CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key benefits for Stakeholders
1.3. Key Market Segments
1.4. Research methodology
1.4.1. Secondary research
1.4.2. Primary research
1.4.3. Analyst tools & models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. Key findings
2.1.1. Top impacting factors
2.1.2. Top investment pockets
2.2. CXO perspective
CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key forces shaping global online smartphone and tablet games market
3.3. Market dynamics
3.3.1. Drivers
3.3.1.1. Low barrier to entry, coupled with rise in smartphone penetration
3.3.1.2. Free-to-play business model
3.3.1.3. Rise in smartphone users
3.3.2. Restraint
3.3.2.1. Growth in concerns of user privacy and security issues
3.3.3. Opportunities
3.3.3.1. Rise in the adoption of cloud gaming
3.3.3.2. Growth in use of machine learning and artificial intelligence in mobile gaming apps
3.4. COVID-19 impact analysis on online smartphone and tablet games market
3.4.1. Impact on market size
3.4.2. Consumer trends, preferences, and budget impact
3.4.3. Economic impact
3.4.4. Strategies to tackle negative impact
3.4.5. Opportunity window
CHAPTER 4: ONLINE SMARTPHONE AND TABLET GAMES MARKET, BY OPERATING SYSTEM
4.1. Overview
4.2. iOS
4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast, by region
4.2.3. Market analysis, by country
4.3. Android
4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast, by region
4.3.3. Market analysis, by country
4.4. Others
4.4.1. Key market trends, growth factors, and opportunities
4.4.2. Market size and forecast, by region
4.4.3. Market analysis, by country
CHAPTER 5: ONLINE SMARTPHONE AND TABLET GAMES MARKET, BY GAME TYPE
5.1. Overview
5.2. Massive multiplayer online games
5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast, by region
5.2.3. Market analysis, by country
5.3. Causal Games
5.3.1. Key market trends, growth factors, and opportunities
5.3.2. Market size and forecast, by region
5.3.3. Market analysis, by country
5.4. Social Games
5.4.1. Key market trends, growth factors, and opportunities
5.4.2. Market size and forecast, by region
5.4.3. Market analysis, by country
5.5. Others
5.5.1. Key market trends, growth factors, and opportunities
5.5.2. Market size and forecast, by region
5.5.3. Market analysis, by country
CHAPTER 6: GLOBAL ONLINE SMARTPHONE AND TABLET GAMES MARKET, BY REGION
6.1. Overview
6.1.1. Market size and forecast, by region
6.2. North America
6.2.1. Key market trends, growth factors and opportunities
6.2.2. Market size and forecast, by operating system
6.2.3. Market size and forecast, by game type
6.2.4. Market size and forecast, by Country.
6.2.4.1. U.S.
6.2.4.1.1. Market size and forecast, by operating system
6.2.4.1.2. Market size and forecast, by game type
6.2.4.2. Canada
6.2.4.2.1. Market size and forecast, by operating system
6.2.4.2.2. Market size and forecast, by game type
6.3. Europe
6.3.1. Key market trends, growth factors and opportunities
6.3.2. Market size and forecast, by operating system
6.3.3. Market size and forecast, by game type
6.3.4. Market size and forecast, by Country
6.3.4.1. Germany
6.3.4.1.1. Market size and forecast, by operating system
6.3.4.1.2. Market size and forecast, by game type
6.3.4.2. UK
6.3.4.2.1. Market size and forecast, by operating system
6.3.4.2.2. Market size and forecast, by game type
6.3.4.3. France
6.3.4.3.1. Market size and forecast, by operating system
6.3.4.3.2. Market size and forecast, by game type
6.3.4.4. Italy
6.3.4.4.1. Market size and forecast, by operating system
6.3.4.4.2. Market size and forecast, by game type
6.3.4.5. Spain
6.3.4.5.1. Market size and forecast, by operating system
6.3.4.5.2. Market size and forecast, by game type
6.3.4.6. Rest of Europe
6.3.4.6.1. Market size and forecast, by operating system
6.3.4.6.2. Market size and forecast, by game type
6.4. Asia-Pacific
6.4.1. Key market trends, growth factors, and opportunities
6.4.2. Market size and forecast, by operating system
6.4.3. Market size and forecast, by game type
6.4.4. Market size and forecast, by Country
6.4.4.1. China
6.4.4.1.1. Market size and forecast, by operating system
6.4.4.1.2. Market size and forecast, by game type
6.4.4.2. Japan
6.4.4.2.1. Market size and forecast, by operating system
6.4.4.2.2. Market size and forecast, by game type
