Business of Liga MX 2020-21 - Property Profile, Sponsorship and Media Landscape
Summary
Detailed analysis of Liga MX, focusing on the sponsorship and media landscapes
This report analyses the commercial landscape of Liga MX
Key Highlights
Scope
Reasons to Buy
Summary
Detailed analysis of Liga MX, focusing on the sponsorship and media landscapes
This report analyses the commercial landscape of Liga MX
Key Highlights
- Liga MX scraps promotion and relegation for five years
- New Liga MX president Mikel Arriola has proposed a centralised sales model for Liga MX's commercial and broadcasting assets
- Liga MX and MLS could merge to form a 'North American super league'
Scope
- This report analyses the commercial landscape of Liga MX
- It analyses the impact of the pandemic on the league and the measures Liga MX are taking to mitigate the impacts
- It analyses 263 active sponsorship deals between Liga MX's 18 clubs and their partners
- It profiles the commercial developments for all 18 Liga MX clubs for the 2020/21 season
Reasons to Buy
- This report provides a comprehensive understanding of the commercial landscape of the foremost domestic soccer competition in the Americas
Table of Contents
1. Report Overview2. Liga MX Overview
3. Media Landscape
4. Liga MX Sponsorship
5. Kit Suppliers
6. Shirt Sponsorship
7. Club Sponsorship Analysis
8. The Clubs
9. Appendix
Companies Mentioned (Partial List)
A selection of companies mentioned in this report includes, but is not limited to:
- Liga MX
- MLS
- Televisa
- TV Azteca
- Univision
- Fox Sports
- Telemundo
- ESPN
- BBVA
- Caliente.mx
- Tecate
- EA Sports
- Charly
- Voit
- Nike
- adidas
- Puma
- Charly
- Pirma
- AT&T
- Banco Azteca
- Cementos Fortaleza
- Cemex
- Telcel
- Mobile
- Corona Extra
