Global Connected Toys Market to Reach $46.4 Billion by 2030
The global market for Connected Toys estimated at US$11.7 Billion in the year 2022, is projected to reach a revised size of US$46.4 Billion by 2030, growing at a CAGR of 18.8% over the analysis period 2022-2030. Console-Connected Toys, one of the segments analyzed in the report, is projected to record 17.9% CAGR and reach US$18.5 Billion by the end of the analysis period. Taking into account the ongoing post pandemic recovery, growth in the Smartphone-Connected Devices segment is readjusted to a revised 19.6% CAGR for the next 8-year period.
The U.S. Market is Estimated at $3.5 Billion, While China is Forecast to Grow at 17.8% CAGR
The Connected Toys market in the U.S. is estimated at US$3.5 Billion in the year 2022. China, the world's second largest economy, is forecast to reach a projected market size of US$7.8 Billion by the year 2030 trailing a CAGR of 17.8% over the analysis period 2022 to 2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 16% and 15.7% respectively over the 2022-2030 period. Within Europe, Germany is forecast to grow at approximately 12.7% CAGR.Select Competitors (Total 36 Featured) -
- Anki
- Bandai Namco
- DXTR Labs
- Hasbro
- K'NEX
- Konami
- LEGO Group
- Leka
- Mattel
- PlayFusion
What's New?
- Special coverage on Russia-Ukraine war; global inflation; easing of zero-Covid policy in China and its `bumpy` reopening; supply chain disruptions, global trade tensions; and risk of recession.
- Global competitiveness and key competitor percentage market shares
- Market presence across multiple geographies - Strong/Active/Niche/Trivial
- Online interactive peer-to-peer collaborative bespoke updates
- Access to digital archives and Research Platform
- Complimentary updates for one year
Table of Contents
I. METHODOLOGYII. EXECUTIVE SUMMARY2. FOCUS ON SELECT PLAYERS3. MARKET TRENDS & DRIVERSIII. MARKET ANALYSISIV. COMPETITION
1. MARKET OVERVIEW
- Influencer Market Insights
- World Market Trajectories
- Impact of Covid-19 and a Looming Global Recession
- Connected Toys - Global Key Competitors Percentage Market Share in 2022 (E)
- Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2022 (E)
4. GLOBAL MARKET PERSPECTIVE
- Table 1: World Recent Past, Current & Future Analysis for Connected Toys by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 2: World 8-Year Perspective for Connected Toys by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2023 & 2030
- Table 3: World Recent Past, Current & Future Analysis for Console-Connected Toys by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 4: World 8-Year Perspective for Console-Connected Toys by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
- Table 5: World Recent Past, Current & Future Analysis for Smartphone-Connected Devices by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 6: World 8-Year Perspective for Smartphone-Connected Devices by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
- Table 7: World Recent Past, Current & Future Analysis for App-Connected Drones by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 8: World 8-Year Perspective for App-Connected Drones by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
- Table 9: World Recent Past, Current & Future Analysis for Tablet-Connected Toys by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 10: World 8-Year Perspective for Tablet-Connected Toys by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
- Table 11: World Recent Past, Current & Future Analysis for 2-5 Years by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 12: World 8-Year Perspective for 2-5 Years by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
- Table 13: World Recent Past, Current & Future Analysis for 6-8 Years by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 14: World 8-Year Perspective for 6-8 Years by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
- Table 15: World Recent Past, Current & Future Analysis for 9-12 Years by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 16: World 8-Year Perspective for 9-12 Years by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
- Table 17: World Recent Past, Current & Future Analysis for Teenagers by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 18: World 8-Year Perspective for Teenagers by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2023 & 2030
- Table 19: World Connected Toys Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030
UNITED STATES
- Connected Toys Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2023 (E)
- Table 20: USA Recent Past, Current & Future Analysis for Connected Toys by Interacting Device - Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 21: USA 8-Year Perspective for Connected Toys by Interacting Device - Percentage Breakdown of Value Sales for Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys for the Years 2023 & 2030