6.4.4.3. South Korea
6.4.4.3.1. Market size and forecast, by operating system
6.4.4.3.2. Market size and forecast, by game type
6.4.4.4. India
6.4.4.4.1. Market size and forecast, by operating system
6.4.4.4.2. Market size and forecast, by game type
6.4.4.5. Australia
6.4.4.5.1. Market size and forecast, by operating system
6.4.4.5.2. Market size and forecast, by game type
6.4.4.6. Rest of Asia-Pacific
6.4.4.6.1. Market size and forecast, by operating system
6.4.4.6.2. Market size and forecast, by game type
6.5. LAMEA
6.5.1. Key market trends, growth factors and opportunities
6.5.2. Market size and forecast, by operating system
6.5.3. Market size and forecast, by game type
6.5.4. Market size and forecast, by country
6.5.4.1. Latin America
6.5.4.1.1. Market size and forecast, by operating system
6.5.4.1.2. Market size and forecast, by game type
6.5.4.2. Middle East
6.5.4.2.1. Market size and forecast, by operating system
6.5.4.2.2. Market size and forecast, by game type
6.5.4.3. Africa
6.5.4.3.1. Market size and forecast, by operating system
6.5.4.3.2. Market size and forecast, by game type
CHAPTER 7: COMPETITIVE LANDSCAPE
7.1. Key players positioning analysis, 2019
7.2. Competitive dashboard
7.3. Top winning strategies
CHAPTER 8: COMPANY PROFILE
8.1. ELECTRONicS ARTS, INC.
8.1.1. Company overview
8.1.2. Key executives
8.1.3. Company snapshot
8.1.4. Product portfolio
8.1.5. Business performance
8.1.6. Key strategic moves and developments
8.2. GAMELOFT
8.2.1. Company overview
8.2.2. Key Executives
8.2.3. Company snapshot
8.2.4. Product portfolio
8.2.5. Key strategic moves and developments
8.3. KABAM GAMES, INC. (ACQUIRED BY NETMARBLE GAMES)
8.3.1. Company overview
8.3.2. Key executives
8.3.3. Company snapshot
8.3.4. Product portfolio
8.3.5. Business performance
8.3.6. Key strategic moves and developments
8.4. KING LTD. (ACQUIRED BY ACTIVISION)
8.4.1. Company overview
8.4.2. Key Executives
8.4.3. Company snapshot
8.4.4. Operating business segments
8.4.5. Product portfolio
8.4.6. Business performance
8.5. MACHINE ZONE, INC. (ACQUIRE BY APPLOVIN)
8.5.1. Company overview
8.5.2. Key executives
8.5.3. Company snapshot
8.5.4. Product portfolio
8.5.5. Key strategic moves and developments
8.6. MELIOR GAMES
8.6.1. Company overview
8.6.2. Key Executives
8.6.3. Company snapshot
8.6.4. Product portfolio
8.7. NCSOFT CORPORATION
8.7.1. Company overview
8.7.2. Key Executives
8.7.3. Company snapshot
8.7.4. Product portfolio
8.7.5. Business performance
8.7.6. Key strategic moves and developments
8.8. ROVIO ENTERTAINMENT CORPORATION
8.8.1. Company overview
8.8.2. Key Executives
8.8.3. Company snapshot
8.8.4. Operating business segments
8.8.5. Product portfolio
8.8.6. Business performance
8.8.7. Key strategic moves and developments
8.9. SUPERCELL OY
8.9.1. Company overview
8.9.2. Key Executives
8.9.3. Company snapshot
8.9.4. Product portfolio
8.9.5. Key strategic moves and developments
8.10. THE WALT DISNEY COMPANY
8.10.1. Company overview
8.10.2. Key executives
8.10.3. Company snapshot
8.10.4. Operating business segments
8.10.5. Product portfolio
8.10.6. Business performance
8.10.7. Key strategic moves and developments
List of Tables
Table 01. Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 02. Online Smartphone and Tablet Games Market Revenue for Ios, by Region, 2019-2027 ($Million)
Table 03. Online Smartphone and Tablet Games Market Revenue for Android, by Region, 2019-2027 ($Million)
Table 04. Online Smartphone and Tablet Games Market Revenue for Others, by Region, 2019-2027 ($Million)
Table 05. Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 06. Online Smartphone and Tablet Games Market Revenue for Mmo, by Region, 2019-2027 ($Million)
Table 07. Online Smartphone and Tablet Games Market Revenue for Causal Games, by Region, 2019-2027 ($Million)
Table 08. Online Smartphone and Tablet Games Market Revenue for Social Games, by Region, 2019-2027 ($Million)
Table 09. Online Smartphone and Tablet Games Market Revenue for Others, by Region, 2019-2027 ($Million)
Table 10. Online Smartphone and Tablet Games Market Revenue, by Region, 2019-2027 ($Million)
Table 11. North America Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 12. North America Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 13. North America Online Smartphone and Tablet Games Market Revenue, by Country, 2019-2027 ($Million)
