscape, enabling a more integrated and data-driven approach to vehicle operations and maintenance.

How Are IoT Advancements Redefining the Driving Experience?

Recent advancements in IoT technology are redefining what drivers and passengers can expect from their vehicles, enhancing convenience, comfort, and safety through connectivity. IoT has introduced real-time navigation, predictive maintenance alerts, and even personalized entertainment experiences, making each journey more tailored and enjoyable. For instance, connected infotainment systems now allow users to stream music, access smart assistants, and receive real-time updates on traffic and weather conditions. Safety, however, remains a key focus, with IoT-enabled features such as collision detection, lane-keeping assistance, and emergency braking becoming increasingly common in modern vehicles. Additionally, IoT-enabled vehicle-to-everything (V2X) communication technology lets cars share information with other vehicles, infrastructure, and pedestrians, reducing accidents and easing traffic congestion. This interconnectedness contributes not only to a safer driving experience but also to a smoother, more convenient one, where cars act as intelligent partners on the road, anticipating and responding to a driver’s needs.

What Are the Emerging Trends in Automotive IoT?

As automotive IoT evolves, new trends are emerging that reflect broader shifts in consumer expectations, technological advancements, and industry priorities. One significant trend is the integration of AI and machine learning into IoT systems, enabling vehicles to learn from driver behavior and make autonomous decisions based on real-time data. This has led to progress in autonomous driving, where IoT sensors and machine learning algorithms work together to help vehicles navigate and respond to road conditions without human intervention. Additionally, there is a growing trend toward increased data privacy and security measures, as the connectivity in vehicles raises concerns about data vulnerabilities. Automotive companies are investing heavily in cybersecurity measures to protect sensitive user data and prevent hacking attempts on connected vehicles. Another emerging trend is the rise of shared mobility services, such as ride-sharing and vehicle-sharing platforms, where IoT plays a crucial role in tracking vehicle usage, maintenance, and availability. These trends highlight a shift towards a more intelligent, secure, and user-centric automotive IoT ecosystem, paving the way for future innovations that will continue to transform the driving experience.

What Are the Main Drivers of Growth in the Automotive IoT Market?

The growth in the automotive IoT market is driven by several factors, each playing a critical role in expanding the scope and application of IoT in vehicles. A primary driver is the increased consumer demand for convenience, connectivity, and safety, which IoT-enabled features directly address. Technological advances, such as 5G and edge computing, have also accelerated IoT’s integration into vehicles by enabling faster, more reliable connections that support real-time data processing. This capability is crucial for applications like autonomous driving, where split-second decision-making can mean the difference between safe navigation and accidents. Additionally, a surge in demand for electric and autonomous vehicles has boosted IoT adoption, as these vehicles rely heavily on IoT systems for everything from battery management to self-driving capabilities. Regulatory requirements also drive market growth, as governments worldwide implement policies aimed at improving vehicle safety and reducing emissions, both of which IoT-enabled systems can help achieve. Finally, the growing popularity of fleet management services, particularly in logistics and transportation sectors, has led companies to adopt IoT for real-time vehicle tracking, maintenance, and fuel efficiency improvements. These factors collectively underscore a robust growth trajectory for the automotive IoT market, supported by evolving technology, regulatory frameworks, and changing consumer expectations for a smarter, safer, and more connected driving experience.

SCOPE OF STUDY:

The report analyzes the Automotive IoT market in terms of units by the following Segments, and Geographic Regions/Countries:

• Segments: Form Factor (Embedded, Tethered, Integrated); Communication Type (In-Vehicle Communication, Vehicle-to-Vehicle Communication, Vehicle-to-Infrastructure Communication); Application (Infotainment, Navigation, Telematics)
• Geographic Regions/Countries: World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Key Insights:

• Market Growth: Understand the significant growth trajectory of the Embedded segment, which is expected to reach US$226.9 Billion by 2030 with a CAGR of a 20.0%. The Tethered segment is also set to grow at 23.1% CAGR over the analysis period.
• Regional Analysis: Gain insights into the U.S. market, valued at $51.8 Billion in 2024, and China, forecasted to grow at an impressive 21.5% CAGR to reach $91.4 Billion by 2030. Discover growth trends in other key regions, including Japan, Canada, Germany, and the Asia-Pacific.

Why You Should Buy This Report:

• Detailed Market Analysis: Access a thorough analysis of the Global Automotive IoT Market, covering all major geographic regions and market segments.
• Competitive Insights: Get an overview of the competitive landscape, including the market presence of major players across different geographies.
• Future Trends and Drivers: Understand the key trends and drivers shaping the future of the Global Automotive IoT Market.
• Actionable Insights: Benefit from actionable insights that can help you identify new revenue opportunities and make strategic business decisions.

Key Questions Answered:

• How is the Global Automotive IoT Market expected to evolve by 2030?
• What are the main drivers and restraints affecting the market?
• Which market segments will grow the most over the forecast period?
• How will market shares for different regions and segments change by 2030?
• Who are the leading players in the market, and what are their prospects?

Report Features:

• Comprehensive Market Data: Independent analysis of annual sales and market forecasts in US$ Million from 2024 to 2030.
• In-Depth Regional Analysis: Detailed insights into key markets, including the U.S., China, Japan, Canada, Europe, Asia-Pacific, Latin America, Middle East, and Africa.
• Company Profiles: Coverage of players such as Apple, Inc., AT&T Inc., Audi AG, Cisco Systems, Inc., Ford Motor Company and more.
• Complimentary Updates: Receive free report updates for one year to keep you informed of the latest market developments.

Some of the 41 companies featured in this Automotive IoT market report include:

• Apple, Inc.
• AT&T Inc.
• Audi AG
• Cisco Systems, Inc.
• Ford Motor Company
• General Motors
• Google Inc.
• Intel Corporation.
• International Business Machines Corporation
• Microsoft Corporation

This edition integrates the latest global trade and economic shifts as of June 2025 into comprehensive market analysis. Key updates include:

• Tariff and Trade Impact: Insights into global tariff negotiations across 180+ countries, with analysis of supply chain turbulence, sourcing disruptions, and geographic realignment. Special focus on 2025 as a pivotal year for trade tensions, including updated perspectives on the Trump-era tariffs.
• Adjusted Forecasts and Analytics: Revised global and regional market forecasts through 2030, incorporating tariff effects, economic uncertainty, and structural changes in globalization. Includes segmentation by product, technology, type, material, distribution channel, application, and end-use, with historical analysis since 2015.
• Strategic Market Dynamics: Evaluation of revised market prospects, regional outlooks, and key economic indicators such as population and urbanization trends.
• Innovation & Technology Trends: Latest developments in product and process innovation, emerging technologies, and key industry drivers shaping the competitive landscape.
• Competitive Intelligence: Updated global market share estimates for 2025, competitive positioning of major players (Strong/Active/Niche/Trivial), and refined focus on leading global brands and core players.
• Expert Insight & Commentary: Strategic analysis from economists, trade experts, and domain specialists to contextualize market shifts and identify emerging opportunities.
• Complimentary Update: Buyers receive a free July 2025 update with finalized tariff impacts, new trade agreement effects, revised projections, and expanded country-level coverage.