- Table 22: USA Recent Past, Current & Future Analysis for Connected Toys by Age Group - 2-5 Years, 6-8 Years, 9-12 Years and Teenagers - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 23: USA 8-Year Perspective for Connected Toys by Age Group - Percentage Breakdown of Value Sales for 2-5 Years, 6-8 Years, 9-12 Years and Teenagers for the Years 2023 & 2030
CANADA
- Table 24: Canada Recent Past, Current & Future Analysis for Connected Toys by Interacting Device - Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 25: Canada 8-Year Perspective for Connected Toys by Interacting Device - Percentage Breakdown of Value Sales for Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys for the Years 2023 & 2030
- Table 26: Canada Recent Past, Current & Future Analysis for Connected Toys by Age Group - 2-5 Years, 6-8 Years, 9-12 Years and Teenagers - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 27: Canada 8-Year Perspective for Connected Toys by Age Group - Percentage Breakdown of Value Sales for 2-5 Years, 6-8 Years, 9-12 Years and Teenagers for the Years 2023 & 2030
JAPAN
- Connected Toys Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2023 (E)
- Table 28: Japan Recent Past, Current & Future Analysis for Connected Toys by Interacting Device - Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 29: Japan 8-Year Perspective for Connected Toys by Interacting Device - Percentage Breakdown of Value Sales for Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys for the Years 2023 & 2030
- Table 30: Japan Recent Past, Current & Future Analysis for Connected Toys by Age Group - 2-5 Years, 6-8 Years, 9-12 Years and Teenagers - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 31: Japan 8-Year Perspective for Connected Toys by Age Group - Percentage Breakdown of Value Sales for 2-5 Years, 6-8 Years, 9-12 Years and Teenagers for the Years 2023 & 2030
CHINA
- Connected Toys Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2023 (E)
- Table 32: China Recent Past, Current & Future Analysis for Connected Toys by Interacting Device - Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 33: China 8-Year Perspective for Connected Toys by Interacting Device - Percentage Breakdown of Value Sales for Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys for the Years 2023 & 2030
- Table 34: China Recent Past, Current & Future Analysis for Connected Toys by Age Group - 2-5 Years, 6-8 Years, 9-12 Years and Teenagers - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 35: China 8-Year Perspective for Connected Toys by Age Group - Percentage Breakdown of Value Sales for 2-5 Years, 6-8 Years, 9-12 Years and Teenagers for the Years 2023 & 2030
EUROPE
- Connected Toys Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2023 (E)
- Table 36: Europe Recent Past, Current & Future Analysis for Connected Toys by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2022 through 2030 and % CAGR
- Table 37: Europe 8-Year Perspective for Connected Toys by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2023 & 2030
- Table 38: Europe Recent Past, Current & Future Analysis for Connected Toys by Interacting Device - Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 39: Europe 8-Year Perspective for Connected Toys by Interacting Device - Percentage Breakdown of Value Sales for Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys for the Years 2023 & 2030
- Table 40: Europe Recent Past, Current & Future Analysis for Connected Toys by Age Group - 2-5 Years, 6-8 Years, 9-12 Years and Teenagers - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 41: Europe 8-Year Perspective for Connected Toys by Age Group - Percentage Breakdown of Value Sales for 2-5 Years, 6-8 Years, 9-12 Years and Teenagers for the Years 2023 & 2030
FRANCE
- Connected Toys Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2023 (E)
- Table 42: France Recent Past, Current & Future Analysis for Connected Toys by Interacting Device - Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 43: France 8-Year Perspective for Connected Toys by Interacting Device - Percentage Breakdown of Value Sales for Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys for the Years 2023 & 2030
- Table 44: France Recent Past, Current & Future Analysis for Connected Toys by Age Group - 2-5 Years, 6-8 Years, 9-12 Years and Teenagers - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 45: France 8-Year Perspective for Connected Toys by Age Group - Percentage Breakdown of Value Sales for 2-5 Years, 6-8 Years, 9-12 Years and Teenagers for the Years 2023 & 2030
GERMANY
- Connected Toys Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2023 (E)
- Table 46: Germany Recent Past, Current & Future Analysis for Connected Toys by Interacting Device - Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 47: Germany 8-Year Perspective for Connected Toys by Interacting Device - Percentage Breakdown of Value Sales for Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys for the Years 2023 & 2030