Table 14. U.S. Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 15. U.S. Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 16. Canada Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 17. Canada Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 18. Europe Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 19. Europe Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 20. Europe Online Smartphone and Tablet Games Market Revenue, by Country, 2019-2027 ($Million)
Table 21. Germany Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 22. Germany Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 23. UK Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 24. UK Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 25. France Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 26. France Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 27. Italy Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 28. Italy Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 29. Spain Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 30. Spain Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 31. Rest of Europe Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 32. Rest of Europe Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 33. Asia-Pacific Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 34. Asia-Pacific Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 35. Asia-Pacific Online Smartphone and Tablet Games Market Revenue, by Country, 2019-2027 ($Million)
Table 36. China Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 37. China Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 38. Japan Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 39. Japan Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 40. South Korea Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 41. South Korea Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 42. India Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 43. India Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 44. Australia Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 45. Australia Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 46. Rest of Asia-Pacific Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 47. Rest of Asia-Pacific Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 48. Lamea Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 49. Lamea Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 50. Lamea Online Smartphone and Tablet Games Market Revenue, by Country, 2019-2027 ($Million)
Table 51. Latin America Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 52. Latin America Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 53. Middle East Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 54. Middle East Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 55. Africa Online Smartphone and Tablet Games Market Revenue, by Operating System, 2019-2027 ($Million)
Table 56. Africa Online Smartphone and Tablet Games Market Revenue, by Game Type, 2019-2027 ($Million)
Table 57. Electronics Arts, Inc: Key Executives
Table 58. Electronics Arts, Inc: Company Snapshot
Table 59. Electronics Arts, Inc: Product Portfolio
Table 60. Gameloft: Key Executives
Table 61. Gameloft: Company Snapshot
Table 62. Gameloft: Product Portfolio
Table 63. Kabam Games, Inc: Key Executives
Table 64. Kabam Games, Inc: Company Snapshot
Table 65. Kabam Games, Inc: Product Portfolio
Table 66. King Ltd: Key Executives
Table 67. King Ltd: Company Snapshot
Table 68. King Ltd: Operating Segments
Table 69. King Ltd: Product Portfolio
Table 70. Machine Zone, Inc: Key Executives
Table 71. Machine Zone, Inc: Company Snapshot
Table 72. Machine Zone, Inc: Product Portfolio
Table 73. Melior Games: Key Executives
Table 74. Melior Games: Company Snapshot
Table 75. Melior Games: Product Portfolio
Table 76. Ncsoft Corporation: Key Executives
Table 77. Ncsoft Corporation: Company Snapshot
Table 78. Ncsoft Corporation: Product Portfolio
Table 79. Rovio Entertainment Corporation: Key Executives
Table 80. Rovio Entertainment Corporation: Company Snapshot
Table 81. Rovio Entertainment Corporation: Operating Segments
Table 82. Rovio Entertainment Corporation: Product Portfolio
Table 83. Supercell Oy: Key Executives
