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Global OTT TV and Video Forecasts 2022

  • ID: 5317347
  • Report
  • May 2022
  • Region: Global
  • 292 Pages
  • Digital TV Research
Global OTT Revenues to Reach $210 Billion in 2026

Global revenues from OTT TV episode and movies will reach $224 billion in 2027; up from $135 billion on 2021. About $21 billion will be added in 2022 alone.

SVOD revenues will climb by $48 billion between 2021 and 2027 to total $136 billion. AVOD revenues will increase by $37 billion between 2021 and 2027 to reach $70 billion.

From the 138 countries covered, the top five will command 65% of global OTT revenues by 2027. OTT revenues will exceed $1 billion in 25 countries by 2027; up from 17 countries in 2021.

Simon Murray, Principal Analyst at the publisher, said: “The US will command 45% of global revenues by 2027. We forecast that US revenues will climb by $45 billion between 2021 and 2027 to reach $106 billion.



This Report Includes:

  • An 82-page PDF file giving a global Executive Summary, comparison tables and rankings. Insight profiles for the top 10 countries (Brazil, China, France, Germany, India, Japan, Mexico, Russia, UK and USA)
  • An excel workbook providing forecasts (2010-2027) for each of the 138 countries covered as well as comparison and ranking tables.
Note: Product cover images may vary from those shown
Population (000)
  • Total households (000)
  • TV households (000)
  • Fixed broadband
  • Households (000)
  • Smartphone subs (000)
  • Tablet subscribers (000)


TV HH/Total HH
  • Fixed broadband HH/Total HH
  • Smartphone Subs/Population
  • Tablet subs/Population


OTT TV & video viewers (000)
  • OTT TV & video viewers/population


Online advertising total (US$ mil.)

AVOD (US$ mil.)
  • Online rental revs ($ mil.)
  • Download-to-own video revenues (US$ mil.)
  • SVOD revenues (US$ mil.)
  • Total OTT TV & video revenues (US$ mil.)


AVOD Revenues/Population $
  • SVOD Revenues/Population $
  • SVOD revenues/SVOD subscriber $


Net SVOD homes (000)
  • SVOD homes/TVHH
  • SVOD homes/Fixed Broadband HH
  • SVOD subscriptions/SVOD Homes


Gross SVOD subscriptions (000)
  • SVOD subs/TVHH
  • SVOD subs/Fixed bband HH
Note: Product cover images may vary from those shown
  • Albania
  • Algeria
  • Angola
  • Argentina
  • Armenia
  • Australia
  • Austria
  • Azerbaijan
  • Bahrain
  • Bangladesh
  • Belarus
  • Belgium
  • Benin
  • Bolivia
  • Bosnia
  • Botswana
  • Brazil
  • Bulgaria
  • Burkina
  • Faso
  • Burundi
  • Cambodia
  • Cameroon
  • Canada
  • CAR
  • Chad
  • Chile
  • China
  • Colombia
  • DR Congo Rep Congo
  • Costa Rica
  • Cote d’Ivoire
  • Croatia
  • Cyprus
  • Czech Rep.
  • Denmark
  • Dominican Rep.
  • Ecuador
  • Egypt
  • El Salvador
  • Eq Guinea
  • Estonia
  • Ethiopia
  • Finland
  • France
  • Gabon
  • Gambia
  • Georgia
  • Germany
  • Ghana
  • Greece
  • Guatemala
  • Guinea
  • Honduras
  • Hong Kong
  • Hungary
  • Iceland
  • India
  • Indonesia
  • Ireland
  • Israel
  • Italy
  • Japan
  • Jordan
  • Kazakhstan
  • Kenya
  • Kuwait
  • Laos
  • Latvia
  • Lebanon
  • Liberia
  • Lithuania
  • Luxembourg
  • Macedonia
  • Madagascar
  • Malawi
  • Mali
  • Malaysia
  • Malta
  • Mexico
  • Moldova
  • Mongolia
  • Montenegro
  • Morocco
  • Mozambique
  • Myanmar
  • Namibia
  • Nepal
  • Netherlands
  • New Zealand
  • Nicaragua
  • Niger
  • Nigeria
  • Norway
  • Oman
  • Pakistan
  • Panama
  • Paraguay
  • Peru
  • Philippines
  • Poland
  • Portugal
  • Puerto Rico
  • Qatar
  • Romania
  • Russia
  • Rwanda
  • Saudi Arabia
  • Senegal
  • Serbia
  • Sierra Leone
  • Singapore
  • Slovakia
  • Slovenia
  • South Africa
  • South Korea
  • Spain
  • Sri Lanka
  • Sweden
  • Switzerland
  • Syria
  • Taiwan
  • Tanzania
  • Thailand
  • Togo
  • Tunisia
  • Turkey
  • Uganda
  • Ukraine
  • UAE
  • UK
  • USA
  • Uruguay
  • Uzbekistan
  • Venezuela
  • Vietnam
  • Zambia
  • Zimbabwe
Note: Product cover images may vary from those shown

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