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Residential Air Purifiers Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

  • ID: 5305469
  • Report
  • March 2021
  • Region: Global
  • 120 pages
  • Mordor Intelligence

FEATURED COMPANIES

  • AllerAir Industries Inc.
  • Daikin Industries Ltd
  • Dyson Ltd
  • IQAir
  • Koninklijke Philips NV
  • LG Electronics Inc.
  • MORE
The residential air purifier market is expected to grow at a CAGR of approximately 5.38 % during the forecast period of 2021 - 2026, reaching a market size of USD 5.09 billion in 2026 from USD 3.53 billion in 2019. The outbreak of coronavirus has increased the popularity of air purifiers significantly as air purifiers, and HVAC filters are designed to filter pollutants or contaminants out of the air that passes through them. Due to the COVID-19 pandemic, stand-alone air purifiers are adopted by consumers for clean & virus-free air, which is likely to boost the global air purifier market. With increasing sales of air purifiers, companies are launching new products. For instance, in July 2020, VironAire announced two affordable HEPA technology-based hospitals medical-grade air cleaners for hospitals, businesses, and homes. The market of residential air purifiers is being driven by the high pollution levels, particularly in industrial countries in the Asia-Pacific region, increasing awareness about health issues associated with air pollution. With the growing population in urban areas where air pollution is more intense, air purifiers are likely to grow. However, in the countries where the air purifiers' standards do not exist, the consumers who opt for ineffective non-standard air purifiers feel cheated, making the air purifiers unpopular in those countries, restraining the market.
  • The high-efficiency particulate air (HEPA) filtration technology dominated the market in 2018, owing to its effectiveness in removing particulate matter. Adding to this, the technology is now becoming more readily available for use in home central air systems.
  • With increasing pollution and deteriorating Air Quality Index in many countries like India, China, and others, governments and organizations like WHO are formulating policies and steps to create significant market opportunities.
  • Asia-Pacific dominated the market in 2019, with most demand from countries like China, India, Japan, and South Korea. With increasing awareness in such countries, the expected to dominate during the forecast period also.
Key Market Trends

High-efficiency Particulate Air (HEPA) Filtration Technology to Dominate the Market
  • In 2019, HEPA-based air purifiers occupied more than half of the total residential air purifier sales by revenue since they remove particulate matter (PM2.5, PM 10) effectively.
  • HEPA filters capture large airborne particles, such as dust, pollen, mold spores, animal dander, and particles containing dust mite and cockroach allergens.
  • HEPA filters are a type of extended surface filter with a larger surface area and higher efficiencies for removing larger and smaller airborne particles. Moreover, these air filters remove respirable particles more efficiently than pleated filters.
  • The two most common standards required for HEPA air purifiers include the capability to remove particles, i.e., 99.95% (European Standard) or 99.97% (ASME standard), which have a size greater than or equal to 0.3 micrometers.
  • In 2019, high-efficiency particulate air (HEPA) filters accounted for almost 84.69% of the market. HEPA filters capture large airborne particles, such as dust, pollen, mold spores, animal dander, and particles containing dust mite and cockroach allergens. The HEPA filter-based air purifiers are expected to witness significant demand from the residential and commercial sectors during the forecast period.
Asia-Pacific to Dominate the Market
  • Asia-Pacific dominated the market in 2019 and is expected to continue its dominance in the forecast period. On a country level, China is the largest market for residential air purifiers. The market in China is dominated by international brands, and its market share far exceeds that of domestic brand products.
  • Rapid industrialization and urbanization are leading to high pollution levels in major cities across China and India. To tackle the growing concern, governments are taking necessary steps. In China, The Ministry of Environmental Protection imposed stringent anti-pollution targets on 28 cities around Beijing, increasing the number of air purifiers installations in most residential, commercial, and industrial buildings across these cities.
  • Indian air purifier market is significantly less penetrated, although it is expected to grow at a significant rate. In September 2019, Amway India entered the home air-purifier category to launch an indoor air purifier, Atmosphere Mini. Amway's officials have stated that the Indian air purifier market is highly underpenetrated and has a great potential to grow in the coming years.
  • Many Asian countries are yet to develop comprehensive standards for air purifiers. For example, in India, where many metropolitan cities record air pollution levels far higher than acceptable limits, no clean air purifier standards exist. Also, globally, the Air Quality Index (AQI) of 20 is considered good, but in India, an AQI of 50 is deemed safe.
  • Therefore, in the countries where the comprehensive standards for residential air purifiers do not exist, the market is being flooded with cheap non-standard air purifiers.
Competitive Landscape

The residential air purifier market is fragmented due to the large number of companies operating in the industry. The key players in this market include Daikin Industries Ltd, Sharp Corporation, Honeywell International Inc., LG Electronics Inc., and Dyson Ltd.

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Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • AllerAir Industries Inc.
  • Daikin Industries Ltd
  • Dyson Ltd
  • IQAir
  • Koninklijke Philips NV
  • LG Electronics Inc.
  • MORE
1 INTRODUCTION
1.1 Scope of the Study
1.2 Market Definition
1.3 Study Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY

4 MARKET OVERVIEW
4.1 Introduction
4.2 Market Size and Demand Forecast in USD million, till 2026
4.3 Recent Trends and Developments
4.4 Government Policies and Regulations
4.5 Market Dynamics
4.5.1 Drivers
4.5.2 Restraints
4.6 Supply Chain Analysis
4.7 Porter's Five Forces Analysis
4.7.1 Bargaining Power of Suppliers
4.7.2 Bargaining Power of Consumers
4.7.3 Threat of New Entrants
4.7.4 Threat of Substitutes Products and Services
4.7.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION
5.1 Filtration Technology
5.1.1 High-efficiency Particulate Air (HEPA)
5.1.2 Other Technologies (Electrostatic Precipitators (ESPs), Ionizers and Ozone Generators)
5.2 Type
5.2.1 Stand-alone
5.2.2 In-duct
5.3 Geography
5.3.1 North America
5.3.2 Europe
5.3.3 Asia-Pacific
5.3.4 South America
5.3.5 Middle-East and Africa

6 COMPETITIVE LANDSCAPE
6.1 Mergers and Acquisitions, Joint Ventures, Collaborations, and Agreements
6.2 Strategies Adopted by Leading Players
6.3 Company Profiles
6.3.1 Daikin Industries Ltd
6.3.2 Sharp Corporation
6.3.3 Honeywell International Inc.
6.3.4 LG Electronics Inc.
6.3.5 Unilever PLC (erstwhile BlueAir AB)
6.3.6 Dyson Ltd
6.3.7 Whirlpool Corporation
6.3.8 AllerAir Industries Inc.
6.3.9 Panasonic Corporation
6.3.10 Koninklijke Philips NV
6.3.11 IQAir
6.3.12 Samsung Electronics Co. Ltd
6.3.13 WINIX Inc.
6.3.14 Xiaomi Corp.

7 MARKET OPPORTUNITIES AND FUTURE TRENDS
Note: Product cover images may vary from those shown
  • Daikin Industries Ltd
  • Sharp Corporation
  • Honeywell International Inc.
  • LG Electronics Inc.
  • Unilever PLC (erstwhile BlueAir AB)
  • Dyson Ltd
  • Whirlpool Corporation
  • AllerAir Industries Inc.
  • Panasonic Corporation
  • Koninklijke Philips NV
  • IQAir
  • Samsung Electronics Co. Ltd
  • WINIX Inc.
  • Xiaomi Corp.
Note: Product cover images may vary from those shown

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