“Global OTT Revenues to Reach $210 Billion in 2026”
Global revenues from OTT TV episode and movies will reach $224 billion in 2027; up from $135 billion on 2021. About $21 billion will be added in 2022 alone.
SVOD revenues will climb by $48 billion between 2021 and 2027 to total $136 billion. AVOD revenues will increase by $37 billion between 2021 and 2027 to reach $70 billion.
From the 138 countries covered, the top five will command 65% of global OTT revenues by 2027. OTT revenues will exceed $1 billion in 25 countries by 2027; up from 17 countries in 2021.
Simon Murray, Principal Analyst at the publisher, said: “The US will command 45% of global revenues by 2027. We forecast that US revenues will climb by $45 billion between 2021 and 2027 to reach $106 billion.”
This Report Includes:
- An 82-page PDF file giving a global Executive Summary, comparison tables and rankings. Insight profiles for the top 10 countries (Brazil, China, France, Germany, India, Japan, Mexico, Russia, UK and USA)
- An excel workbook providing forecasts (2010-2027) for each of the 138 countries covered as well as comparison and ranking tables.
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Population (000)
TV HH/Total HH
OTT TV & video viewers (000)
Online advertising total (US$ mil.)
AVOD (US$ mil.)
AVOD Revenues/Population $
Net SVOD homes (000)
Gross SVOD subscriptions (000)
- Total households (000)
- TV households (000)
- Fixed broadband
- Households (000)
- Smartphone subs (000)
- Tablet subscribers (000)
TV HH/Total HH
- Fixed broadband HH/Total HH
- Smartphone Subs/Population
- Tablet subs/Population
OTT TV & video viewers (000)
- OTT TV & video viewers/population
Online advertising total (US$ mil.)
AVOD (US$ mil.)
- Online rental revs ($ mil.)
- Download-to-own video revenues (US$ mil.)
- SVOD revenues (US$ mil.)
- Total OTT TV & video revenues (US$ mil.)
AVOD Revenues/Population $
- SVOD Revenues/Population $
- SVOD revenues/SVOD subscriber $
Net SVOD homes (000)
- SVOD homes/TVHH
- SVOD homes/Fixed Broadband HH
- SVOD subscriptions/SVOD Homes
Gross SVOD subscriptions (000)
- SVOD subs/TVHH
- SVOD subs/Fixed bband HH
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- Albania
- Algeria
- Angola
- Argentina
- Armenia
- Australia
- Austria
- Azerbaijan
- Bahrain
- Bangladesh
- Belarus
- Belgium
- Benin
- Bolivia
- Bosnia
- Botswana
- Brazil
- Bulgaria
- Burkina
- Faso
- Burundi
- Cambodia
- Cameroon
- Canada
- CAR
- Chad
- Chile
- China
- Colombia
- DR Congo Rep Congo
- Costa Rica
- Cote d’Ivoire
- Croatia
- Cyprus
- Czech Rep.
- Denmark
- Dominican Rep.
- Ecuador
- Egypt
- El Salvador
- Eq Guinea
- Estonia
- Ethiopia
- Finland
- France
- Gabon
- Gambia
- Georgia
- Germany
- Ghana
- Greece
- Guatemala
- Guinea
- Honduras
- Hong Kong
- Hungary
- Iceland
- India
- Indonesia
- Ireland
- Israel
- Italy
- Japan
- Jordan
- Kazakhstan
- Kenya
- Kuwait
- Laos
- Latvia
- Lebanon
- Liberia
- Lithuania
- Luxembourg
- Macedonia
- Madagascar
- Malawi
- Mali
- Malaysia
- Malta
- Mexico
- Moldova
- Mongolia
- Montenegro
- Morocco
- Mozambique
- Myanmar
- Namibia
- Nepal
- Netherlands
- New Zealand
- Nicaragua
- Niger
- Nigeria
- Norway
- Oman
- Pakistan
- Panama
- Paraguay
- Peru
- Philippines
- Poland
- Portugal
- Puerto Rico
- Qatar
- Romania
- Russia
- Rwanda
- Saudi Arabia
- Senegal
- Serbia
- Sierra Leone
- Singapore
- Slovakia
- Slovenia
- South Africa
- South Korea
- Spain
- Sri Lanka
- Sweden
- Switzerland
- Syria
- Taiwan
- Tanzania
- Thailand
- Togo
- Tunisia
- Turkey
- Uganda
- Ukraine
- UAE
- UK
- USA
- Uruguay
- Uzbekistan
- Venezuela
- Vietnam
- Zambia
- Zimbabwe
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