Table 84. Supercell Oy: Company Snapshot
Table 85. Supercell Oy: Product Portfolio
Table 86. The Walt Disney Company: Key Executives
Table 87. The Walt Disney Company: Company Snapshot
Table 88. The Walt Disney Company: Operating Segments
Table 89. The Walt Disney Company: Product Portfolio
List of Figures
Figure 01. Key Market Segments
Figure 02. Global Online Smartphone and Tablet Games Market, 2019-2027
Figure 03. Global Online Smartphone and Tablet Games Market, by Region, 2019-2027
Figure 04. Online Smartphone and Tablet Games Market: Top Impacting Factor
Figure 05. Top Investment Pockets
Figure 06. Moderate-To-High Bargaining Power of Suppliers
Figure 07. Moderate-To-High Bargaining Power of Buyer
Figure 08. Moderate-To-High Threat of Substitutes
Figure 09. Moderate -To-High Threat of New Entrants
Figure 10. Low-To-High Competitive Rivalry
Figure 11. Online Smartphone and Tablet Games Market, by Operating System, 2019-2027
Figure 12. Comparative Share Analysis of Online Smartphone and Tablet Games Market for Ios, by Country, 2019 & 2027 (%)
Figure 13. Comparative Share Analysis of Online Smartphone and Tablet Games Market for Android, by Country, 2019 & 2027 (%)
Figure 14. Comparative Share Analysis of Online Smartphone and Tablet Games Market for Others, by Country, 2019 & 2027 (%)
Figure 15. Online Smartphone and Tablet Games Market, by Game Type, 2019-2027
Figure 16. Comparative Share Analysis of Online Smartphone and Tablet Games Market for Mmo, by Country, 2019 & 2027 (%)
Figure 17. Comparative Share Analysis of Online Smartphone and Tablet Games Market for Causal Games, by Country, 2019 & 2027 (%)
Figure 18. Comparative Share Analysis of Online Smartphone and Tablet Games Market for Social Games, by Country, 2019 & 2027 (%)
Figure 19. Comparative Share Analysis of Online Smartphone and Tablet Games Market for Others, by Country, 2019 & 2027 (%)
Figure 20. U.S. Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 21. Canada Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 22. Germany Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 23. UK Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 24. France Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 25. Italy Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 26. Spain Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 27. Rest of Europe Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 28. China Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 29. Japan Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 30. South Korea Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 31. India Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 32. Australia Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 33. Rest of Asia-Pacific Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 34. Latin America Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 35. Middle East Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 36. Africa Online Smartphone and Tablet Games Market Revenue, 2019-2027 ($Million)
Figure 37. Key Player Positioning Anlysis: Global Online Smartphone and Tablet Games Market
Figure 38. Competitive Dashboard
Figure 39. Competitive Dashboard
Figure 40. Competitive Heatmap of Key Players
Figure 41. Top Winning Strategies, by Year, 2018-2020
Figure 42. Top Winning Strategies, by Development, 2018-2020
Figure 43. Top Winning Strategies, by Company, 2018-2020
Figure 44. Electronics Arts, Inc.: Revenue, 2017-2019 ($Million)
Figure 45. Electronics Arts, Inc.: Revenue Share, by Region, 2019 (%)
Figure 46. Kabam Games, Inc.: Revenue, 2017-2019 ($Million)
Figure 47. King Ltd.: Revenue, 2017-2019 ($Million)
Figure 48. King Ltd.: Revenue Share, by Segment, 2019 (%)
Figure 49. King Ltd.: Revenue Share, by Region, 2019 (%)
Figure 50. Ncsoft Corporation: Net Sales, 2017-2019 ($Million)
Figure 51. Ncsoft Corporation: Revenue Share, by Region (2019)
Figure 52. Rovio Entertainment Corporation: Net Sales, 2017-2019 ($Million)
Figure 53. Rovio Entertainment Corporation: Revenue Share, by Segment, 2019 (%)
Figure 54. Rovio Entertainment Corporation: Revenue Share, by Region (2019)
Figure 55. The Walt Disney Company: Revenue, 2017-2019 ($Million)
Figure 56. The Walt Disney Company: Revenue Share, by Segment, 2019 (%)
Figure 57. The Walt Disney Company: Revenue Share, by Region, 2019 (%)