- Table 48: Germany Recent Past, Current & Future Analysis for Connected Toys by Age Group - 2-5 Years, 6-8 Years, 9-12 Years and Teenagers - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 49: Germany 8-Year Perspective for Connected Toys by Age Group - Percentage Breakdown of Value Sales for 2-5 Years, 6-8 Years, 9-12 Years and Teenagers for the Years 2023 & 2030
ITALY
- Table 50: Italy Recent Past, Current & Future Analysis for Connected Toys by Interacting Device - Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 51: Italy 8-Year Perspective for Connected Toys by Interacting Device - Percentage Breakdown of Value Sales for Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys for the Years 2023 & 2030
- Table 52: Italy Recent Past, Current & Future Analysis for Connected Toys by Age Group - 2-5 Years, 6-8 Years, 9-12 Years and Teenagers - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 53: Italy 8-Year Perspective for Connected Toys by Age Group - Percentage Breakdown of Value Sales for 2-5 Years, 6-8 Years, 9-12 Years and Teenagers for the Years 2023 & 2030
UNITED KINGDOM
- Connected Toys Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2023 (E)
- Table 54: UK Recent Past, Current & Future Analysis for Connected Toys by Interacting Device - Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 55: UK 8-Year Perspective for Connected Toys by Interacting Device - Percentage Breakdown of Value Sales for Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys for the Years 2023 & 2030
- Table 56: UK Recent Past, Current & Future Analysis for Connected Toys by Age Group - 2-5 Years, 6-8 Years, 9-12 Years and Teenagers - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 57: UK 8-Year Perspective for Connected Toys by Age Group - Percentage Breakdown of Value Sales for 2-5 Years, 6-8 Years, 9-12 Years and Teenagers for the Years 2023 & 2030
REST OF EUROPE
- Table 58: Rest of Europe Recent Past, Current & Future Analysis for Connected Toys by Interacting Device - Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 59: Rest of Europe 8-Year Perspective for Connected Toys by Interacting Device - Percentage Breakdown of Value Sales for Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys for the Years 2023 & 2030
- Table 60: Rest of Europe Recent Past, Current & Future Analysis for Connected Toys by Age Group - 2-5 Years, 6-8 Years, 9-12 Years and Teenagers - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 61: Rest of Europe 8-Year Perspective for Connected Toys by Age Group - Percentage Breakdown of Value Sales for 2-5 Years, 6-8 Years, 9-12 Years and Teenagers for the Years 2023 & 2030
ASIA-PACIFIC
- Connected Toys Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2023 (E)
- Table 62: Asia-Pacific Recent Past, Current & Future Analysis for Connected Toys by Interacting Device - Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 63: Asia-Pacific 8-Year Perspective for Connected Toys by Interacting Device - Percentage Breakdown of Value Sales for Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys for the Years 2023 & 2030
- Table 64: Asia-Pacific Recent Past, Current & Future Analysis for Connected Toys by Age Group - 2-5 Years, 6-8 Years, 9-12 Years and Teenagers - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 65: Asia-Pacific 8-Year Perspective for Connected Toys by Age Group - Percentage Breakdown of Value Sales for 2-5 Years, 6-8 Years, 9-12 Years and Teenagers for the Years 2023 & 2030
REST OF WORLD
- Table 66: Rest of World Recent Past, Current & Future Analysis for Connected Toys by Interacting Device - Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 67: Rest of World 8-Year Perspective for Connected Toys by Interacting Device - Percentage Breakdown of Value Sales for Console-Connected Toys, Smartphone-Connected Devices, App-Connected Drones and Tablet-Connected Toys for the Years 2023 & 2030
- Table 68: Rest of World Recent Past, Current & Future Analysis for Connected Toys by Age Group - 2-5 Years, 6-8 Years, 9-12 Years and Teenagers - Independent Analysis of Annual Sales in US$ Million for the Years 2022 through 2030 and % CAGR
- Table 69: Rest of World 8-Year Perspective for Connected Toys by Age Group - Percentage Breakdown of Value Sales for 2-5 Years, 6-8 Years, 9-12 Years and Teenagers for the Years 2023 & 2030
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Anki
- Bandai Namco
- DXTR Labs
- Hasbro
- K'NEX
- Konami
- LEGO Group
- Leka
- Mattel
- PlayFusion
Table Information
| Report Attribute | Details |
|---|---|
| No. of Pages | 92 |
| Published | April 2024 |
| Forecast Period | 2022 - 2030 |
| Estimated Market Value ( USD | $ 11.7 Billion |
| Forecasted Market Value ( USD | $ 46.4 Billion |
| Compound Annual Growth Rate | 18.8% |
| Regions Covered | Global |
