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TOMS Gruppen AS - Strategic SWOT Analysis Review

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    SWOT Analysis

  • 20 Pages
  • November 2023
  • GlobalData
  • ID: 5314426
TOMS Gruppen AS - Strategic SWOT Analysis Review provides a comprehensive insight into the company’s history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company’s key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better.


  • Business description - A detailed description of the company’s operations and business divisions.
  • Corporate strategy - Summarization of the company’s business strategy.
  • SWOT analysis - A detailed analysis of the company’s strengths, weakness, opportunities and threats.
  • Company history - Progression of key events associated with the company.
  • Major products and services - A list of major products, services and brands of the company.
  • Key competitors - A list of key competitors to the company.
  • Key employees - A list of the key executives of the company.
  • Executive biographies - A brief summary of the executives’ employment history.
  • Key operational heads - A list of personnel heading key departments/functions.
  • Important locations and subsidiaries - A list of key locations and subsidiaries of the company, including contact details.


TOMS Gruppen AS (TOMS), a subsidiary of Gerda & Victor B. Strand Holding A/S manufactures and markets chocolates and confectionery products. The company product portfolio comprises chocolates, liquorice, jelly, gums, marzipan, dragee and sugarless candy. It markets these products under Toms, Nellie Dellies, Hachez, Bon Bon, Ga-Jol, Galle & Jessen and Feodora brands. The company’s subsidiaries are FHG Beteiligungsgesellschaft mbH & Co. KG, Hanseatische Chocolade GmbH, Hanseatische Geschaftsfuhrungs GmbH, Hanseatisches Chocoladen Kontor GmbH & Co. KG and Hawopral GmbH. It operates factories in Denmark and Poland. Geographically, the company has business presence in Denmark, Poland, Germany, Norway, Sweden and Singapore. TOMS is headquartered in Ballerup, Denmark.

Reasons to Buy

  • Gain key insights into the company for academic or business research purposes. Key elements such as SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or business research needs.
  • Identify potential customers and suppliers with this report’s analysis of the company’s business structure, operations, major products and services and business strategy.
  • Understand and respond to your competitors’ business structure and strategies with the detailed SWOT analysis. In this, the company’s core strengths, weaknesses, opportunities and threats are analyzed, providing you with an up to date objective view of the company.
  • Examine potential investment and acquisition targets with this report’s detailed insight into the company’s strategic, business and operational performance.
Note: Some sections may be missing if data is unavailable for the company.

Table of Contents

Section 1 - About the Company
  • TOMS Gruppen AS - Key Facts
  • TOMS Gruppen AS - Key Employees
  • TOMS Gruppen AS - Key Employee Biographies
  • TOMS Gruppen AS - Major Products and Services
  • TOMS Gruppen AS - History
  • TOMS Gruppen AS - Company Statement
  • TOMS Gruppen AS - Locations And Subsidiaries
  • Head Office
  • Other Locations & Subsidiaries
Section 2 - Company Analysis
  • Company Overview
  • TOMS Gruppen AS - Business Description
  • Geographical Segment: Denmark/Sweden (excluding travel retail)
  • Performance
  • Geographical Segment: Germany (excluding travel retail)
  • Performance
  • Geographical Segment: Other Export (including travel retail
  • Performance
  • TOMS Gruppen AS - Corporate Strategy
  • TOMS Gruppen AS - SWOT Analysis
  • SWOT Analysis - Overview
  • TOMS Gruppen AS - Strengths
  • TOMS Gruppen AS - Weaknesses
  • TOMS Gruppen AS - Opportunities
  • TOMS Gruppen AS - Threats
  • TOMS Gruppen AS - Key Competitors
Section 3 - Appendix
  • Methodology
  • About the Publisher
  • Contact Us
  • Disclaimer
List of Tables
  • TOMS Gruppen AS, Key Facts
  • TOMS Gruppen AS, Key Employees
  • TOMS Gruppen AS, Key Employee Biographies
  • TOMS Gruppen AS, Major Products and Services
  • TOMS Gruppen AS, History
  • TOMS Gruppen AS, Subsidiaries
  • TOMS Gruppen AS, Key Competitors

Companies Mentioned

A selection of companies mentioned in this report includes:

  • Simply Chocolate
  • Carletti A/S
  • Ferrero International SA
  • Gumlink Confectionery Company A/S
  • Cloetta AB